Last-minute camera deals: Fujifilm's XF10 is now only £334.99

If you're looking for a camera as a last-minute Christmas gift, then we could have the answer. Amazon has slashed the price of Fujifilm's neat little XF10 premium compact camera from £449 to just £334.99, a great saving of £114.

The XF10 features a 24.2MP APS-C sensor – the sensor has the same physical dimensions as those in many DSLRs, and is significantly larger than those found in most compact cameras.

Rather than a zoom lens, the XF10 has a fixed 18.5mm f/2.8 Fujinon wide-angle lens that's equivalent to 28mm in 35mm format; a Digital Teleconverter function gives users the option of taking photos with equivalent focal lengths of 35mm and 50mm, although this will compromise image quality.

There's a 3.0-inch touchscreen, but no built-in electronic viewfinder. The XF10 can shoot 4K video, with footage captured at a pretty modest 15p,

If you're addicted to Instagram and its square format then the XF10 could be for you thanks to its Square Mode, which enbables you to switch to 1:1 aspect ratio format with a flick on the touchscreen. 

The XF10 also offers 11 Film Simulation Modes and 19 Advanced Filters, including two new ones: Rich & Fine, which renders brighter and more vivid color at the centre of the frame with slight shadows at the corners, to emphasize the subject; and Monochrome [NIR], which simulates infrared shots.

Fujifilm XF10: £449 now £334.99 at

Fujifilm XF10: £449 now £334.99 at
If you're looking for a easy-to-use compact camera that shoots great pictures, then this is a great buy. It's available in either black or champagne gold. This deal will expire at midnight on December 21. 

Phil Hall

Phil Hall is an experienced writer and editor having worked on some of the largest photography magazines in the UK, and now edit the photography channel of TechRadar, the UK's biggest tech website and one of the largest in the world. He has also worked on numerous commercial projects, including working with manufacturers like Nikon and Fujifilm on bespoke printed and online camera guides, as well as writing technique blogs and copy for the John Lewis Technology guide.