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Google's Play Store is not coming to Windows 10

[Update: Asus has confirmed that this was an editing error, and is updating its video as we speak]

Original article

Would you like to get Android apps on your Windows 10 computer? There will be people who would, but unsurprisingly there's currently no support. However, is that about to change?

During the keynote presentation at Qualcomm's Snapdragon Summit, Asus unveiled the Snapdragon-powered NovaGo and with it ran a short video highlighting some of its key points.

That's all well and good, but eagle-eyed viewers may spot the Google Play Store icon appear at the end of a line of app icons including Twitter, Line, Facebook, Spotify and Netflix as a silver ball rushes past them.

What's more, the words "familiar Windows experience" display on screen at the same tine.

Is it an innocent mistake, or is this a hint at something yet to be announced? See it for yourself below (blink and you'll miss it at 1h, 33m, 22s).

What is Microsoft saying?

We posed the question to Microsoft's GM of Windows Server, Erin Chapple who said "Windows does not support Android apps. We’re not focused on that today."

We also asked another Microsoft spokesperson about this, but they couldn't provide any insight, simply saying "we're always working with various partners."

There's no suggestion here then that Microsoft is working on any sort of support, but it’s also not a categorical no to anything happening in the future.

We have contacted Qualcomm, Asus and HP (the latter also has a Snapdragon powered laptop - the Envy X2) for comment on this. We'll update this article as soon as we hear back.

  • We’re reporting live from Qualcomm’s Snapdragon Summit in Hawaii, bringing you the latest news, features and hands on reviews on the future of smartphones, laptops, 5G and IoT. You can follow all our coverage here.

Global Managing Editor

John got his first phone aged 12 and since then he's been fixated on all things mobile. Previously Phones Editor, John now looks after the day-to-day running of the site. When he's not got his head buried in mobile tech, you'll find John sitting behind the wheel in his regular TR Drives column.