Three announces whopping Xperia Play price plans
Will cost you more than the iPhone 4
Three has announced its range of price plans for the new Sony Ericsson Xperia Play, and it's not good news for those on a budget.
The new PSP phone will set you back a mind-boggling £99 on a two-year deal, and you'll still have to pay £35 a month for the privilege.
That drops to £49 a month on a £40 a month deal, which inevitably gives you more minutes, data and texts than the average person can comprehend (2000 mins, 5000 texts and unlimited data).
It's not Three hiking up the price of the phone though - this is something all providers have had to deal with. Orange is offering the same phone for £99.99 on a £40 a month deal, but with fewer minutes and data.
Cash conundrum
Both are offering the Xperia Play on pay as you go, with Three the more expensive at £499 compared to Orange's £449 (with £10 top up).
Oddly, this is comparable to many phones that are free on a £30-£35 a month deal... so where's the extra cash requirement coming from?
Get daily insight, inspiration and deals in your inbox
Sign up for breaking news, reviews, opinion, top tech deals, and more.
These prices place the phone above one of the industry's most expensive: the Apple iPhone 4, which 'only' comes in at £19 upfront on a £40 a month plan from Three.
TechRadar's Sony Ericsson Xperia Play review found the phone to be a middling device, noting "The Xperia Play is too pricey for casual gaming, while we'd suggest serious gamers would be better served by picking up a full-on mobile console."
With production issues looming for the phone thanks to the Japanese earthquakes, it's going to take a lot of marketing effort from Sony Ericsson to make the Xperia Play a success... will this be the phone to make converged gaming mainstream, or are we seeing the N-Gage debacle MKII?
Via Recombu
Gareth has been part of the consumer technology world in a career spanning three decades. He started life as a staff writer on the fledgling TechRadar, and has grown with the site (primarily as phones, tablets and wearables editor) until becoming Global Editor in Chief in 2018. Gareth has written over 4,000 articles for TechRadar, has contributed expert insight to a number of other publications, chaired panels on zeitgeist technologies, presented at the Gadget Show Live as well as representing the brand on TV and radio for multiple channels including Sky, BBC, ITV and Al-Jazeera. Passionate about fitness, he can bore anyone rigid about stress management, sleep tracking, heart rate variance as well as bemoaning something about the latest iPhone, Galaxy or OLED TV.