Skip to main content
TechRadar TechRadar the technology experts
SG EditionSingapore
DK EditionDanmark FI EditionSuomi NO EditionNorge SE EditionSverige UK EditionUK IT EditionItalia NL EditionNederland BE (NL) EditionBelgië (Nederlands) FR EditionFrance DE EditionDeutschland ES EditionEspaña
US EditionUS (English) CA EditionCanada MX EditionMéxico
AU EditionAustralia NZ EditionNew Zealand
RSS
Sign in
  • View Profile
  • Sign out
  • Phones
    • Popular Phone Brands
      • iPhone
      • Samsung Galaxy
      • Google Pixel
      • Nothing
      • Motorola
      • OnePlus
      • Xiaomi
      • Honor
      • Oppo
      • Huawei
    • Operating Systems
      • Android
      • iOS
    • More from Phones
      • Network Carriers
      • Phone Accessories
      • Phone Reviews
      • Phone Buying Guides
      • Phone Deals
      • Phone Coupons
      • Phone News
  • Computing
    • Laptops
      • Chromebooks
      • MacBooks
      • Windows Laptops
      • Gaming Laptops
    • PCs
      • Desktop PCs
      • Macs
      • Gaming PCs
    • Software & Security
      • Windows
      • macOS
      • Windows 10 End of Life
      • Antivirus
      • Cyber Security
    • Components
      • CPUs
      • GPUs
      • Storage
      • Nvidia
      • Intel
    • Internet
      • Websites & Apps
      • Wi-Fi & Broadband
      • Social Media
      • Wordle
    • Tablets
      • eReaders
      • iPad
    • VR & AR
    • Peripherals
      • Monitors
      • Keyboards
      • Webcams
      • Mice
    • Popular Computing Brands
      • Dell
      • HP
      • Lenovo
      • Acer
    • More from Computing
      • Computing Reviews
      • Computing Buying Guides
      • Computing Deals
      • Computing Coupons
      • Computing News
  • AI
    • AI Platforms & Assistants
    • OpenAI
    • ChatGPT
    • Gemini
    • Apple Intelligence
    • Claude
  • TVs
    • TV Insights
      • TV Reviews
      • TV Buying Guides
      • TV Deals
      • TV News
      • TVs & home theater coupons
    • More for your TV
      • Home Theatre
      • Soundbars
      • Streaming Devices
      • Projectors
      • Blu-ray
  • Streaming
    • Entertainment
    • Netflix
    • Prime Video
    • Disney+
    • Apple TV+
    • HBO Max
    • Hulu
    • Paramount+
    • How to Watch
    • Streaming coupons
  • Fitness
    • Fitness
      • Smartwatches
      • Fitness Trackers
      • Exercise Equipment
      • Fitness Headphones
      • Fitness Apps
      • Smart Rings
    • Watch Brands
      • Apple Watch
      • Fitbit
      • Garmin
      • Google Pixel Watch
      • Samsung Galaxy Watch
    • Wellbeing
      • Sleep
      • Oral Health
    • More from Fitness
      • Fitness News
      • Fitness Reviews
      • Fitness Buying Guides
      • Fitness Deals
      • Fitness coupons
  • Audio
    • Headphones
      • Earbuds & AirPods
      • Wireless Headphones
    • Speakers
      • Wireless Speakers
      • Sonos
    • Hi-Fi
      • Turntables
      • Portable Players
      • DACs
    • Audio Streaming
      • Spotify
      • Apple Music
    • More from Audio
      • Audio News
      • Audio Reviews
      • Audio Buying Guides
      • Audio Deals
      • Audio coupons
  • VPN
    • VPN Services
    • VPN Security
    • ExpressVPN
    • NordVPN
  • Cameras
    • Camera Types
      • Mirrorless
      • DSLRs
      • Compact
      • Action
      • Video
      • Drones
      • 360 Cameras
      • Dash Cams
    • Camera Brands
      • Canon
      • DJI
      • Fujifilm
      • Nikon
      • GoPro
      • Insta360
    • More from Cameras
      • Camera Accessories
      • Camera Lenses
      • Camera Reviews
      • Camera Buying Guides
      • Camera Deals
      • Camera News
      • Photography
      • Camera coupons
  • Home
    • Smart Home
      • Home Security
      • Smart Speakers
      • Smart Lights
      • Smart Scales
      • Smart Thermostats
      • Amazon Echo
    • Small Appliances
      • Air Fryers
      • Air Quality
      • Coffee Machines
      • Hair Care
      • Vacuums
      • Robot Vacuums
    • Home Brands
      • Dyson
      • Philips Hue
      • Ring
      • Shark
      • Ninja
    • More from Home
      • Home Reviews
      • Home Buying Guides
      • Home Deals
      • Home News
      • Mattress coupons
      • Home & appliances coupons
  • EVs
  • Browse
    • By Type
      • News
      • Best
      • Reviews
      • Deals
      • Versus
      • How To
      • Opinion
      • Coupons
    • Popular Brands
      • Samsung
      • Sony
      • Microsoft
      • Apple
Tech Radar Pro Tech Radar Gaming
  • Phones
    • View Phones
      • iPhone
      • Samsung Galaxy
      • Google Pixel
      • Nothing
      • Motorola
      • OnePlus
      • Xiaomi
      • Honor
      • Oppo
      • Huawei
      • Android
      • iOS
      • Network Carriers
      • Phone Accessories
      • Phone Reviews
      • Phone Buying Guides
      • Phone Deals
      • Phone Coupons
      • Phone News
  • Computing
    • View Computing
    • Laptops
      • View Laptops
      • Chromebooks
      • MacBooks
      • Windows Laptops
      • Gaming Laptops
      • Desktop PCs
      • Macs
      • Gaming PCs
    • Software & Security
      • View Software & Security
      • Windows
      • macOS
      • Windows 10 End of Life
      • Antivirus
      • Cyber Security
    • Components
      • View Components
      • CPUs
      • GPUs
      • Storage
      • Nvidia
      • Intel
    • Internet
      • View Internet
      • Websites & Apps
      • Wi-Fi & Broadband
      • Social Media
      • Wordle
    • Tablets
      • View Tablets
      • eReaders
      • iPad
    • VR & AR
    • Peripherals
      • View Peripherals
      • Monitors
      • Keyboards
      • Webcams
      • Mice
      • Dell
      • HP
      • Lenovo
      • Acer
      • Computing Reviews
      • Computing Buying Guides
      • Computing Deals
      • Computing Coupons
      • Computing News
  • AI
    • View AI
    • AI Platforms & Assistants
    • OpenAI
    • ChatGPT
    • Gemini
    • Apple Intelligence
    • Claude
  • TVs
    • View TVs
      • TV Reviews
      • TV Buying Guides
      • TV Deals
      • TV News
      • TVs & home theater coupons
      • Home Theatre
      • Soundbars
      • Streaming Devices
      • Projectors
      • Blu-ray
  • Streaming
    • View Streaming
    • Entertainment
    • Netflix
    • Prime Video
    • Disney+
    • Apple TV+
    • HBO Max
    • Hulu
    • Paramount+
    • How to Watch
    • Streaming coupons
  • Fitness
    • View Fitness
      • Smartwatches
      • Fitness Trackers
      • Exercise Equipment
      • Fitness Headphones
      • Fitness Apps
      • Smart Rings
      • Apple Watch
      • Fitbit
      • Garmin
      • Google Pixel Watch
      • Samsung Galaxy Watch
      • Sleep
      • Oral Health
      • Fitness News
      • Fitness Reviews
      • Fitness Buying Guides
      • Fitness Deals
      • Fitness coupons
  • Audio
    • View Audio
    • Headphones
      • View Headphones
      • Earbuds & AirPods
      • Wireless Headphones
    • Speakers
      • View Speakers
      • Wireless Speakers
      • Sonos
    • Hi-Fi
      • View Hi-Fi
      • Turntables
      • Portable Players
      • DACs
    • Audio Streaming
      • View Audio Streaming
      • Spotify
      • Apple Music
      • Audio News
      • Audio Reviews
      • Audio Buying Guides
      • Audio Deals
      • Audio coupons
  • VPN
    • View VPN
    • VPN Services
    • VPN Security
    • ExpressVPN
    • NordVPN
  • Cameras
    • View Cameras
      • Mirrorless
      • DSLRs
      • Compact
      • Action
      • Video
      • Drones
      • 360 Cameras
      • Dash Cams
      • Canon
      • DJI
      • Fujifilm
      • Nikon
      • GoPro
      • Insta360
      • Camera Accessories
      • Camera Lenses
      • Camera Reviews
      • Camera Buying Guides
      • Camera Deals
      • Camera News
      • Photography
      • Camera coupons
  • Home
    • View Home
    • Smart Home
      • View Smart Home
      • Home Security
      • Smart Speakers
      • Smart Lights
      • Smart Scales
      • Smart Thermostats
      • Amazon Echo
    • Small Appliances
      • View Small Appliances
      • Air Fryers
      • Air Quality
      • Coffee Machines
      • Hair Care
      • Vacuums
      • Robot Vacuums
      • Dyson
      • Philips Hue
      • Ring
      • Shark
      • Ninja
      • Home Reviews
      • Home Buying Guides
      • Home Deals
      • Home News
      • Mattress coupons
      • Home & appliances coupons
  • EVs
  • Browse
    • View Browse
      • News
      • Best
      • Reviews
      • Deals
      • Versus
      • How To
      • Opinion
      • Coupons
      • Samsung
      • Sony
      • Microsoft
      • Apple
Tech Radar Pro Tech Radar Gaming
Don't miss these
The iPhone 17 Pro Max on a blue background
iPhone Best iPhone 2025
Apple iPhone 17 Pro Max REVIEW
Phones Unimpressed by the iPhone 17? Bored by the Galaxy S25? Actually, it was a very exciting year for smartphones - here's 4 reasons why
Apple iPhone 16, iPhone 16 Pro, and iPhone 15 on pink background
iPhone Best iPhone deals for December 2025: how to get a free iPhone 17 Pro Max, and much more
Apple iPhone 17 Pro on orange background
iPhone The best Apple iPhone 17 deals for December 2025: free devices, cheap plans, and end-of-year specials
iPhone in hand running iOS 26
iPhone I've been using iOS 26 for months – here are the 5 things you should try first
Collage of iOS 26 features
iOS iOS 26 is packed full of new features, but these are my favorites
Apple iPhone 17 Review
iPhone iPhone tipped for major launch shake-up in 2026
Apple iPhone 17 Pro Max REVIEW
iPhone The Apple iPhone 17 Pro Max is the best iPhone I've ever tested and I love it – even in Cosmic Orange
Apple iPhone 17 Pro Max REVIEW
iPhone I've spent a month with the iPhone 17 Pro, and it's confirmed my suspicions about Apple's new iPhone lineup
 Apple products against a cream background
Phones Apple could have a huge 2026 with these upcoming products – here’s what to expect
Apple iPhone 17 Review
iPhone After a week with the iPhone 17, I'm convinced it's the best-value iPhone ever
Apple Watch SE 3 Review
Smartwatches Apple Watch SE 3 review: The best Apple Watch for most people
Collage of iOS 26 features
Apple Intelligence iOS 26: everything you need to know
Apple iPhone Air Review
iPhone The Apple iPhone Air is the sexiest iPhone I’ve ever tested – it's really a new kind of Pro
The iPhone 17 Pro Max alongside the iPhone 16 Pro Max
iPhone iPhone 17 Pro Max vs iPhone 16 Pro Max: Apple's got a new top phone
Trending
  • Best laptop
  • Best VPN
  • Best web hosting
  • Windows 10 end of life
  • NYT Wordle today
  • ChatGPT
  1. Phones
  2. iPhone

Everything you need to know from Apple's iPhone SE launch

News
By Carrie Marshall published 21 March 2016

Boring event, brilliant hardware

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Your one stop guide to the Apple iPhone SE launch

Your one stop guide to the Apple iPhone SE launch

There wasn't a One More Thing this time. Not even something like the iPod Hi-Fi.

You didn't watch the Apple event. You had stuff to do and anyway, who wants to hear Tim Cook say "amazing" and "magical" for two hours?

But there's a problem: people will be talking about it tomorrow, so you need the facts. We've got 'em. Here's everything you need to know about the iPhone SE event, from the hardware Apple unveiled to the bits that sent us to sleep.

Page 1 of 8
Page 1 of 8
Missing it was a smart move

Missing it was a smart move

Caring about privacy, the environment and health and stuff is all very important and very laudable, but while it's great that Apple is making a stand against the FBI, moving to all-paper packaging, powering its Singapore operation with solar arrays on top of 800 buildings and making real progress with its medical research platform HealthKit, that information is not what you want to linger on when all you want to know is what the iPhone SE costs.

Fifteen minutes into the keynote and the only iPhone we'd seen was one that was being taken apart to become a drill bit.

Page 2 of 8
Page 2 of 8
There are some new Apple Watch bands. Woo!

There are some new Apple Watch bands. Woo!

"Now we're going to talk about products," Tim Cook said, 25 minutes in. And then he unveiled… NYLON APPLE WATCH STRAPS AND SOME NEW COLOURS! The crowd jumped to its feet and danced with joy, ecstatic at the innovation they were seeing on screen. Yes, we're being sarcastic. More usefully, there was a price cut too: the Apple Watch is down to $299, a reduction of $50, but there wasn't any mention of any next generation Watch. To be fair we didn't expect to see the second generation Apple Watch tonight, so we weren't disappointed. Bored, yes. But not disappointed.

Page 3 of 8
Page 3 of 8
The iPhone SE is small and (sort of) cheap

The iPhone SE is small and (sort of) cheap

Apple shifts lots of four-inch iPhones even though they're getting on a bit, so it's made the iPhone SE to target those customers: people who don't want ginormous screens with price tags to match, and the Chinese market where the four-incher is king.

It comes in white, black, gold and rose gold, looks very like the iPhone 5S, and it's essentially an iPhone 6S in a smaller case.

It has the 12MP iSight camera, Live Photos, 4K video and faster 4G and Wi-Fi than the iPhone 5S, but it doesn't have the 3D Touch pressure sensing of its bigger sibling, the basic storage is still just 16GB and the fact battery life wasn't mentioned means it'll be crap.

Prices start at $399/£359, which is cheap by iPhone standards.

Page 4 of 8
Page 4 of 8
There's a new version of iOS too

There's a new version of iOS too

iOS 9.3's headline new feature is called Night Shift, and it automatically changes the colour balance to make your screen more yellowish at night.

The theory behind it is that the bluer light of normal phone screens plays merry hell with your sleep, so moving to a warmer colour balance at night should make it easier to fall asleep.

Or you could just watch a recording of tonight's keynote. iOS also gets password protected Notes, app suggestions inside the Health app, some tweaks to Apple News and some improvements for education and CarPlay. It's out now.

Page 5 of 8
Page 5 of 8
The new iPad is called the New iPad Pro

The new iPad is called the New iPad Pro

The latest iPad is the same size as an iPad Air, but it's an iPad Pro like Apple's giant tablet.

It has clearly been designed with business users in mind - carrying the big iPad Pro is like carrying a desk around - and Windows PC switchers: Apple calls it "the ultimate PC replacement". It has a Smart Keyboard like its bigger sibling that turns it into a laptop, and it supports the Apple Pencil too.

That's good news for artists, designers, architects and anybody who fancies a bit of digital doodling. It also gets the same camera specs as the iPhone SE, which is terrible news for anybody stuck behind iPad Pro owners at gigs. Prices are $599 for 32GB, rising to $899 for 256GB. It's powerful, but pricey.

There's a genuinely innovative new feature in the new iPad Pro. Apple calls it a True Tone display, and it uses twin sensors to detect the colour temperature of the lighting - so direct sunlight has a different tone to LED lighting, or the lighting in your home.

The iPad Pro detects this and adjusts the screen colours accordingly, making the screen behave more like a piece of paper. A $599 piece of paper, yes, but the creative types are going to go mad for it.

Page 6 of 8
Page 6 of 8
There wasn't a One More Thing

There wasn't a One More Thing

Apple fans' favourite bit of Apple events is the end, because that's when Steve Jobs used to do his famous "There's one more thing" big reveal.

That was when the real star of the show would be revealed - and at this event the One More Thing was, er, nothing. No speed-bumped MacBook Pros or MacBooks with a couple of spare expansion ports. No iPad socks.

The event petered out after a bit about Apple's new office building, which was as fascinating as a bit about anybody's new office building can be.

We didn't even get Jonathan Ive broadcasting from the white room Apple keeps him locked inside. Predictions of Apple's doom after the passing of Steve Jobs may have been hilariously wrong, but boy do we miss his showmanship.

Page 7 of 8
Page 7 of 8
It wasn't the worst keynote ever

It wasn't the worst keynote ever

We tend to associate Apple keynotes with big product reveals - the iPod! The iPhone! The iPad! - but many past Apple events were even duller than this one, which at least did have some high-end products to talk about.

If you were following Apple back in 2006, its spring event unveiled slightly tweaked Mac Minis, the ill-fated iPod Hi-Fi and some iPod cases. And that was it. Never mind "boom!" That wasn't even "part!"

This time we got a new iPhone and new iPad in the middle of the cycle for both of those devices - we know that September is going to yield a new iPhone 7, and probably a refresh to the Apple Watch (cunningly named the Apple Watch 2) and probably a new version of the iPad Pro.

So given that will be the 'big' event, seeing this much hardware in March is something we wouldn't normally expect.

Page 8 of 8
Page 8 of 8
TOPICS
Apple
Carrie Marshall
Carrie Marshall
Social Links Navigation

Contributor

Writer, broadcaster, musician and kitchen gadget obsessive Carrie Marshall has been writing about tech since 1998, contributing sage advice and odd opinions to all kinds of magazines and websites as well as writing more than twenty books. Her latest, a love letter to music titled Small Town Joy, is on sale now. She is the singer in spectacularly obscure Glaswegian rock band Unquiet Mind.

Read more
Apple iPhone 17 Pro Max closeup for Scratchgate
Hate the new iPhone 17 Pro? That probably just means it wasn't made for you
 
 
Apple iPhone 17 Pro Max HANDS ON
Why Cosmic Orange? Apple answers the hard questions about its new premium iPhone 17 Pro color
 
 
Apple iPhone 17 Pro Max REVIEW
The Apple iPhone 17 Pro Max is the best iPhone I've ever tested and I love it – even in Cosmic Orange
 
 
iPhone 17 and iPhone 17 Pro preorders
Have your say: are iPhones overrated?
 
 
Apple iPhone 17 Pro Max REVIEW
Unimpressed by the iPhone 17? Bored by the Galaxy S25? Actually, it was a very exciting year for smartphones - here's 4 reasons why
 
 
Collage of iOS 26 features
iOS 26: everything you need to know
 
 
Latest in iPhone
iPhone 17 First Look
A new rumor says Apple is testing an under-display camera for the iPhone 18
 
 
Apple iPhone 17 Pro REVIEW
5 features that are still missing from iOS 26 – and it's not just the Siri update
 
 
Apple iPhone 17 Pro REVIEW
Verizon just surprised us with one of its best deals of the entire year - get four iPhone 17 Pro for free without a trade-in
 
 
The iPhone 16 Pro Max and Samsung Galaxy S25 Ultra
Android vs iPhone: here’s what TechRadar readers prefer
 
 
A hand holding an iPhone showing the 'all clear' look on iOS 26
Sorry Apple, but I don’t think iOS 26 is fit for purpose
 
 
Apple Accessibility for Students
Watch what may be Apple's most inspiring video ever
 
 
Latest in News
Computer memory RAM on motherboard background
Steep RAM price hikes laid bare as DDR5 kit now costs more than an RTX 5090 GPU
 
 
Business illustration of a businessman buried in junk letters and spam messages.
Fifty US retailers sent nearly 42 billion emails during the Black Friday hype — and they were loaded with sneaky ways to track your habits
 
 
Instagram algorithm control
Instagram just gave users algorithm control — and this could change the face of social media
 
 
A person holds a smartphone displaying the RedNote app (Xiaohongshu) logo against a vibrant red background with the apps branding prominently visible
Taiwan blocks RedNote app, sparking VPN surge
 
 
DJI Pocket 3 vlogging cam and DJI Avata 2 FPV drone diptych
Fresh leaks for the DJI Osmo Pocket 4 and DJI Avata 360 have emerged
 
 
Motorola Razr 40 Ultra review closed handheld angled
Motorola just teased a new foldable to rival the Samsung Galaxy Z Fold 7
 
 
LATEST ARTICLES
  1. 1
    UK has "no plans" to replicate Australia's social media ban (yet)
  2. 2
    Google Photos takes on CapCut with 5 handy new video-editing tools, including a time-saving template feature
  3. 3
    NYT Connections hints and answers for Thursday, December 11 (game #914)
  4. 4
    NYT Strands hints and answers for Thursday, December 11 (game #648)
  5. 5
    Quordle hints and answers for Thursday, December 11 (game #1417)

TechRadar is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google
  • About Us
  • Contact Future's experts
  • Contact Us
  • Terms and conditions
  • Privacy policy
  • Cookies policy
  • Advertise with us
  • Web notifications
  • Accessibility Statement
  • Careers

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...