Want a cheap Apple Watch? I'm an Apple Watch reviewer, and I've hand-picked the best Black Friday deals on Apple Watches

Apple Watch SE 3 outside during run
(Image credit: Future)

I've been writing about Apple Watches for years, and I've collected some of the best Black Friday Apple Watch deals on the internet. Apple Watches are terrific buys for everyone with iPhones, whether you're a fitness fanatic after an Ultra or you're looking to buy an Apple Watch SE as a gift. I've found deals on every modern model, from Apple Watch Series 11, SE3 and Ultra 3 to last year's Series 10 and SE 2, and I've been updating them all through Black Friday week.

The cheapest? In the US, the last few Apple Watch SE 2s (40mm) are available for $129 at Walmart. You can also grab a record-low price on this year's Apple Watch SE 3, starting at a discount of $199 (was $249) at Amazon for the 40mm model, with a $50 discount on the 44mm model and LTE capable versions too.

The best Apple Watch Black Friday deals in the US: Quick Links

Apple Watch Black Friday deals (US)

Apple  Watch SE 3 40mm (GPS)
Apple Watch SE 3 40mm (GPS): was $249 now $199 at Amazon
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Record-low price: This $50 price drop takes one of the latest Apple Watch models down to its lowest price ever. This deal is the best around right now, but since it's a new product we don't know how long this saving will be available for – so it's best to take that into account. You should also note that this deal is only available for the 40mm Midnight aluminum case with Midnight sport band.

Read our full Apple Watch SE 3 review

Apple  Watch Ultra 2 (GPS & Cellular) 49mm
Apple Watch Ultra 2 (GPS & Cellular) 49mm: was $799 now $599 at Amazon
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Record-low price: Never before has the Apple Watch Ultra 2 dropped this low in price, and with loads of different band options too. If you were to ask us, we'd suggest thinking about adding this to your basket soon, as we don't know whether this deal will stick around for very long.

Apple Watch Series 11 (GPS) 42mm
Apple Watch Series 11 (GPS) 42mm: was $399 now $339 at Amazon
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Save $60 (15%) in this early Black Friday deal on the brand new Apple Watch Series 11. The thinnest Apple Watch yet, with a wraparound LTP3 OLED display, it's a great-looking watch with Apple Intelligence-powered smarts and a boosted battery compared to previous Apple Watches, clocking in at 24 hours of average use.

42mm GPS & Cellular model: was $499 now $449

Apple Watch Series 11 (GPS) 46mm
Apple Watch Series 11 (GPS) 46mm: was $429 now $369 at Amazon
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The same $60 discount applies to the larger 46mm model in both GPS-only and GPS & Cellular variations. The screen really pops with the larger model, so you can whiz through the smart stack, get more from Apple Maps, and set watch faces that come alive such as Apple's AI-powered photo selection.

46mm GPS & Cellular model: was $529 now $469

Apple Watch SE 2 (GPS) 40mm
Apple Watch SE 2 (GPS) 40mm: was $199 now $129 at Walmart
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This is outstanding value on Apple's previous budget smartwatch, and the kind of deal we love to see on Black Friday. There's only a few of these left, and the GPS and Cellular model has just sold out. Get it!

Apple Watch Series 10 (GPS) 42mm
Apple Watch Series 10 (GPS) 42mm: was $399 now $339.99 at Best Buy
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The 42mm Series 10 from last year gets a $60 discount at Best Buy. Functionally, it's very similar to the Series 11, with the same large curved screen, chipset and software. It loses out on a little battery life, but the discount more than makes up for it.

Series 10 (GPS) 46mm: was $429 now $364.99

The best Apple Watch Black Friday deals in the UK: Quick Links

Apple  Watch SE 2 (GPS)
Apple Watch SE 2 (GPS): was £199 now £159 at Amazon
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Record-low price: While the SE 3 hasn't been discounted in the UK, the next best budget Apple Watch is the SE 2, which is now cheaper than it was last Black Friday. It offers the full Apple Watch experience with great mid-tier fitness features and lengthy battery life, so you don't have to splurge on an advanced model if you don't need to.

Read our full Apple Watch SE 2 review

Apple Watch Ultra 3 (GPS & Cellular) 49mm
Apple Watch Ultra 3 (GPS & Cellular) 49mm: was £749 now £719 at Amazon
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Record-low price: A small big significant discount, you can save £30 on the price of a brand new Apple Watch Ultra 3 with the Alpine loop, with its boosted 42-hour battery life and emergency satellite messaging feature. The cheapest it's likely to get this year.

Apple  Watch Ultra 2 49mm (GPS & Cellular)
Apple Watch Ultra 2 49mm (GPS & Cellular): was £749 now £698.80 at Amazon
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Record-low price: In the UK, you can score an Apple Watch Ultra 2 upgrade while saving a decent £50. Over the past 6 months its price has been dropping ever so slowly, but this deal marks the lowest price we've seen for this listing.

Apple Watch SE 3 (GPS) 42mm
Apple Watch SE 3 (GPS) 42mm: was £219 now £208 at Argos
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Record-low price: The brand new for 2025 Apple Watch SE 3 is available at a discount of £11 from Argos. it's a small 5% discount, but for a watch that's hardly two months old, it's unusual to see – and you get all those brand-new features if you choose this over the SE 2.

Apple Watch Series 10 (GPS) 46mm
Apple Watch Series 10 (GPS) 46mm: was £349 now £319 at Amazon
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Save 9% on the Apple Watch Series 10 in its larger 46mm size. It's very similar to this year's Series 11 with its larger sloped screen, and even gets the new hypertension detection and Sleep Score features.

Apple Watch Series 10 (GPS + Cellular) 42mm
Apple Watch Series 10 (GPS + Cellular) 42mm: was £419 now £379 at Argos
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Save £40 on this GPS + Cellular version of the Series 10, which you can connect to your phone's data plan to access calls and internet connection even without your phone. It's like wearing a tiny phone: hard to overestimate how useful it is.

Which Apple Watch should I buy?

It can be surprisingly complicated to buy an Apple Watch, due to the variations of models, sizes and the differences in materials and functionalities.

To start with, if you want a cheap Apple Watch, the Apple Watch SE 3 is the best one to get. It's new, so it'll be supported with regular software updates for a long time to come, does almost everything the others do, and is a lot cheaper.

If you want the biggest and best with the longest battery life (for example, if you work out a lot or frequently take overnight trips without a charger to hand) get the Apple Watch Ultra 3 or Apple Watch Ultra 2. The 3 has a battery life that lasts a bit longer (42 hours compared to 36 and a few other useful tools like emergency satellite messaging, which is handy if you get lost in the wild, but the 2 will probably do for most.

If you want something in between, an Apple Watch with bigger screen and better materials than the SE 3, but you don't want to overpay, get the Apple Watch Series 11 or Series 10.

Lastly, consider if you want to add the watch to your phone's data plan, so you can message, call or use the internet without having your phone nearby. This is a very useful feature, but costs extra.

More Black Friday deals in the US

Shop more of today's best UK Black Friday sales

Matt Evans
Senior Fitness & Wearables Editor

Matt is TechRadar's expert on all things fitness, wellness and wearable tech.

A former staffer at Men's Health, he holds a Master's Degree in journalism from Cardiff and has written for brands like Runner's World, Women's Health, Men's Fitness, LiveScience and Fit&Well on everything fitness tech, exercise, nutrition and mental wellbeing.

Matt's a keen runner, ex-kickboxer, not averse to the odd yoga flow, and insists everyone should stretch every morning. When he’s not training or writing about health and fitness, he can be found reading doorstop-thick fantasy books with lots of fictional maps in them.

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