The much rumoured handset looks pretty certain to be the the Chinese manufacturer's first Windows Phone 8 device, although Huawei itself is yet to officially confirm or deny the Ascend W1's existence.
Chinese site WPDang claims it can exclusively reveal that the Huawei Ascend W1 will indeed make an appearance in Las Vegas in January and, while this is no great surprise, the source of this information is unknown.
Playing catch up
However the one trump card Huawei may have up its sleeve is price, with separate reports suggesting the Ascend W1 will be the cheapest Windows Phone 8 smartphone once it launches – which may open up the new mobile platform to the lower end of the market.
We've contacted Huawei for more information and we'll update this article if and when we hear back.
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John joined TechRadar over a decade ago as Staff Writer for Phones, and over the years has built up a vast knowledge of the tech industry. He's interviewed CEOs from some of the world's biggest tech firms, visited their HQs and has appeared on live TV and radio, including Sky News, BBC News, BBC World News, Al Jazeera, LBC and BBC Radio 4. Originally specializing in phones, tablets and wearables, John is now TechRadar's resident automotive expert, reviewing the latest and greatest EVs and PHEVs on the market. John also looks after the day-to-day running of the site.