Hang on. What just happened? Huawei has launched a MWC 2014 teaser video starring - wait for it - an iPhone.
Well it's not technically an iPhone (for legal reasons we're sure) - there's no home button for a start - but the Siri-esque interface and robotic voice tells you all you need to know.
The video promises "a new tablet with a beautiful slim design" and a battery which provides "days of use" - and Huawei can't help but throw in a smart remark about the iPhone's small screen.
Huawei also reveals it'll have "a new multimedia tablet" for the "ultimate entertainment experience" at the show - and from the brief glimpses we get of the slate it looks to have some HTC One style speaker grilles.
The selfie phone
Huawei will also have some new smartphones at MWC, and one is claimed to have "an amazing front camera" - perfect for those all important selfies.
Finally, there will be another handset with support for the next-gen LTE advanced networks which are currently rolling out in parts of Asia.
As a final dig Siri is asked if the devices are by "Fruit" or "Some song" (the answer is obviously Huawei) - but we want to know what happed to "Sore Knee" and "Elle Gee".
Answers on a postcard please.
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John joined TechRadar over a decade ago as Staff Writer for Phones, and over the years has built up a vast knowledge of the tech industry. He's interviewed CEOs from some of the world's biggest tech firms, visited their HQs and has appeared on live TV and radio, including Sky News, BBC News, BBC World News, Al Jazeera, LBC and BBC Radio 4. Originally specializing in phones, tablets and wearables, John is now TechRadar's resident automotive expert, reviewing the latest and greatest EVs and PHEVs on the market. John also looks after the day-to-day running of the site.