Avid

Latest about Avid

Avid Media Composer overlaid with the Google Gemini logo

Avid’s new Google partnership brings Agentic AI to the editing suite

By Steve Clark published

Exclusive I spoke to Avid about what editors can expect from Gemini integration, how the role of editor is evolving, and how creative professionals can maintain their vision.

Exclusive
Avid Ingenium Plug&Play turntable on a wooden stand

Avid Ingenium Plug&Play review: The absolute distillation of a ready-to-go turntable that will grow with you

By Ed Selley published

With the Avid Ingenium Plug&Play, a company-wide philosophy for vinyl replay distils into a ready-to-go, high-performing turntable

Turntables
Avid Acutus Dark Iron on black background, with TR's Money No Object franchise badge

Avid’s Acutus Dark Iron turntable platter alone weighs 10kg – so I know it’s deadly serious

By Becky Scarrott published

If money were no object, Avid’s dark and foreboding turntable would be joining my hi-fi system tomorrow.

Turntables
Bad Bots

Watch out - these are officially the most dangerous creative software to search for

By Steve Clark published

Surfshark reveals the most dangerous creative software you can search for online.

Security
Shot of two musicians using Avid's audio editor

New Avid bundles make pro-level audio editing accessible to everyone

By Steve Clark published

Media tech developer announces three new subscription plans.

Software & Services
21:9 Hero

Avid Media Composer Ultimate review

By Steve Paris published

How does the behemoth in the room stay on top of the game? By adding more useful new time saving and truly clever features that are sure to please most video editors.

Software & Services
Hero

Avid Media Composer Ultimate 2018.12 review

By Steve Paris published

This is the behemoth of video editors, the one all others have to measure up to so it pays to know what makes it tick as it's the industry standard.

Software & Services