Ask.com returns to its Q&A roots

Ask.com seeks human help to answer your trickiest questions online
Ask.com seeks human help to answer your trickiest questions online

Ask.com is returning to its question-and-answer roots, testing out a new service which seeks human help in order to answer your tricky questions and queries online.

Embracing social networking, the new Ask.com lets users submit questions to other visitors, no longer relying on computer algorithms to provide answers.

"That means that Ask.com is now uniquely able to offer the most comprehensive and convenient approach to getting answers, combining pages and people to help users find the answers to all questions – even questions for which no answer is published online," continues the Ask.com blog post by Tony Gentile, SVP of Product & Lisa Kavanaugh, SVP of Technology.

Re-energized focus on Q&A

"Why the re-energized focus on Q&A? From a macro trend perspective, the explosion of the social Web underscores both the cultural shift and massive technical innovation of the last 15 years.

"Simply put: people are using the Web as a conversational medium, ergo, consumers are increasingly asking questions (evidenced by demonstrated interest in Q&A from Google, Facebook and an entire cadre of start-ups)."

Via Reuters and the Ask.com blog