Realme had a great 2019, with its growing manifold in terms of users and thus gaining the crown for the fastest-growing brand in the country. For 2020, Realme’s ambitions include a smartphone with a 108MP camera and an entry into the fitness band segment.
Realme has gone on to become one of the most popular smartphone makers in India, primarily owing to its incredible value offerings. In a downhill battle with Redmi to win the market, both the manufacturers have often broken the consumers’ price expectations, making India one of the best markets for mid-range smartphones.
The interview also included details about Realme’s offline expansion. By the end of 2020, they plan to have over 30,000 retail stores in India. Madhav added that the growth wouldn’t be as rapid as their online sales, but they want to be more accessible. These could involve a new range of smartphones, specifically for the offline market.
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