Apple
Apple is arguably the world's most important consumer tech company, having played a hugely influential role in shaping the smartphone, laptop, desktop computer, tablet, and wearable markets.
It continues to dominate many of those areas today through the iPhone 14, iPad, MacBook Air and Pro, iMac, and Apple Watch product lines, and with new forays into the likes of AV/VR to come. Its decision to build its own silicon, meanwhile, has given it an advantage over rivals such as Samsung and Microsoft - one that's only slowly being closed.
It's been every bit as dominant in the software space through iOS, macOS, watchOS, iTunes, Apple Pay, and more, while its Apple TV Plus streaming service is now regularly home to top-quality, award-winning original content.
Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976, and has been led by CEO Tim Cook since 2011. It is currently valued at around $2.6 trillion; not bad for a company that started in a garage.
Latest about Apple

We have more rumored details of the cheaper Apple MacBook Air
By David Nield published
Apple is ready to introduce its cheaper MacBook to the world, according to a new analyst report.

Flagship phone camera clash: I compared photos from the iPhone 17 Pro, Google Pixel 10 Pro, and Samsung Galaxy S25 Ultra – here's what I discovered
By Alex Walker-Todd published
Apple's, Google's and Samsung's latest and greatest all offer great cameras, but which one is best for you?

Apple Fitness+ is kicking off 2026 with new workout programs — and there’s a lot to like
By Jacob Krol published
Apple Fitness+ is kicking off 2026 with new workout programs aimed at encouraging users to jump into – or jump back into – yoga, strength, or HIIT.

The TechRadar team looks back at the biggest tech stories of 2025
By TechRadar Team published
It's been quite the year for tech! Here's our round up of the biggest trends in phones, computing, TVs, gaming, cameras, streaming and more in 2025.

Bigger batteries, better AI, and more: here’s what the TechRadar team wants to see from smartphones in 2026
By Jamie Richards published
Here’s what our resident tech-heads are hoping for in the world of smartphones next year.

Polarsteps is the free app that tracks your travels — and it just made my New Year’s resolutions list
By Jamie Richards published
Polarsteps is a completely free app that allows you to track and share your travels and journeys, and it even offers a Spotify Wrapped-style recap.

Apple Macs in 2025: the best and worst moments of the year
By Alex Blake published
How did the Mac do in 2025? We look back on Apple’s past year of computing – both good and bad.

My year in smartphones – 2025 was the year of the AI phone
By Lance Ulanoff published
New-ish looks, better cameras, and a whole lot of AI marked my 2025 smartphone journey.
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