I called the five-star Samsung S95D 'the future of OLED TV' – now it's 43% off for Prime Day, taking it to a record-low price

A ridiculously low price for a 77-inch flagship OLED, this deal knocks 43% off the Samsung S95D, taking it to within $200 of the 65-inch model. The S95D is a superb TV, with its OLED Glare Free anti-reflection screen stealing the show by making OLED watchable in bright rooms. Elsewhere, its picture quality is sublime, its design is elegant, and it carries a full stock of gaming features.

The LG C4 is ranked number one in our best TV guide, and thanks to Amazon's Prime Day sale, the 65-inch model is now available at its lowest price yet. The OLED display features exceptional brightness, LG's latest Alpha 9 AI chip for enhanced performance, and impressive gaming features, including four HDMI 2.1 ports with 4K 120Hz, VRR, and ALLM support, as well as 144Hz certification from Nvidia. An awesome TV for an amazing price.

Sony's all-new Bravia 8 II OLED TV is the successor to the popular Bravia 8 model and offers improved brightness, stunning picture quality, and the best built-in sound from a 2025 TV so far. PS5 gamers will also enjoy its special image-enhancing features for that console. Today's Prime Day deal is a new record-low price and a fantastic buy if you're wanting one of the best Sony OLED TVs on the market.

What an incredible deal – we gave this new 2025 TV a very positive review, rating it 4.5 stars out of 5. For this to be this cheap is a fantastic deal. It's super-bright and handles reflections well, offering total HDR support, gorgeously bold colors, great contrast handling, and strong gaming features, including 4K 120Hz support for next-gen consoles.