Black Friday deals 2023: when is it and what to expect

By Mackenzie Frazier
last updated

Black Friday deals are coming your way...

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The 2023 Black Friday deals event is near, as Amazon's 2nd Prime Day sale is scheduled to go live next week, which means early Black Friday sales will launch from competing retailers like Walmart, Target, and Best Buy. To help you find all the best early Black Friday deals, I've created this guide to bring you all the top offers around the web as they become available.

As a deals editor for TechRadar, I've been covering Black Friday for half a decade, so it's my job to sort through all the offers to bring you the very best deals. Once early sales are live, I will hand-pick the top offers on products that the team at TechRadar has tested so you know you're getting a genuine bargain.

While the Black Friday date is slated for November 24 this year, retailers are launching early deals this month thanks to next week's Amazon Prime Day sale. Amazon's Prime Big Deals Day sale is taking place on October 10 and 11, and in response, Walmart has a Holiday Kickoff sale on October 9 through 12, and Best Buy will release new offers throughout the month at its Holiday Sneak Peek event.

I'll update this page with early Black Friday deals as soon as they drop, but in the meantime, I've listed today's best sales from all the top online retailers, followed by some fantastic deals that are happening right now, including record-low prices on Amazon's best-selling devices, huge savings on OLED TVs and deals on top-rated appliances.

Today's best sales

Today's best early deals

All-new Echo Pop: was

All-new Echo Pop: was $39.99 now $17.99 at Amazon
Looking to buy a smart speaker for a small space? Amazon's early Black Friday deals include the all-new Echo Pop for just $17.99 - the cheapest Echo device you can buy right now. For that money, you're getting a compact smart speaker with Alexa built-in, so you can play music, ask questions, and check the weather completely hands-free.

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Fire TV Stick 4K with Alexa Voice Remote: was

Fire TV Stick 4K with Alexa Voice Remote: was $49.99 now $22.99 at Amazon
Stream your content in 4K resolution with the Fire TV Stick 4K, which is marked down to $22.99 - the lowest price we've ever seen. The best-selling Fire Stick allows you to stream your favorite content in 4K Ultra HD resolution with support for Dolby Vision, HDR, HDR10+, and Amazon Alexa for hands-free control.

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Blink Video Doorbell: was

Blink Video Doorbell: was $49.99 now $29.99 at Amazon
Amazon's early Black Friday deals include the top-rated Blink Video Doorbell for just $29.99 - beating the Black Friday record-low by $5. The Blink Video Doorbell can be set up in minutes and alerts you when motion is detected, so you can answer your door from anywhere. You're also getting infrared night video, two-way audio, and compatibility with the Alexa voice assistant.

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Beckham Hotel Collection Bed Pillows for Sleeping: was

Beckham Hotel Collection Bed Pillows for Sleeping: was $60.91 now $36.59 at Amazon
40% discount - Amazon has the best-selling Beckham Hotel Collection pillows on sale for $39.70 when you apply the additional 40% discount at checkout. The queen-size pillow set has over 200,000 positive reviews and are the number-one best-selling pillows on Amazon's site. Made with a down alternative, the pillows feature a cooling technology with a soft cotton cover and are now down to an ultra-affordable price ahead of Black Friday.

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Bissell Little Green Portable Carpet Cleaner: was

Bissell Little Green Portable Carpet Cleaner: was $123.34 now $89 at Walmart
The Bissell carpet cleaner was a best-seller at last year's Black Friday deals event and Walmart has the top-rated Little Green model on sale for just $89 - the lowest price we've ever seen. Perfect for pet owners and parents, the portable carpet cleaner can magically erase spills and stains on carpets, couches, auto interiors, and more.

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Apple Watch 8 (GPS, 41mm): was

Apple Watch 8 (GPS, 41mm): was $399 now $299 at Amazon
The Apple Watch 8 is one of the best smartwatches you can buy, thanks to its impressive display, health tracking, and safety features, such as fall detection and Emergency SOS. Just ahead of Amazon's October Prime Day sale, the retailer has the best-selling smartwatch on sale for just $299. That's the best deal you can find right now and the lowest price we've seen in months.

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Apple AirPods Pro 2: was

Apple AirPods Pro 2: was $249 now $199 at Amazon
After sitting at $219 for the last month, Amazon now has the AirPods Pro 2 back down to a record-low price of $199. Rated as one of the best earbuds you can buy and always a Black Friday best-seller, the AirPods Pro 2 feature active noise cancellation to block out unwanted noise, improved audio quality, and a wireless charging case that provides more than 24 hours of battery life.

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Amazon Fire 7 tablet (16GB): $49.99

Amazon Fire 7 tablet (16GB): $49.99 $39.99 at Amazon
The cheapest Fire tablet deal from today's sale is the Amazon Fire 7, which is down to just $39.99 - the lowest price we've ever seen. The best-selling tablet features a seven-inch display, 16GB of RAM, and up to seven hours of battery life. The Fire 7 also works with Amazon Alexa for hands-free control with compatible smart home devices.

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Amazon Fire TV Omni QLED 65-inch 4K TV: was

Amazon Fire TV Omni QLED 65-inch 4K TV: was $599.99 now $599.99 at Amazon
Amazon's all-new Fire TV Omni QLED Series is a big step up in the otherwise cheap range of smart TVs. This set boasts premium features, including a QLED display, full-array local dimming, Dolby Vision IQ, and HDR10+ Adaptive support to deliver a high-quality picture for all-around viewing and gaming. A good overall buy for the budget-conscious who don't want to compromise on performance, especially now that the 65-inch model is down to a record-low price of $599.99.

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LG C2 65-Inch 4K Smart TV (2022): was

LG C2 65-Inch 4K Smart TV (2022): was $2,099.99 now $1,549 at Walmart
The LG C2 OLED is our best-rated TV and Walmart has the 65-inch model on sale for $1,549 - the lowest price you can find. The stunning display is praised for its intense brightness and vivid colors in our LG C2 OLED review. The 65-inch TV also packs an a9 Gen5 AI Processor, Dolby Atmos, and voice control - all for under $1,600, which is an incredible value for this highly-rated OLED TV.

Price check: Amazon: $1,596  Best Buy: $1,699.99

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Black Friday 2023: key information

person using a digital generated phone with black friday on the screen

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When is Black Friday 2023?

Black Friday 2023 falls on November 24. The actual date shifts, but the day of the week stays the same: it's always the Friday after Thanksgiving.

While Black Friday deals will officially kick off on November 24, based on years past, we can predict that retailers like Amazon, Best Buy, and Walmart will launch early sales. At last year's sale, we saw Black Friday deals popping up as early as October, thanks to Amazon's 2nd Prime Day sale.

We predict the same trend for this year's sale, as Amazon has announced the dates for its 2nd Prime Day sale, named "Big Deal Days," which will take place on October 10 and 11. In response to Amazon, retailers like Walmart, Best Buy, and Target will be launching competing sales in October. Best Buy will release new offers throughout October at its Holiday Sneak Peek event and a Walmart Deals - Holiday Kickoff sale will launch on October 9 and last through the 12 with discounts on best-selling gifts on tech, clothing, toys, and home items.

What Black Friday deals do we expect to see in 2023?

We can predict what Black Friday deals we'll see at the 2023 sale by looking back at last year's best-sellers and recent holiday sales. Last year's bestselling categories, according to Amazon, included Home, Fashion, Toys, Beauty, and Amazon's own devices. This matched up with Amazon's top-selling items, like the Echo Dot, Fire TV Stick, and Apple AirPods. Other popular offers were the Nintendo Switch, LG's C2 OLED TV, Fullstar's viral vegetable chopper, and the Revlon one-step volumizer hair dryer.

We expect to see the same mix of items on sale during the 2023 Black Friday deals event, such as Amazon devices, like the Echo Pop smart speaker, the 2023  LG C3 OLED TV, as well as Apple's latest devices, including the Apple Watch 9, the MacBook Air M2 and the iPhone 15.

Black Friday 2023: our buying advice

Woman entering credit card details on a laptop

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Where to find the best Black Friday deals?

Most online retailers offer Black Friday deals, but it's our job to sort through the thousands of offers to find the very best bargains from the bunch. You'll typically find the best Black Friday deals from big-name retailers like Walmart, Best Buy, and Target, with Amazon leading the pack.

Amazon is a Black Friday favorite, not only because they offer record-low prices but also because they offer discounts on a wide variety of categories. So whether you're looking for tech items like laptops, TVs, or AirPods or searching for discounts on clothing, kitchen appliances, or toys - Amazon is likely to offer Black Friday deals on the product you're after.

Walmart is another Black Friday favorite, thanks to a handful of early sales that the retailer typically launches in the run-up to Black Friday proper. The retailer also offers special prices and early access to its Black Friday sales for Walmart Plus members, which is something to consider if you're interested in the subscription.

Other retailers that offer impressive Black Friday deals include Best Buy, Target, Dell, Home Depot, Lowe's, and Overstock. It can be overwhelming with so many retailers and promotions, but that's where our deal expertise comes in. We go through every retailer to pick out the very best Black Friday deals so you can make sure you're getting the lowest price available.

How to get the best Black Friday deals in 2023?

Homework really helps. Some retailers up prices from August through to October so they can offer supposedly amazing discounts on Black Friday, so don’t be fooled by such moves. 

They’re particularly prevalent in expensive consumer electronics such as TVs or laptops with product numbers rather than names, with products that were dropped down to a great bargain price suddenly being pushed back to their MSRP again. 

It’s also a very good idea to be flexible: for example, if you're interested in a Samsung 4K TV it’s best to think about the features you want rather than a specific model number: the BRV553ABD34-82C-9218-X may not be discounted on Black Friday 2023, but an almost identical set with the specification you want probably will be.

So do your research on what matters, and we’ll do our best to give you the right comparison needed.

However, don’t be fooled into thinking that something that looks like a five-star set is the same but cheaper - certain elements (often with regards to screen quality or image processing) won’t be as high quality to achieve that lower price point.

When to shop for the best Black Friday deals?

Early holiday shopping was a smart move at last year's Black Friday sale, as we saw the best deals launch in the weeks leading up to the day itself. Retailers like Amazon, Best Buy, and Walmart launched sales as early as October with impressive offers for best-selling tech, appliances, toys, and more.

We were extremely impressed with last year's early Black Friday deals, in fact, we were disappointed with offers on Black Friday proper. Most retailers offered their best deals in the weeks leading up to Black Friday, with record-low prices on AirPods, OLED TVs, air fryers, and laptops, to name a few. When Black Friday proper arrived, many of these items were either out of stock or, while still discounted, at a higher price.

Our advice? If you see an early Black Friday deal and it's down to record-low price, we recommend purchasing the item rather than waiting for Black Friday itself. In fact, retailers like Best Buy had a FAQs page that stated that its early Black Friday deals were available in limited quantities and you wouldn't find better prices during the Black Friday sales period. By taking advantage of early Black Friday deals, you're not only avoiding the madness of Black Friday, but you're securing an item that might sell out come November 24.

Black Friday vs. Amazon Prime Day

While this year's Amazon Prime Day sale wrapped up in July, the retailer just announced a second sale that will take place in October. The October Amazon Prime event will be a preview for the 2023 Black Friday deals event and will kick off the early holiday shopping season.

So what can we learn about Amazon's July Prime Day event, and how does it stack up to Black Friday? Amazon reports that the first day of Prime Day was the single largest sales day in the company's history, with over 375 million items purchased worldwide. The most popular categories were home, fashion, and beauty, and the top-selling deals included the Fire TV Stick, Apple AirPods, and the Bissell Little Green carpet cleaner.

We expect similar trends at this year's Black Friday sale, as consumers are hungry for deals. The most significant difference between Black Friday and Prime Day is the length of the sales and Amazon's dominance and membership requirements when it comes to Prime Day. Amazon's Prime Day sale is a 48-hour-only sale, with a Prime membership required to shop the sale. The two-day sale is also known for its deep discounts on Amazon's own devices, which is why it's no surprise that the Fire TV stick was a top-selling item.

While Black Friday is technically only one day, November 24, retailers launch Black Friday deals as early as October, which stretches the holiday sale into weeks of savings. Black Friday isn't exclusive to Amazon, and some of the best deals come from other retailers like Best Buy, Walmart. 

Why is it called Black Friday?

Let’s take a history lesson to find how why they call it Black Friday: the first known mention of Black Friday related to this shopping experience was in November 1951, when the journal Factory Management and Maintenance used it to describe people calling in sick the day after Thanksgiving so they could have an extra day off work. 

At the same time, US police were using the phrases “Black Friday” and “Black Saturday” to describe the horrendous traffic that occurred at the beginning of the pre-Christmas shopping season. 

In 1961, the local government moved to change the shopping season to “Big Friday” and “Big Saturday,” but it never caught on. The notion that it was the time when retailers moved 'back into the black' was seen far later and clearly an attempt to bring positivity to the term.

Last year's best Black Friday deals

Taking a look back at last year's Black Friday deals can give us a good idea of what will be on sale at the 2023 event. You'll find the best Black Friday deals below, followed by the top offers in popular categories such as TVs, laptops, appliances, smart home devices and more.

Insignia 65-inch F30 Series 4K UHD Smart Fire TV: was $549.99 now $379.99 at Best Buy One top big-screen budget TV deal is this 65-inch 4K display from Insignia on sale for a stunningly low price of just $379.99. You're getting the Fire TV operating system, 4K Ultra HD resolution, DTS Studio Sound, and a handy Alexa voice remote - all for under $400.

Insignia 65-inch F30 Series 4K UHD Smart Fire TV: was $549.99 now $379.99 at Best Buy
One top big-screen budget TV deal is this 65-inch 4K display from Insignia on sale for a stunningly low price of just $379.99. You're getting the Fire TV operating system, 4K Ultra HD resolution, DTS Studio Sound, and a handy Alexa voice remote - all for under $400.

Instant Pot Pro 10-in-1 Pressure Cooker: was $169.99 now $99.95 at Amazon Instant Pots are always best-sellers because they make fantastic gifts and Amazon's Cyber Monday sale has the Instant Pot Pro on sale for $99.95 - Just $20 more than the record-low. The six-quart pressure cooker features 10 appliances in one, including; slow cook, sous vide, sauté pan, rice, sterilizer, yogurt maker, food warmer, cake baker, and steamer

Instant Pot Pro 10-in-1 Pressure Cooker: was $169.99 now $99.95 at Amazon
Instant Pots are always best-sellers because they make fantastic gifts and Amazon's Cyber Monday sale has the Instant Pot Pro on sale for $99.95 - Just $20 more than the record-low. The six-quart pressure cooker features 10 appliances in one, including; slow cook, sous vide, sauté pan, rice, sterilizer, yogurt maker, food warmer, cake baker, and steamer

Blink Video Doorbell: was $49.99 now $34.99 at Amazon Give the gift of home security with the top-rated Blink Video Doorbell on sale for just $34.99 in today's Cyber Monday deals - the lowest price we've ever seen. The Blink doorbell alerts you when motion is detected and features infrared night video and two-way audio.

Blink Video Doorbell: was $49.99 now $34.99 at Amazon
Give the gift of home security with the top-rated Blink Video Doorbell on sale for just $34.99 in today's Cyber Monday deals - the lowest price we've ever seen. The Blink doorbell alerts you when motion is detected and features infrared night video and two-way audio.

iRobot Roomba 694: was $274 now $179 at Amazon This affordable robot vacuum from iRobot just got even cheaper with this Black Friday sale. With a 4.4 out of 5 rating on Amazon, it's one of the budget models out there that are actually worth your money, with trimmings like support for Alexa, a 3-Stage Cleaning system, and a battery life of 90 minutes per full charge.

iRobot Roomba 694: was $274 now $179 at Amazon
This affordable robot vacuum from iRobot just got even cheaper with this Black Friday sale. With a 4.4 out of 5 rating on Amazon, it's one of the budget models out there that are actually worth your money, with trimmings like support for Alexa, a 3-Stage Cleaning system, and a battery life of 90 minutes per full charge.

Apple AirPods (2nd Generation): was $159 now $99 at Amazon The Airpods 2 were down to $79 during Black Friday and were flashing in and out of stock. You can still get the AirPods on sale but for $20 more at $99. If you want some new AirPods and don't need them to be the latest model, this deal is highly recommended.

Apple AirPods (2nd Generation): was $159 now $99 at Amazon
The Airpods 2 were down to $79 during Black Friday and were flashing in and out of stock. You can still get the AirPods on sale but for $20 more at $99. If you want some new AirPods and don't need them to be the latest model, this deal is highly recommended.

Lenovo IdeaPad 1i: was $249.99 now $99.99 at Best Buy Our favorite super-cheap laptop deal from the early Best Buy Black Friday sale is this Lenovo IdeaPad marked down to just $99.99. If you've got a small budget and would prefer a Windows machine over a Chromebook, then this is the one to go for to handle all your basic day-to-day computing needs. It also comes with a slightly larger 14-inch display, which is rarely seen at such a low price.

Lenovo IdeaPad 1i: was $249.99 now $99.99 at Best Buy
Our favorite super-cheap laptop deal from the early Best Buy Black Friday sale is this Lenovo IdeaPad marked down to just $99.99. If you've got a small budget and would prefer a Windows machine over a Chromebook, then this is the one to go for to handle all your basic day-to-day computing needs. It also comes with a slightly larger 14-inch display, which is rarely seen at such a low price.

$359 at Nectar Nectar Mattress review

Nectar Memory Foam Mattress: was from $599 now from $359 at Nectar
Another popular category during Black Friday is mattress deals, and Nectar just dropped a flash sale that offers 33% off everything. You can save up to $500 on the Memory Foam Mattress, which brings the queen size from $999 to $669 - which beats last year's Black Friday deal. This is a great value lower-mid-range memory foam mattress, which we gave 4/5 stars in our Nectar Mattress review.

$349.99 at Amazon four-and-a-half-star review

Oculus Quest 2 (128 GB) Black Friday bundle: was $469.99 now $349.99 at Amazon
If you've been after an Oculus Quest 2, this is the perfect time to pick one up. In our four-and-a-half-star review we commended the Quest 2's solid specs and easy-to-use nature, plus there are some great games on the platform (which this bundle includes two of: Beat Saber and Resident Evil 4 VR).

LG 70-inch UP7070 Series 4K UHD Smart TV: was $649.99 now $549.99 at Best Buy Another favorite Black Friday TV deal from Best Buy is this LG 70-inch 4K smart TV on sale for $549.99 - the lowest price we've seen and a fantastic value for a big-screen 4K TV. The 70-inch packs LG's quad-core processor 4K for a premium picture experience and smart capabilities with Amazon Alexa and the Google Assitant for hands-free control.

LG 70-inch UP7070 Series 4K UHD Smart TV: was $649.99 now $549.99 at Best Buy
Another favorite Black Friday TV deal from Best Buy is this LG 70-inch 4K smart TV on sale for $549.99 - the lowest price we've seen and a fantastic value for a big-screen 4K TV. The 70-inch packs LG's quad-core processor 4K for a premium picture experience and smart capabilities with Amazon Alexa and the Google Assitant for hands-free control.

Crest 3D Whitestrips: was $95.99 now $34.99 at Amazon This is the one item I buy every Black Friday - Crest's 3D Whitestrips. The best-selling teeth whitening strips are rarely on sale and today's Black Friday deal brings the price down to just $34.99 - $5 more than the record-low. You're getting 48 whitening strips plus a bonus pair of one-hour express strips so that you can have a whiter smile in no time at all.

Crest 3D Whitestrips: was $95.99 now $34.99 at Amazon
This is the one item I buy every Black Friday - Crest's 3D Whitestrips. The best-selling teeth whitening strips are rarely on sale and today's Black Friday deal brings the price down to just $34.99 - $5 more than the record-low. You're getting 48 whitening strips plus a bonus pair of one-hour express strips so that you can have a whiter smile in no time at all.

Apple Watch 8 (GPS, 41mm): was $399 now $349.99 at Amazon This is only the second time we've seen the latest Apple Watch 8 discounted at Amazon. The smartwatch has only been available for less than two months, but you can already save $50 in this Black Friday deal. Updates are incremental compared to the previous version but do include an upgraded S8 processor, all-day 18-hour battery life, and a suite of new health and fitness functions thanks to watchOS 9.

Apple Watch 8 (GPS, 41mm): was $399 now $349.99 at Amazon
This is only the second time we've seen the latest Apple Watch 8 discounted at Amazon. The smartwatch has only been available for less than two months, but you can already save $50 in this Black Friday deal. Updates are incremental compared to the previous version but do include an upgraded S8 processor, all-day 18-hour battery life, and a suite of new health and fitness functions thanks to watchOS 9.

Bissell Spot Clean Pro Portable Carpet Cleaner: $164.79 $144.79 at Amazon Bissell carpet cleaners have become all the rage lately, and Amazon has the Spot Clean Pro on sale for $144 - the best deal we've ever seen. Perfect for pet owners and parents, the portable carpet cleaner can magically erase spills and stains on carpets, couches, auto interiors, and more.

Bissell Spot Clean Pro Portable Carpet Cleaner: $164.79 $144.79 at Amazon
Bissell carpet cleaners have become all the rage lately, and Amazon has the Spot Clean Pro on sale for $144 - the best deal we've ever seen. Perfect for pet owners and parents, the portable carpet cleaner can magically erase spills and stains on carpets, couches, auto interiors, and more.

iRobot Roomba 694: was $274 now $179 at Amazon This affordable robot vacuum from iRobot just got even cheaper with this Black Friday sale. With a 4.4 out of 5 rating on Amazon, it's one of the budget models out there that are actually worth your money, with trimmings like support for Alexa, a 3-Stage Cleaning system, and a battery life of 90 minutes per full charge.

iRobot Roomba 694: was $274 now $179 at Amazon
This affordable robot vacuum from iRobot just got even cheaper with this Black Friday sale. With a 4.4 out of 5 rating on Amazon, it's one of the budget models out there that are actually worth your money, with trimmings like support for Alexa, a 3-Stage Cleaning system, and a battery life of 90 minutes per full charge.

$1,699.99 at Best Buy best TV

LG C2 65-Inch 4K Smart TV: was $2,099.99 now $1,699.99 at Best Buy
If you really want to give a gift of luxury, Best Buy has LG's brilliant C2 OLED TV on sale for $1,699.99 - the lowest price we've ever seen. Rated as our best TV, the LG C2 packs a stunning OLED display, an a9 Gen5 AI Processor, Dolby Atmos, and voice control. If you want the latest and greatest TV, then this deal is for you. 

National Tree Company Pre-Lit 6.5-feet Christmas Tree: was $399.99 now $214.99 at Amazon If you haven't picked out your Christmas Tree this year, Amazon's Black Friday sale is offering a massive $184.20 discount on this 6.5-foot artificial tree. The top-rated Dunhill Fir Full is pre-lit with 650 white lights that remain lit even when a bulb goes out. Plus, if you use ALEXATREE at checkout, you get a free Amazon smart plug and Amazon Echo Dot (3rd Gen) with your purchase (just make sure all the items are in your cart).

National Tree Company Pre-Lit 6.5-feet Christmas Tree: was $399.99 now $214.99 at Amazon
If you haven't picked out your Christmas Tree this year, Amazon's Black Friday sale is offering a massive $184.20 discount on this 6.5-foot artificial tree. The top-rated Dunhill Fir Full is pre-lit with 650 white lights that remain lit even when a bulb goes out. Plus, if you use ALEXATREE at checkout, you get a free Amazon smart plug and Amazon Echo Dot (3rd Gen) with your purchase (just make sure all the items are in your cart).

Samsung Galaxy Z Fold 4: $450 off, or up to $1,000 off with a trade-in at Samsung Samsung's offering its best deal this year so far with its Black Friday promotion on the Galaxy Z Fold 4. You can get a flat $450 discount on an unlocked device right now - larger that any other retailer. Or, choose to trade in, and get up to $1,000 off both carrier or unlocked devices. While we've seen devices bundled in with the Galaxy Z Fold 4 before, this is easily the best straight discount we've seen since the device was launched.

Samsung Galaxy Z Fold 4: $450 off, or up to $1,000 off with a trade-in at Samsung
Samsung's offering its best deal this year so far with its Black Friday promotion on the Galaxy Z Fold 4. You can get a flat $450 discount on an unlocked device right now - larger that any other retailer. Or, choose to trade in, and get up to $1,000 off both carrier or unlocked devices. While we've seen devices bundled in with the Galaxy Z Fold 4 before, this is easily the best straight discount we've seen since the device was launched.

Toloco Massage Gun: was $259.99 now $89.99 at Amazon This top-rated massage gun is getting a massive discount at Amazon's Black Friday sale, down to $89.99 from $259.99. The Toloco massage gun features 20 different speed levels and 15 replaceable massage heads to relieve pain on all parts of your body and has over 31,000 positive reviews on Amazon.

Toloco Massage Gun: was $259.99 now $89.99 at Amazon
This top-rated massage gun is getting a massive discount at Amazon's Black Friday sale, down to $89.99 from $259.99. The Toloco massage gun features 20 different speed levels and 15 replaceable massage heads to relieve pain on all parts of your body and has over 31,000 positive reviews on Amazon.

Fire TV Stick 4K with Alexa Voice Remote: $49.99 $24.99 at Amazon If you're looking to stream your content in 4K resolution, Amazon has a massive 50% discount on the Fire TV Stick 4K which brings the price down to a record-low of $24.99. The best-selling Fire Stick allows you to stream your favorite content in 4K Ultra HD resolution with support for Dolby Vision, HDR, HDR10+, and Amazon Alexa for hands-free control.

Fire TV Stick 4K with Alexa Voice Remote: $49.99 $24.99 at Amazon
If you're looking to stream your content in 4K resolution, Amazon has a massive 50% discount on the Fire TV Stick 4K which brings the price down to a record-low of $24.99. The best-selling Fire Stick allows you to stream your favorite content in 4K Ultra HD resolution with support for Dolby Vision, HDR, HDR10+, and Amazon Alexa for hands-free control.

Nespresso Vertuo Next Coffee and Espresso Machine by De'Longhi: was $179 now $125.30 at Amazon Amazon has the mega-popular Nespresso Vertuo Next coffee machine at $125 right now, which is just $25 shy of its lowest-ever price. That record was set in August 2020, and we haven't seen this particular model as low since May last year. It may drop down slightly more for Black Friday itself, but if you're keen to pick up a new machine right now, we'd suggest making use of this cracking discount. 

Nespresso Vertuo Next Coffee and Espresso Machine by De'Longhi: was $179 now $125.30 at Amazon
Amazon has the mega-popular Nespresso Vertuo Next coffee machine at $125 right now, which is just $25 shy of its lowest-ever price. That record was set in August 2020, and we haven't seen this particular model as low since May last year. It may drop down slightly more for Black Friday itself, but if you're keen to pick up a new machine right now, we'd suggest making use of this cracking discount. 

Apple AirPods Pro (2nd Generation): was $249 now $229.99 at Amazon While the AirPods Pro dropped to $199.99 during Black Friday, Amazon still has the earbuds on sale for $229 which is still a $20 discount. Apple's all-new earbuds include improved audio quality and noise cancellation and include a wireless charging case that provides more than 24 hours of battery life.

Apple AirPods Pro (2nd Generation): was $249 now $229.99 at Amazon
While the AirPods Pro dropped to $199.99 during Black Friday, Amazon still has the earbuds on sale for $229 which is still a $20 discount. Apple's all-new earbuds include improved audio quality and noise cancellation and include a wireless charging case that provides more than 24 hours of battery life.

Samsung Galaxy S22 series: instant rebate, plus up to $600 off with trade-in at Samsung Trade in an old device and you can get up to $400 off the Galaxy S22, up to $500 off the S22 Plus, or up to $600 off the Galaxy S22 Ultra. Plus, all three models also come with an instant rebate of between $75 and $225, meaning you can get a Galaxy S22 Ultra for as little as $374.99.

Samsung Galaxy S22 series: instant rebate, plus up to $600 off with trade-in at Samsung
Trade in an old device and you can get up to $400 off the Galaxy S22, up to $500 off the S22 Plus, or up to $600 off the Galaxy S22 Ultra. Plus, all three models also come with an instant rebate of between $75 and $225, meaning you can get a Galaxy S22 Ultra for as little as $374.99.

Apple MacBook Air (M1): was $999 now $799 at Amazon If you're looking for a MacBook in today's Black Friday deals, Amazon has slashed the price of the 2020 MacBook Air down to $799 - the lowest price we've ever seen. The powerful 13-inch laptop delivers excellent performance thanks to Apple's M1 Chip and includes an ultra-thin design and an impressive battery life. It's fantastic value for money and the best deal you can find.

Apple MacBook Air (M1): was $999 now $799 at Amazon
If you're looking for a MacBook in today's Black Friday deals, Amazon has slashed the price of the 2020 MacBook Air down to $799 - the lowest price we've ever seen. The powerful 13-inch laptop delivers excellent performance thanks to Apple's M1 Chip and includes an ultra-thin design and an impressive battery life. It's fantastic value for money and the best deal you can find.

Magic Bullet Blender: was $39.88 now $29.99 at Amazon The previous coupon has now expired, but you can still get this Magic Bullet Blender for a reasonable $30 in Amazon's Black Friday deals. The blender chops, mixes, blends, whips, grinds and more and includes three different cup sizes.

Magic Bullet Blender: was $39.88 now $29.99 at Amazon
The previous coupon has now expired, but you can still get this Magic Bullet Blender for a reasonable $30 in Amazon's Black Friday deals. The blender chops, mixes, blends, whips, grinds and more and includes three different cup sizes.

The best Black Friday deals: TVs

$1,699.99 at Best Buy best TV

LG C2 65-Inch 4K Smart TV: was $2,099.99 now $1,699.99 at Best Buy
If you really want to give a gift of luxury, Best Buy has LG's brilliant C2 OLED TV on sale for $1,699.99 - the lowest price we've ever seen. Rated as our best TV, the LG C2 packs a stunning OLED display, an a9 Gen5 AI Processor, Dolby Atmos, and voice control. If you want the latest and greatest TV, then this deal is for you. 

Samsung 85-inch AU8000 Crystal 4K Smart TV: was $2,200 now $1,399.99 at Amazon Samsung's largest-size version of its AU8000 Crystal series 4K LED TV has again reached its lowest price, one that was last recorded in January of this year. The AU8000 models omit fancy features like a local dimming backlight, quantum dots, and 120Hz input for gaming, but if you're looking for a great Black Friday TV deal on a really big TV, this here is it.

Samsung 85-inch AU8000 Crystal 4K Smart TV: was $2,200 now $1,399.99 at Amazon
Samsung's largest-size version of its AU8000 Crystal series 4K LED TV has again reached its lowest price, one that was last recorded in January of this year. The AU8000 models omit fancy features like a local dimming backlight, quantum dots, and 120Hz input for gaming, but if you're looking for a great Black Friday TV deal on a really big TV, this here is it.

LG 70-inch UP7070 Series 4K UHD Smart TV: was $649.99 now $549.99 at Best Buy Another favorite Black Friday TV deal from Best Buy is this LG 70-inch 4K smart TV on sale for $549.99 - the lowest price we've seen and a fantastic value for a big-screen 4K TV. The 70-inch packs LG's quad-core processor 4K for a premium picture experience and smart capabilities with Amazon Alexa and the Google Assitant for hands-free control.

LG 70-inch UP7070 Series 4K UHD Smart TV: was $649.99 now $549.99 at Best Buy
Another favorite Black Friday TV deal from Best Buy is this LG 70-inch 4K smart TV on sale for $549.99 - the lowest price we've seen and a fantastic value for a big-screen 4K TV. The 70-inch packs LG's quad-core processor 4K for a premium picture experience and smart capabilities with Amazon Alexa and the Google Assitant for hands-free control.

best TVs

LG C1 OLED TV (55-inch): was $1,499.99 now $1,289 at Amazon
Always a best-seller during Black Friday, Amazon has LG's stunning C1 OLED TV on sale for $1,289, thanks to a whopping $210 discount. That's the best deal we've ever seen and a fantastic price for a premium 65-inch display. The LG C1 is one of the best TVs you can buy, thanks to the brilliant OLED display, Alpha a9 Gen. 4 processor, and virtual surround sound audio.

LG 55-inch Nano75 TV: was $649 now $499.99 at Best Buy Get a 25% discount on this mid-range 4K TV from LG, nabbing a 55-inch screen for half the price of an equivalent OLED. With 4K HDR, the brilliant webOS smart platform, and a new a5 processor, you get a lot for that $499.99 price tag, even if you have to do without fancier screen technologies and formats.

LG 55-inch Nano75 TV: was $649 now $499.99 at Best Buy
Get a 25% discount on this mid-range 4K TV from LG, nabbing a 55-inch screen for half the price of an equivalent OLED. With 4K HDR, the brilliant webOS smart platform, and a new a5 processor, you get a lot for that $499.99 price tag, even if you have to do without fancier screen technologies and formats.

The best Black Friday deals: Laptops and printers

Lenovo IdeaPad 1i: was $249.99 now $99.99 at Best Buy Our favorite super-cheap laptop deal from the early Best Buy Black Friday sale is this Lenovo IdeaPad marked down to just $99.99. If you've got a small budget and would prefer a Windows machine over a Chromebook, then this is the one to go for to handle all your basic day-to-day computing needs. It also comes with a slightly larger 14-inch display, which is rarely seen at such a low price.

Lenovo IdeaPad 1i: was $249.99 now $99.99 at Best Buy
Our favorite super-cheap laptop deal from the early Best Buy Black Friday sale is this Lenovo IdeaPad marked down to just $99.99. If you've got a small budget and would prefer a Windows machine over a Chromebook, then this is the one to go for to handle all your basic day-to-day computing needs. It also comes with a slightly larger 14-inch display, which is rarely seen at such a low price.

Acer Chromebook 315: was $279 now $149 at Walmart Consider upgrading to this Acer Chromebook 315 if you'd prefer a laptop with a larger screen at a low price. This is still a basic device to the option above but comes with a 15.6-inch display, so it's less portable but still an affordable pick for school work and light use. It's still tough and reasonably light, plus it has a battery life of around 12 hours, so a good choice if you're carrying it around with you all day.

Acer Chromebook 315: was $279 now $149 at Walmart
Consider upgrading to this Acer Chromebook 315 if you'd prefer a laptop with a larger screen at a low price. This is still a basic device to the option above but comes with a 15.6-inch display, so it's less portable but still an affordable pick for school work and light use. It's still tough and reasonably light, plus it has a battery life of around 12 hours, so a good choice if you're carrying it around with you all day.

Lenovo Chromebook Flex 5: was $380 now $279.99 at Amazon Another excellent Flex-series Chromebook from Lenovo, the Flex 5 offers a 13.3-inch touchscreen coupled with a hybrid laptop-tablet design that lets you go from working at your desk to watching Netflix in bed faster than you can say 'oh, that's a good deal.

Lenovo Chromebook Flex 5: was $380 now $279.99 at Amazon
Another excellent Flex-series Chromebook from Lenovo, the Flex 5 offers a 13.3-inch touchscreen coupled with a hybrid laptop-tablet design that lets you go from working at your desk to watching Netflix in bed faster than you can say 'oh, that's a good deal.

HP 15z: was $469.99 now $249.99 at HP Here's the best way to spend less than $300 on a laptop for light use, schoolwork, and more. Components are definitely more entry-level with the AMD Athlon processor inside, but that's a fair and understandable compromise at this price. Still, there's enough power here for basic work tasks, light admin, and everyday browsing, while 8GB of RAM ensures performance remains solid.

HP 15z: was $469.99 now $249.99 at HP
Here's the best way to spend less than $300 on a laptop for light use, schoolwork, and more. Components are definitely more entry-level with the AMD Athlon processor inside, but that's a fair and understandable compromise at this price. Still, there's enough power here for basic work tasks, light admin, and everyday browsing, while 8GB of RAM ensures performance remains solid.

Apple MacBook Air (2020): was $999 now $799 at Amazon If you're looking for a MacBook in today's Black Friday deals, Amazon has slashed the price of the 2020 MacBook Air down to a record-low price of $799. The powerful 13-inch laptop delivers excellent performance thanks to Apple's M1 Chip and includes an ultra-thin design and an impressive battery life. It's fantastic value for money and the best deal you can find.

Apple MacBook Air (2020): was $999 now $799 at Amazon
If you're looking for a MacBook in today's Black Friday deals, Amazon has slashed the price of the 2020 MacBook Air down to a record-low price of $799. The powerful 13-inch laptop delivers excellent performance thanks to Apple's M1 Chip and includes an ultra-thin design and an impressive battery life. It's fantastic value for money and the best deal you can find.

$69.99 at Best Buy home printer

Canon - PIXMA TS6420a was $159.99 now $69.99 at Best Buy
Canon’s PIXMA TS6420a wireless all-in-one printer is perfect for those looking for something easy to use, compact, and capable of handling a bunch of tasks. This Black Friday you can make an unbelievable saving of $90 on what many would consider the perfect home printer. 

The best Black Friday deals: home and kitchen

Crock-Pot 7-Quart Oval Manual Slow Cooker: was $49.99 now $39.99 at Amazon This best-selling crock pot is getting a massive 40% discount this Black Friday, which brings the price down to a record-low of just $39.99. The seven-quart slow cooker serves up to eight people and is dishwasher-safe for quick and easy cleanups. 

Crock-Pot 7-Quart Oval Manual Slow Cooker: was $49.99 now $39.99 at Amazon
This best-selling crock pot is getting a massive 40% discount this Black Friday, which brings the price down to a record-low of just $39.99. The seven-quart slow cooker serves up to eight people and is dishwasher-safe for quick and easy cleanups. 

Bella Pro 2QT Air Fryer:was $44.99 now $19.99 at Best Buy Best Buy users, who’ve rated this a 4.5 out of 5, love the size of the Bella Pro Air Fryer as it’s perfect for making food for one to two people and is easy to tuck away since it doesn’t require a lot of counter space. Now, there’s one more reason to love this petite air fryer. It’s 55% discounted or $25 off its sticker price.

Bella Pro 2QT Air Fryer:was $44.99 now $19.99 at Best Buy
Best Buy users, who’ve rated this a 4.5 out of 5, love the size of the Bella Pro Air Fryer as it’s perfect for making food for one to two people and is easy to tuck away since it doesn’t require a lot of counter space. Now, there’s one more reason to love this petite air fryer. It’s 55% discounted or $25 off its sticker price.

Bella Pro Series 8-qt. Digital Air Fryer: was $129.99 now $59.99 at Best Buy If you're looking for a cheap air fryer this Black Friday, Best Buy has the Bella Pro on sale for just $59.99. The Bella 8-qt air fryer is fantastic value for money as it allows you to air-fry, broil, bake, roast, and reheat with little to no oil, so you can enjoy your favorite fried foods with less guilt.

Bella Pro Series 8-qt. Digital Air Fryer: was $129.99 now $59.99 at Best Buy
If you're looking for a cheap air fryer this Black Friday, Best Buy has the Bella Pro on sale for just $59.99. The Bella 8-qt air fryer is fantastic value for money as it allows you to air-fry, broil, bake, roast, and reheat with little to no oil, so you can enjoy your favorite fried foods with less guilt.

Instant Pot Pro 10-in-1 Pressure Cooker: was $169.99 now $99.95 at Amazon Instant Pots are always Black Friday best-sellers and Amazon's early Black Friday sale has the Instant Pot Pro on sale for $99.95 - Just $20 more than the record-low. The six-quart pressure cooker features ten appliances in one, including; slow cook, sous vide, sauté pan, rice, sterilizer, yogurt maker, food warmer, cake baker, and steamer

Instant Pot Pro 10-in-1 Pressure Cooker: was $169.99 now $99.95 at Amazon
Instant Pots are always Black Friday best-sellers and Amazon's early Black Friday sale has the Instant Pot Pro on sale for $99.95 - Just $20 more than the record-low. The six-quart pressure cooker features ten appliances in one, including; slow cook, sous vide, sauté pan, rice, sterilizer, yogurt maker, food warmer, cake baker, and steamer

$79 at Walmart on sale at Amazon right now

Keurig K-Cafe Essentials Coffee Maker: was $99 now $79 at Walmart
Walmart has the Essentials version of the Keurig K-Cafe coffee maker at just $79 as part of its early Black Friday sale. It's not as flashy as its premium sibling – which sports a nickel-colored finish, metal handle, metal drip tray, and is on sale at Amazon right now – but as for features and settings, it's exactly the same machine. We may see the K-Cafe drop even lower on Black Friday itself, but this deal looks set to last for a few weeks yet. 

Nespresso Vertuo Next Coffee and Espresso Machine by De'Longhi: was $179 now $125.30 at Amazon Amazon has the mega-popular Nespresso Vertuo Next coffee machine at $125.30 right now, which is just $20 shy of its lowest-ever price. That record was set in August 2020, and we haven't seen this particular model as low since May last year. It may drop down slightly more for Black Friday itself, but if you're keen to pick up a new machine right now, we'd suggest making use of this cracking discount. 

Nespresso Vertuo Next Coffee and Espresso Machine by De'Longhi: was $179 now $125.30 at Amazon
Amazon has the mega-popular Nespresso Vertuo Next coffee machine at $125.30 right now, which is just $20 shy of its lowest-ever price. That record was set in August 2020, and we haven't seen this particular model as low since May last year. It may drop down slightly more for Black Friday itself, but if you're keen to pick up a new machine right now, we'd suggest making use of this cracking discount. 

The best Black Friday deals: smart home

Fire TV Stick Lite with Alexa Voice Remote: $29.99 $14.99 at Amazon A great stocking stuffer idea, Amazon has the all-new Fire TV Stick Lite on sale for just $14.99 - the lowest price we've ever seen. The budget streaming player allows you to enjoy tens of thousands of channels, apps, and Alexa skills and features an Alexa voice remote.

Fire TV Stick Lite with Alexa Voice Remote: $29.99 $14.99 at Amazon
A great stocking stuffer idea, Amazon has the all-new Fire TV Stick Lite on sale for just $14.99 - the lowest price we've ever seen. The budget streaming player allows you to enjoy tens of thousands of channels, apps, and Alexa skills and features an Alexa voice remote.

Echo Dot (3rd Gen) Smart Speaker: $49.99 $14.99 at Amazon This early black Friday deal from Amazon slashes the best-selling Echo Dot to $19.99 - the lowest price we've ever seen. The best-selling smart speaker can play music, answer questions, check the weather and control your new smart bulb - all you have to do is ask Alexa.

Echo Dot (3rd Gen) Smart Speaker: $49.99 $14.99 at Amazon
This early black Friday deal from Amazon slashes the best-selling Echo Dot to $19.99 - the lowest price we've ever seen. The best-selling smart speaker can play music, answer questions, check the weather and control your new smart bulb - all you have to do is ask Alexa.

Google Nest Mini (2nd Gen): $19.98 $18 at Walmart Here's a cheap smart speaker alternative to the Echo Dot from Amazon. It delivers many of the same functions, including the ability to play music, set timers, read the news and remind you of upcoming events. You can even use it to control other devices around the home, such as the TV, lights, and heating. At this price, it's a great first step into smart home tech.

Google Nest Mini (2nd Gen): $19.98 $18 at Walmart
Here's a cheap smart speaker alternative to the Echo Dot from Amazon. It delivers many of the same functions, including the ability to play music, set timers, read the news and remind you of upcoming events. You can even use it to control other devices around the home, such as the TV, lights, and heating. At this price, it's a great first step into smart home tech.

myQ Chamberlain Smart Garage Control: was $29.98 now $19.98 at Amazon For just $19.98, you can control and monitor your garage from anywhere, so you never have to worry about if you shut your garage door. The smart garage control has a compatible app that sends alerts to your phone anytime your garage is open or closed or is left open.

myQ Chamberlain Smart Garage Control: was $29.98 now $19.98 at Amazon
For just $19.98, you can control and monitor your garage from anywhere, so you never have to worry about if you shut your garage door. The smart garage control has a compatible app that sends alerts to your phone anytime your garage is open or closed or is left open.

Fire TV Stick 4K with Alexa Voice Remote: $49.99 $24.99 at Amazon If you're looking to stream your content in 4K resolution, Amazon has a massive 50% discount on the Fire TV Stick 4K which brings the price down to a record low of $24.99. The best-selling Fire Stick allows you to stream your favorite content in 4K Ultra HD resolution with support for Dolby Vision, HDR, HDR10+, and Amazon Alexa for hands-free control.

Fire TV Stick 4K with Alexa Voice Remote: $49.99 $24.99 at Amazon
If you're looking to stream your content in 4K resolution, Amazon has a massive 50% discount on the Fire TV Stick 4K which brings the price down to a record low of $24.99. The best-selling Fire Stick allows you to stream your favorite content in 4K Ultra HD resolution with support for Dolby Vision, HDR, HDR10+, and Amazon Alexa for hands-free control.

Blink Video Doorbell: was $49.99 now $34.99 at Amazon Get the top-rated Blink Video Doorbell on sale for just $34.99 in today's early Black Friday deals - the lowest price we've ever seen. The Blink doorbell alerts you when motion is detected and features infrared night video and two-way audio.

Blink Video Doorbell: was $49.99 now $34.99 at Amazon
Get the top-rated Blink Video Doorbell on sale for just $34.99 in today's early Black Friday deals - the lowest price we've ever seen. The Blink doorbell alerts you when motion is detected and features infrared night video and two-way audio.

The best Black Friday deals: vacuums

Bissell Spot Clean Pro Portable Carpet Cleaner: $164.79 $144.79 at Amazon Bissell carpet cleaners have become all the rage lately, and Amazon has the Spot Clean Pro on sale for $144 - the best deal we've ever seen. Perfect for pet owners and parents, the portable carpet cleaner can magically erase spills and stains on carpets, couches, auto interiors, and more.

Bissell Spot Clean Pro Portable Carpet Cleaner: $164.79 $144.79 at Amazon
Bissell carpet cleaners have become all the rage lately, and Amazon has the Spot Clean Pro on sale for $144 - the best deal we've ever seen. Perfect for pet owners and parents, the portable carpet cleaner can magically erase spills and stains on carpets, couches, auto interiors, and more.

Eufy Clean by Anker RoboVac Pro Robot Vacuum: was $299 now $119 at Walmart A great price for a robot vacuum, Walmart's early Black Friday sale has the Eufy Clean by Anker marked down to $199 - the lowest price we've ever seen. The robot vacuum works on carpets and hardwood floors and uses BoostIQ technology to work harder on concentrated areas of dirt.

Eufy Clean by Anker RoboVac Pro Robot Vacuum: was $299 now $119 at Walmart
A great price for a robot vacuum, Walmart's early Black Friday sale has the Eufy Clean by Anker marked down to $199 - the lowest price we've ever seen. The robot vacuum works on carpets and hardwood floors and uses BoostIQ technology to work harder on concentrated areas of dirt.

iRobot Roomba i3 EVO Robot Vacuum: was $349.99 now $229 at Amazon Amazon has the top-rated iRobot Roomba on sale for a record-low price of $229. Designed with homes with pets in mind, the Roomba i3 delivers powerful suction and includes a high-efficiency filter that traps mold, pollen, and dust mites along with dust, dirt, pet hair, and other large debris.

iRobot Roomba i3 EVO Robot Vacuum: was $349.99 now $229 at Amazon
Amazon has the top-rated iRobot Roomba on sale for a record-low price of $229. Designed with homes with pets in mind, the Roomba i3 delivers powerful suction and includes a high-efficiency filter that traps mold, pollen, and dust mites along with dust, dirt, pet hair, and other large debris.

Hoover MaxLife PowerDrive Swivel XL: was $119 now $59 at Walmart This half-price deal on Hoover's high-performance HEPA-filtering upright delivers a lot of power for not much money. It makes cleaning any floor surface a breeze, and its powerful Dual Cyclone makes light work of even ground-in dirt. Swivel steering makes it maneuverable as well as powerful, and there's a telescopic wand, crevice tool, and upholstery/dusting tool too. If you're disappointed with your current affordable vacuum, this is a worthwhile upgrade.

Hoover MaxLife PowerDrive Swivel XL: was $119 now $59 at Walmart
This half-price deal on Hoover's high-performance HEPA-filtering upright delivers a lot of power for not much money. It makes cleaning any floor surface a breeze, and its powerful Dual Cyclone makes light work of even ground-in dirt. Swivel steering makes it maneuverable as well as powerful, and there's a telescopic wand, crevice tool, and upholstery/dusting tool too. If you're disappointed with your current affordable vacuum, this is a worthwhile upgrade.

The best Black Friday deals: mattresses

Saatva Classic mattress: from $935 at Saatva Nectar memory foam model

Saatva Classic mattress: from $935 at Saatva
Editor's pick - The Saatva Classic is a luxurious innerspring hybrid mattress that's available in three different sleep feels and two sizes, and it's our favorite mattress overall right now. Our exclusive discount knocks $400 off all orders over $1,000, which means a queen costs $1,395. Our deal runs through November and undercuts the general Saatva Black Friday mattress deal quite considerably on almost all models and sizes. If you're on a smaller budget, enjoy the body-hugging feel of memory foam, or share a bed with a particularly restless partner, check out the