Fighting piracy, or removing freedom?

Sergey Brin
Sergey Brin made clear his displeasure about SOPA

Who's got the most oppressive internet censorship in the world? If you answered USA! USA! USA! you've clearly been listening to Google.

Writing about the proposed Stop Online Piracy Act (SOPA) and Protect-IP Act (PIPA), Google co-founder Sergey Brin expressed his disappointment that "the newest threat to free speech has come from none other but the United States".

Unintended consequences

Critics of SOPA aren't necessarily pro-piracy. Their concern is that SOPA and PIPA are bad laws with potentially disastrous consequences for legitimate websites.

For example, some readings of the legislation suggest that the whole of Wordpress.com could be blocked because of the actions of a single blogger. The legislation could be particularly bad news for social media sites where users upload videos, post links or contribute other kinds of content: as Reddit founder Alexis Ohanian said in a YouTube video, the legislation "threatens not just our internet but our livelihoods."

While the tech industry argued about how best to fight piracy, US comedian Louis CK has been taking matters into his own hands. He's recorded, edited and published an HD recording of his latest show and made it available online for the princely sum of $5 (about £3).

In a message to would-be pirates, CK wrote: "To those who might wish to 'torrent' this video: look, I don't really get the whole 'torrent' thing. I don't know enough about it to judge either way. But I'd just like you to consider this: I made this video extremely easy to use against well-informed advice. I was told that it would be easier to torrent the way I made it, but I chose to do it this way anyway, because I want it to be easy for people to watch and enjoy this video in any way they want without 'corporate' restrictions."

Did it work? The video turned up on The Pirate Bay almost immediately, but the busiest torrent is still fairly quiet: at the time of writing there are 520 seeders and 47 leechers, which is fairly small potatoes for a well-publicised release. Meanwhile Louis CK has sold more than 110,000 copies of the video, which means he's already made a profit of around $200,000 (£120,000).

The big question over Louis CK's experiment is whether the same approach would work for anybody else. CK is a fairly high-profile comedian with a lot of loyal fans, which means – like "pay what you like" MP3-floggers Radiohead – there's a fairly large built-in audience for his work.

It's definitely worked for CK, though: as he says on his website (language may offend): "at this point I think we can safely say that the experiment really worked. If anybody stole it, it wasn't many of you. Pretty much everybody bought it. And so now we all get to know that about people and stuff. I'm really glad I put this out here this way and I'll certainly do it again."

------------------------------------------------------------------------------------------------------

TOPICS

The TechRadar hive mind. The Megazord. The Voltron. When our powers combine, we become 'TECHRADAR STAFF'. You'll usually see this author name when the entire team has collaborated on a project or an article, whether that's a run-down ranking of our favorite Marvel films, or a round-up of all the coolest things we've collectively seen at annual tech shows like CES and MWC. We are one.