What is a locpin? It's a a unique six-character code made of letters and numbers, uniquely identifying any location on the planet. Anyone can create one for free, and everyone could benefit.
The service, created by a British startup, believes these identifiers could be hugely helpful for delivery, e-commerce and social purposes. There are 29 million addresses in the UK alone, yet only 1.8 million postcodes. 10-15% of those postcodes are actually inaccurate, claims Locpin.
Needs traction
"We've got a platform here that can integrate into many systems very easily," Locpin co-founder Guy Davenport told us. "We're about empowering the customer to take control of their own data".
But it all relies on gaining traction. Locpin is a new service, and will take time to gain respect from businesses; it now has the job of persuading potential partners. Next time you order something online, keep an eye out for the locpin logo.
And when the drones come, Locpin will be ready. As Davenport explained, having a locpin could be particularly useful when Amazon's (and others') tiny delivery planes eventually take flight: "The drone's going to need the accurate codes to deliver, and we're already in place to deal with that."
