Amazon can now sense your fear (when not selling you calming scented candles)

Facial recognition
(Image credit: Shutterstock)

Like a hungry wolf, Amazon's image recognition software is now able to detect fear (plus seven other emotions) in humans. 

Amazon claims that the system, Rekognition, could already spot people who were happy, sad, angry, surprised, disgusted, calm or confused. It can also accurately identify a person's age range and gender, and works with both video and still images.

"Today, we are launching accuracy and functionality improvements to our face analysis features," the company said in a blog post.

"Face analysis generates metadata about detected faces in the form of gender, age range, emotions, attributes such as ‘Smile’, face pose, face image quality and face landmarks."

Now look here

There are plenty of reasons why detecting a person's emotions might be useful. It could tell an advertiser how a person is reacting to a product, enable medical professionals to help patients who are non-verbal, or (in theory) help law enforcement spot people who are acting suspiciously in public.

This last application is the most controversial as it can lead to false alarms, which is why San Francisco has chosen to ban police from using facial recognition in the city.

Not everywhere is so hesitant, though. UK police forces are trialling real-time facial recognition for identifying risks at crowded events such as music festivals, and a property company in London has recently admitted to using the technology "in the interest of public safety" to widespread alarm.

Rekognition might now be more accurate, but Amazon has its work cut out making facial recognition palatable in public spaces.

Via IT Pro

Cat Ellis
Homes Editor

Cat is Homes Editor on TechRadar, specializing in kitchen appliances and smart home technology. She's been a journalist for 15 years, and is here to help you choose the right tech for your home, get the best deals, and do more with your new devices. She has previously covered sports technology and software for TechRadar, and was editor on outdoor leisure site Advnture.com.