Skip to main content
TechRadar TechRadar the technology experts
Asia
flag of Singapore
Singapore
Europe
flag of Danmark
Danmark
flag of Suomi
Suomi
flag of Norge
Norge
flag of Sverige
Sverige
flag of UK
UK
flag of Italia
Italia
flag of Nederland
Nederland
flag of België (Nederlands)
België (Nederlands)
flag of France
France
flag of Deutschland
Deutschland
flag of España
España
North America
flag of US (English)
US (English)
flag of Canada
Canada
flag of México
México
Australasia
flag of Australia
Australia
flag of New Zealand
New Zealand
RSS
Sign in
  • View Profile
  • Sign out
  • Phones
    • Popular Phone Brands
      • iPhone
      • Samsung Galaxy
      • Google Pixel
      • Nothing
      • Motorola
      • OnePlus
      • Xiaomi
      • Honor
      • Oppo
      • Huawei
    • Operating Systems
      • Android
      • iOS
    • More from Phones
      • Network Carriers
      • Phone Accessories
      • Phone Reviews
      • Phone Buying Guides
      • Phone Deals
      • Phone Coupons
      • Phone News
  • Computing
    • Laptops
      • Chromebooks
      • MacBooks
      • Windows Laptops
      • Gaming Laptops
    • PCs
      • Desktop PCs
      • Macs
      • Gaming PCs
    • Software
      • Windows
      • macOS
    • Components
      • CPUs
      • GPUs
      • Storage
      • Nvidia
      • Intel
    • Internet
      • Websites & Apps
      • Wi-Fi & Broadband
      • Social Media
      • Wordle
    • Security
      • Antivirus
      • Cyber Security
    • Tablets
      • eReaders
      • iPad
    • VR & AR
    • Peripherals
      • Monitors
      • Keyboards
      • Webcams
      • Mice
    • Popular Computing Brands
      • Dell
      • HP
      • Lenovo
      • Acer
    • More from Computing
      • Computing Reviews
      • Computing Buying Guides
      • Computing Deals
      • Computing Coupons
      • Computing News
  • AI
    • AI Platforms & Assistants
    • OpenAI
    • ChatGPT
    • Gemini
    • Apple Intelligence
    • Claude
  • TVs
    • TV Insights
      • TV Reviews
      • TV Buying Guides
      • TV Deals
      • TV News
    • More for your TV
      • Home Theatre
      • Soundbars
      • Streaming Devices
      • Projectors
      • Blu-ray
  • Streaming
    • Entertainment
    • Netflix
    • Prime Video
    • Disney+
    • Apple TV+
    • HBO Max
    • Hulu
    • Paramount+
    • How to Watch
  • Fitness
    • Fitness
      • Smartwatches
      • Fitness Trackers
      • Exercise Equipment
      • Fitness Headphones
      • Fitness Apps
      • Smart Rings
    • Watch Brands
      • Apple Watch
      • Fitbit
      • Garmin
      • Google Pixel Watch
      • Samsung Galaxy Watch
    • Wellbeing
      • Sleep
      • Oral Health
    • More from Fitness
      • Fitness News
      • Fitness Reviews
      • Fitness Buying Guides
      • Fitness Deals
  • Audio
    • Headphones
      • Earbuds & AirPods
      • Wireless Headphones
    • Speakers
      • Wireless Speakers
      • Sonos
    • Hi-Fi
      • Turntables
      • Portable Players
      • DACs
    • Audio Streaming
      • Spotify
      • Apple Music
    • More from Audio
      • Audio News
      • Audio Reviews
      • Audio Buying Guides
      • Audio Deals
  • VPN
    • VPN Services
    • VPN Security
    • ExpressVPN
    • NordVPN
  • Cameras
    • Camera Types
      • Mirrorless
      • DSLRs
      • Compact
      • Action
      • Video
      • Drones
      • 360 Cameras
      • Dash Cams
    • Camera Brands
      • Canon
      • DJI
      • Fujifilm
      • Nikon
      • GoPro
      • Insta360
    • More from Cameras
      • Camera Accessories
      • Camera Lenses
      • Camera Reviews
      • Camera Buying Guides
      • Camera Deals
      • Camera News
      • Photography
  • Home
    • Smart Home
      • Home Security
      • Smart Speakers
      • Smart Lights
      • Smart Scales
      • Smart Thermostats
      • Amazon Echo
    • Small Appliances
      • Air Fryers
      • Air Quality
      • Coffee Machines
      • Hair Care
      • Vacuums
      • Robot Vacuums
    • Home Brands
      • Dyson
      • Philips Hue
      • Ring
      • Shark
      • Ninja
    • More from Home
      • Home Reviews
      • Home Buying Guides
      • Home Deals
      • Home News
  • EVs
  • Browse
    • By Type
      • News
      • Best
      • Reviews
      • Deals
      • Versus
      • How To
      • Opinion
      • Coupons
    • Popular Brands
      • Samsung
      • Sony
      • Microsoft
      • Apple
Tech Radar Pro Tech Radar Gaming
  • Phones
    • View Phones
      • iPhone
      • Samsung Galaxy
      • Google Pixel
      • Nothing
      • Motorola
      • OnePlus
      • Xiaomi
      • Honor
      • Oppo
      • Huawei
      • Android
      • iOS
      • Network Carriers
      • Phone Accessories
      • Phone Reviews
      • Phone Buying Guides
      • Phone Deals
      • Phone Coupons
      • Phone News
  • Computing
    • View Computing
    • Laptops
      • View Laptops
      • Chromebooks
      • MacBooks
      • Windows Laptops
      • Gaming Laptops
      • Desktop PCs
      • Macs
      • Gaming PCs
    • Software
      • View Software
      • Windows
      • macOS
    • Components
      • View Components
      • CPUs
      • GPUs
      • Storage
      • Nvidia
      • Intel
    • Internet
      • View Internet
      • Websites & Apps
      • Wi-Fi & Broadband
      • Social Media
      • Wordle
    • Security
      • View Security
      • Antivirus
      • Cyber Security
    • Tablets
      • View Tablets
      • eReaders
      • iPad
    • VR & AR
    • Peripherals
      • View Peripherals
      • Monitors
      • Keyboards
      • Webcams
      • Mice
      • Dell
      • HP
      • Lenovo
      • Acer
      • Computing Reviews
      • Computing Buying Guides
      • Computing Deals
      • Computing Coupons
      • Computing News
  • AI
    • View AI
    • AI Platforms & Assistants
    • OpenAI
    • ChatGPT
    • Gemini
    • Apple Intelligence
    • Claude
  • TVs
    • View TVs
      • TV Reviews
      • TV Buying Guides
      • TV Deals
      • TV News
      • Home Theatre
      • Soundbars
      • Streaming Devices
      • Projectors
      • Blu-ray
  • Streaming
    • View Streaming
    • Entertainment
    • Netflix
    • Prime Video
    • Disney+
    • Apple TV+
    • HBO Max
    • Hulu
    • Paramount+
    • How to Watch
  • Fitness
    • View Fitness
      • Smartwatches
      • Fitness Trackers
      • Exercise Equipment
      • Fitness Headphones
      • Fitness Apps
      • Smart Rings
      • Apple Watch
      • Fitbit
      • Garmin
      • Google Pixel Watch
      • Samsung Galaxy Watch
      • Sleep
      • Oral Health
      • Fitness News
      • Fitness Reviews
      • Fitness Buying Guides
      • Fitness Deals
  • Audio
    • View Audio
    • Headphones
      • View Headphones
      • Earbuds & AirPods
      • Wireless Headphones
    • Speakers
      • View Speakers
      • Wireless Speakers
      • Sonos
    • Hi-Fi
      • View Hi-Fi
      • Turntables
      • Portable Players
      • DACs
    • Audio Streaming
      • View Audio Streaming
      • Spotify
      • Apple Music
      • Audio News
      • Audio Reviews
      • Audio Buying Guides
      • Audio Deals
  • VPN
    • View VPN
    • VPN Services
    • VPN Security
    • ExpressVPN
    • NordVPN
  • Cameras
    • View Cameras
      • Mirrorless
      • DSLRs
      • Compact
      • Action
      • Video
      • Drones
      • 360 Cameras
      • Dash Cams
      • Canon
      • DJI
      • Fujifilm
      • Nikon
      • GoPro
      • Insta360
      • Camera Accessories
      • Camera Lenses
      • Camera Reviews
      • Camera Buying Guides
      • Camera Deals
      • Camera News
      • Photography
  • Home
    • View Home
    • Smart Home
      • View Smart Home
      • Home Security
      • Smart Speakers
      • Smart Lights
      • Smart Scales
      • Smart Thermostats
      • Amazon Echo
    • Small Appliances
      • View Small Appliances
      • Air Fryers
      • Air Quality
      • Coffee Machines
      • Hair Care
      • Vacuums
      • Robot Vacuums
      • Dyson
      • Philips Hue
      • Ring
      • Shark
      • Ninja
      • Home Reviews
      • Home Buying Guides
      • Home Deals
      • Home News
  • EVs
  • Browse
    • View Browse
      • News
      • Best
      • Reviews
      • Deals
      • Versus
      • How To
      • Opinion
      • Coupons
      • Samsung
      • Sony
      • Microsoft
      • Apple
Tech Radar Pro Tech Radar Gaming
Trending
  • Windows 10 end of life
  • iPhone 17 Pro Max review
  • Best laptop
  • iPhone 17 review
  • Best VPN
  • ChatGPT
  • Best web hosting
  • NYT Wordle today
Don't miss these
The Last Campfire screenshot showing a merchant eating over a campfire in a wooded grove
Gaming The 17 best cozy Switch games to play in 2025
Fortnite character, Zelda, and Mario drifting in a kart, side by side separated by red block lines
Nintendo Switch The 20 best Nintendo Switch 2 games to play in 2025
Mario runs and jumps up with his hand outstretched. Luigi can be seen gliding in from the left, using his hat as a glider
Nintendo Switch The 26 best Nintendo Switch games in 2025
Best Nintendo Switch controllers
Gaming Accessories The best Nintendo Switch controllers in 2025
The best gaming consoles on a blue background.
Consoles & PC Best gaming console in 2025: every major system tested and ranked
The Super Pocket handheld games console on a pale green background.
Consoles & PC Best handheld games consoles in 2025: the top systems we've tried
Nintendo Switch 2 Camera
Gaming Nintendo Switch 2 Camera review: a decent, if inessential accessory
God of War 20th Anniversary DualSense artwork
Gaming God of War 20th Anniversary PS5 controller pre-orders are live in the US and UK – stock of the new DualSense is readily available
Nintendo
Gaming Industry Bowser (no, not that one) will retire from Nintendo at the end of the year
A Nintendo Switch 2 system with one Joy-Con angled away from the main piece
Nintendo Switch Nintendo Direct Partner Showcase live: all the announcements and news as it happened
Nintendo Direct
Nintendo Everything announced at the latest Nintendo Direct from a new Pokemon game to Donkey Kong Bananza DLC, Resident Evil ports, and my live reactions as it happened
Nintendo IndieWorld logo
Nintendo Nintendo Indie World Showcase as it happened: everything announced at the Silksong-less stream
Neverway
Nintendo Hollow Knight: Silksong was a no-show once again at the Nintendo Indie World Showcase, but here's everything else that was announced
Rare 40th anniversary 8bitdo controller
Gaming Rare is getting a limited edition 8BitDo controller for its 40th anniversary, and I can't help but feel bittersweet about it
Link y Zelda
Nintendo Think you know the Legend of Zelda? I bet you can't get even 50% on my ultimate trivia quiz
  1. Gaming
  2. Consoles & PC
  3. Nintendo

Nintendo President Satoru Iwata's most memorable off-beat moments

News
By Matt Swider published 13 July 2015

Satoru Iwata appearances we'll never forget

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Satoru Iwata's most fun-filled public moments

Satoru Iwata's most fun-filled public moments

The sad news that Nintendo President Satoru Iwata died at age 55 eventually segued into us passing around his zany, but always cheerful photos at TechRadar on Sunday night.

It helped everyone crack a smile here, and it surprised us as to how many he ended up posing for in the last decade and a half of serving as the Nintendo head.

Some are accompanied by Mario and Luigi, others are pixelated cameos of Iwata in video games and a few have him made out of puppet fabric.

Satoru Iwata

Iwata didn't hold back. That's what we liked about him ever since he take center stage at E3 2002.

He never took himself too seriously in public and pioneered Nintendo Direct, which were carefully scripted videos that saved us from technical glitches at E3 and actually made up laugh.

He made it all about the games and game players, so here's to his most memorable moments.

Page 1 of 5
Page 1 of 5
Nintendo Direct hosting duties

Nintendo Direct hosting duties

The last major media appearance from the sick Iwata was in muppet form at E3 2015, where he, Nintendo designer Shigeru Miyamoto and Nintendo of America President and CEO Reggie Fils-Aime hosted the company's substitution for a press conference.

Satoru Iwata

Their human-form muppet appearance didn't last long, however, as they slowly turned into the Star Fox gang: Miyamoto as Fox McCloud, Iwata as Peppy and Reggie as Falco.

Satoru Iwata

This isn't the first time Iwata used a stand-in. He cleverly appeared as a seemingly flat piece of paper to introduce the game Paper Mario for Wii U in the Nintendo Direct video from August 2012.

Satoru Iwata

Iwata made full use of Nintendo's nostalgic props in his videos. too. He's playfully holding bananas while deadpanning to the camera this presentation.

Iwata

In case you were wondering what Iwata would have looked like with a mustache, he was briefly sporting a Mario mustache in this Nintendo Direct video introducing a new Mario game for Nintendo 3DS.

Iwata

Page 2 of 5
Page 2 of 5
Super Smash Bros battle

Super Smash Bros battle

Iwata

Last year's Nintendo Direct featured claymation, which Iwata was not a part of. However, he did make an full-body appearance when introducing Super Smash Bros for Wii U and Nintendo 3DS.

Iwata

Iwata

He trades "real-life" blows with Reggie Fils-Aime in the action-packed announcement before the two sit down and duke it out in the video game.

Iwata

Iwata

Iwata's secret weapon for a come-from-behind victory? A new Mario Amiibo character that trounces Reggie in the epic battle. Clearly the Nintendo President always had the upper hand.

Page 3 of 5
Page 3 of 5
Luigi love

Luigi love

The long-neglected Luigi got more love than ever under Iwata's Presidency. New 3DS titles like Luigi's Mansion: Dark Moon and Mario & Luigi: Dream Team came out in 2013.

Iwata

Meanwhile, that same year, Wii U games like Dr. Luigi and the New Super Luigi U expansion for New Super Mario Bros U made Mario's twin a household name again.

Iwata

Luigi was starting to get near equal billing, and and Iwata didn't shy away from donning the iconic green cap, or almost being vacuumed up by famed Nintendo designer ShIgeru Miyamoto.

Page 4 of 5
Page 4 of 5
Game appearances

Game appearances

Nintendo Wii was Iwata's defining achievement as the Nintendo boss. The console with a weird name and control interface was highly doubted by critics at first. But the idea was innovative enough to send Nintendo's popularity rising - not to mention the company's stock.

Iwata

So it's only fitting that the man in charge made some Stan Lee-like cameos in a Wii video game, and that happened with WarioWare: Smooth Moves in 2007.

Known as "Shop Manager Iwata," his character was the owner of a video game store (very appropriate).

Iwata

Iwata also made appearances in games, or at least NIntendo Direct presentations when demoing them for the first time. This included games like Lego City Undercover (above) and the very off-beat Tomodachi Life for Nintendo 3DS.

Iwata

Iwata

The Nintendo President, proving he was never taken too seriously in video games, can be seen in full scuba gear on the beach and in a bath in this Mii inhabited universe.

Iwata

The fun attitude Satoru Iwata always brought to his presentations was carried over to the games and the company he was in charge of, and that's a lesson aspiring game makers should always follow in this increasingly cynical world.

  • What Iwata may have influenced last: the Nintendo NX console
Page 5 of 5
Page 5 of 5
Matt Swider
Matt Swider
Social Links Navigation
Read more
Nintendo
Bowser (no, not that one) will retire from Nintendo at the end of the year
 
 
A Nintendo Switch 2 system with one Joy-Con angled away from the main piece
Nintendo Direct Partner Showcase live: all the announcements and news as it happened
 
 
Nintendo Direct
Everything announced at the latest Nintendo Direct from a new Pokemon game to Donkey Kong Bananza DLC, Resident Evil ports, and my live reactions as it happened
 
 
Nintendo IndieWorld logo
Nintendo Indie World Showcase as it happened: everything announced at the Silksong-less stream
 
 
Neverway
Hollow Knight: Silksong was a no-show once again at the Nintendo Indie World Showcase, but here's everything else that was announced
 
 
Rare 40th anniversary 8bitdo controller
Rare is getting a limited edition 8BitDo controller for its 40th anniversary, and I can't help but feel bittersweet about it
 
 
Latest in Nintendo
Super Mario Galaxy + Super Mario Galaxy 2
Super Mario Galaxy and Super Mario Galaxy 2 are as magical as ever on Nintendo Switch 2
 
 
Resident Evil Requiem
Resident Evil Requiem is only coming to the Switch 2 because of how well Village runs – 'it looked really great' says developer
 
 
Pushing key against the DBrand Prism 2.0 for Nintendo Switch 2
Do you really need a screen protector for your Nintendo Switch 2? I tested multiple models to find out
 
 
Key art showing Towa and friends posing together
Towa and the Guardians of the Sacred Tree review: this creative teamfight death-looper is a must-have
 
 
Donkey Kong looks at the camera.
Donkey Kong Bananza: DK Island & Emerald Rush review: neat, but should’ve been free
 
 
A woman's hand closing the cartridge-holding strap of the Nacon Hard Carrying Case for Nintendo Switch 2.
I was reluctant to get a Nintendo Switch 2 case, but it’s been an absolute game-changer
 
 
Latest in News
Sora 2 for Android
A Sora 2 launch on Android looks to be imminent – it just showed up on the Google Play Store
 
 
Mark Grayson smiling and pointing at himself in the teaser for Invincible season 4
Invincible season 4 trailer reveals early 2026 release window as Thragg voice actor confirmed for hit Prime Video show's next chapter
 
 
Row of Samsung Galaxy S25 phones
Half of the Samsung Galaxy S26 models may use Exynos rather than Snapdragon chipsets, new leak says
 
 
M4 Mac mini on a desk
The Apple Mac roadmap for 2025 and 2026 may have leaked – through macOS Tahoe 26
 
 
Microsoft Copilot Connectors
Microsoft Copilot assistant can now access your Google account—if you let it
 
 
Quordle on a smartphone held in a hand
Quordle hints and answers for Sunday, October 12 (game #1357)
 
 
LATEST ARTICLES
  1. 1
    A Sora 2 launch on Android looks to be imminent – it just showed up on the Google Play Store
  2. 2
    Can't afford Nvidia's expensive AI accelerators? Then consider this 10.8Kw server cluster with 32 Intel GPUs and 768GB VRAM
  3. 3
    What is a wet-and-dry vacuum, and do I actually need one?
  4. 4
    This easy-to-miss Pixel 10 Pro Fold deal gets you $1,000 off without needing a trade-in
  5. 5
    Windows 10 end of life - Apple gives us 5 reasons SMBs should make the switch to Mac before Windows 10 goes AWOL

TechRadar is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

  • About Us
  • Contact Future's experts
  • Contact Us
  • Terms and conditions
  • Privacy policy
  • Cookies policy
  • Advertise with us
  • Web notifications
  • Accessibility Statement
  • Careers

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...