Kodak no longer making cameras

Kodak printer
Kodak will now be concentrating on its printer division

Kodak has announced that is intending to stop making digital cameras, pocket video cameras and digital picture frames in the first half of 2012 to "cut costs".

The company, who filed for bankruptcy protection last month in the U.S, said that it will instead seek licensees to expand its brand licensing program, while still planning to offer online and retail photo printing, along with desktop printing.

Kodak was actually the inventor of the digital camera, pioneering the sensor technology that is now so ubiquitous.

Last year, it sold the division that invented and produced sensors, which also produced sensors for other companies, such as Leica. Kodak has also been selling off a growing number of digital imaging patents, as well as suing companies who infringed those patents in recent months in a bid to raise cash.

The company estimates that it will generate operating savings of more than $100 million dollars following the move.

Phased out

Writing on the Kodak UK Twitter page, the company said "Today we announced that Kodak is phasing out digital cams [sic], video cams & digital frames in 2012.

"Kodak will continue to honour all warranties and provide support as we phase out dig & vid cams and frames.

"Kodak will focus consumer biz [sic] on inkjet, online and retail printing," it said.

According to the company's website, some of the most recent cameras announced by the company just last month at CES may not be launched because of the move. It also said that it will continue to sell its existing inventory of cameras and imaging products.

via Reuters

Amy Davies

Amy has been writing about cameras, photography and associated tech since 2009. Amy was once part of the photography testing team for Future Publishing working across TechRadar, Digital Camera, PhotoPlus, N Photo and Photography Week. For her photography, she has won awards and has been exhibited. She often partakes in unusual projects - including one intense year where she used a different camera every single day. Amy is currently the Features Editor at Amateur Photographer magazine, and in her increasingly little spare time works across a number of high-profile publications including Wired, Stuff, Digital Camera World, Expert Reviews, and just a little off-tangent, PetsRadar.