Creative Software

While AI is giving more people the power to explore their creativity, professionals still need to bring the 'taste, craft and judgement.'

Advanced tools and traditional interfaces aren't going anywhere, but software vendors must be willing to open up more doors to new ways of working.

Adobe is adding even more editing tools into Firefly for an easier, lower-skilled editing experience without the headaches of a generic AI chatbot.

Two-way partnership sees Adobe integrate Google's latest AI models into its apps, while Acrobat becomes more embedded into Workspace and Gmail.

Adobe wants you to embrace using your favorite AI agent to handle administrative editing so that you can create more.

Adobe for Startups targets companies launched within the last five years with 12 months of free access to Firefly Pro Plus, Acrobat Studio, and more.

Apple Creator Studio is getting a major update with new AI features and MotionVFX content for Final Cut Pro.

Canon has released Dual Pixel 3D software, which leverages 'depth and phase-detection data captured in a single shot via Dual Pixel CMOS AF' for a 3D imaging experience