Samsung Wave 723 review

Samsung's second Bada handset demonstrates that less is definitely less

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Despite the proprietary Bada operating system, the Samsung Wave 723 has been designed to look and feel quite familiar to anyone who has used a current generation smartphone. To that end, it runs Samsung's own TouchWiz 3 user interface, which we've seen before, most notably on the original Wave. In fact, the Samsung Wave 723 is very like the original Wave to use.

So there's a lock screen that you sweep sideways to unlock.

Samsung wave 723

Samsung has retained the superb feature we liked so much in the original Samsung Wave here. You can simply sweep on the arrows to open to the main Home screen or you can move the notification jigsaw puzzle piece into its correct position to jump straight to unread messages.

There are multiple Home screens, which you can populate with widgets. You start with three Home screens, but can add more as you add more widgets, up to a total of 10. You simply tap the widget icon at the top of a screen and then drag widgets onto the screen you want from a menu at the bottom of the screen.

Samsung wave 723

Samsung wave 723

Home screens can be reordered and deleted in landscape mode.

[Photo: Samsung Wave 723 reordering home screens]

At the bottom of each Home screen are three fixed position icons that take you to the keypad for making calls, to the contacts book, and to the messages area.

If you tap the middle button beneath the screen you are taken into horizontally scrolling windows of apps links.

Those three fixed position buttons for calls, contacts and messages, remain present, but you can move any application icons by tapping the edit button at the head of the screen then dragging them around and tapping done when you are finished. You can't though, put apps onto any of the main screens.

Samsung wave 723

Back on any of the main screens, there is a notification area sitting at the very top of the screen giving you alerts, the time, battery and signal status data. Pull this down and you get a wider set of notifications and quick toggle buttons for Wi-Fi, Bluetooth and silent mode.

Samsung wave 723

Tech Specs

Product TypeSmartphone
Network BandQuad Band
Input MethodTouchscreen
Wireless LANYes
Contract TypeSIM-free
Maximum Memory Card Size Supported16 GB
Built-in Memory103 MB
Built-in FlashYes
Memory Card SlotYes
Cellular Data Connectivity TechnologyGPRS, EDGE, HSDPA
SAR Value0.97 W/kg
GPS ReceiverYes
Cellular Generation3.5G
Cellular Network SupportedGSM 850, GSM 900, GSM 1800, GSM 1900, WCDMA 900, WCDMA 2100
Rear Camera Resolution5 Megapixel
Memory Card SupportedmicroSD
Phone StyleBar
Operating SystemBada OS
Brand NameSamsung
Battery Talk Time15 Hour
Product ModelWave 723
Screen Size8.1 cm (3.2")
Screen Resolution240 x 320
Weight (Approximate)99.5 g
Maximum Video Resolution320 x 240
Bluetooth StandardBluetooth 3.0
Messaging TypeEmail, Instant Messaging, SMS (Short Message Service), MMS (Multi-media Messaging Service)
USB StandardUSB 2.0
Height109.5 mm
Width53.9 mm
Depth11.8 mm
Radio TunerYes
Battery Standby Time923 Hour
Product NameWave 723 Smartphone
Screen TypeLCD
Sensor TypeAccelerometer
Manufacturer Part NumberGT-S7230TAEXEU
Manufacturer Website Address
Marketing Information

Bada platform

Samsung's bada OS makes your mobile even smarter with a whole range of applications

Rich Applications

Mobile offers easy and direct access to the Samsung Apps store for browsing, purchasing and downloading of free and premium apps

Life-assistant service

Apps offer services that support your daily needs and enhance life (e.g. AP News, Booking services, Health & Life) Localized applications will offer great convenience and enhanced service

Quick access / easy download

Easy, simplified downloading process gets apps to your phone faster than ever, especially with the Wi-Fi connection The latest Wi-Fi (802.11 b/g/n) helps users download data at a much faster speed and get access from a much wider range.