While sales started earlier, Amazon officially kicked off it's sale at noon on December 24 – a few days later than last year.
Do you want all the best Amazon bargains right now? Check out our dedicated Live Boxing Day Amazon deals page to get your fix.
Amazon Australia’s Boxing Day sale has been delivering where it matters: big discounts across a wide range of categories. It’s also a handy second chance to grab anything still sitting on your wishlist, or pick up a few belated Christmas gifts if you’re still feeling the festive spirit.
• View the latest Amazon AU deals
Useful Amazon links
- Amazon devices: save on Kindles, Echos, Fire TV Sticks and Ring
- Lightning deals: hurry – limited time offers on limited stocks
- Deals ending tonight: offers ending at midnight each day
- Bestsellers in electronics: Amazon devices, chargers, batteries & more
- Audible: try it for 30 days free of charge
- Music Unlimited: 3 months free (then AU$13.99p/m)
- Kindle Unlimited: 3 months for AU$0.99 (then AU$13.99p/m)
- Amazon Christmas store
- Amazon gift cards
- Amazon voucher hub
Best early Boxing Day 2025 deals
Amazon Boxing Day Sale 2025: What you need to know
When will the Amazon Boxing Day 2025 sale start?
Slightly later than last year, Amazon kicked off it's official sale at noon on December 24. In past years it’s started a couple of days early – for example in 2024 it kicked off on December 22.
When will Amazon's Boxing Day sale end?
Based on previous years, we suspect Amazon’s Boxing Day sale in 2025 will run through to December 28, as it did in 2024, 2023 and 2022. That’s speculation of course, but Amazon usually keeps the discounts rolling into early January as it shifts focus to New Year sales.
You shouldn't expect the very best deals to hang around for long though. We saw the same thing over Black Friday to Cyber Monday, where some of the biggest savings sold out or wrapped up right on the December 1 end date.
So if you spot a deal that’s right for you, it’s worth snapping it up before it disappears.
Amazon Boxing Day 2025 sales: the deals to expect
As with previous Boxing Day sales, we're expecting Amazon to slash prices on a wide range of products, including headphones, speakers, gaming, PC, vacuum cleaners and much more.
For a more in-depth look as to what other deals we can expect over the Boxing Day shopping period, we've taken a look at some key categories below to break it down.
Video game deals
Last year’s Boxing Day sale didn’t deliver the big console discounts we’d hoped for, but Black Friday showed Amazon can still come through on select hardware, including the Nintendo Switch 2 and even the PS5. There were also solid deals on the Meta Quest 3 and 3S, so we wouldn’t be surprised to see those return.
PlayStation and Xbox game discounts are always high on shoppers’ lists, but Amazon’s pricing for actual consoles can be hit and miss, and the best PS5 deals tend to sell out fast, sometimes within minutes.
Computing and laptop deals
Boxing Day, like Black Friday, is one of the best times of year to score real savings on computers, laptops and peripherals, and Amazon usually has plenty of options.
Last year we saw solid discounts on well specced laptops, and Amazon usually has the best MacBook deals.
We’re hoping for even better deals this time around, especially on accessories from brands like Razer and Logitech, much like we saw over Black Friday.
Smartphone and tablet deals
Boxing Day is when smartphone and tablet deals can get genuinely interesting, and Amazon is usually one of the cheapest, especially on its own devices like Kindle ereaders.
Last year’s sale also brought tasty discounts on Samsung phones and tablets, including the Galaxy Z Fold 6 and Z Flip 6, so we’ll be watching for offers across Samsung’s newer range this time around, foldables included.
Apple iPhones and iPads also got better than expected discounts on Black Friday this year, so we will be keeping a close eye on them for Boxing Day.
Smart home and appliances deals
Savings on smart home gear and appliances during Amazon’s Boxing Day sales are almost a sure thing, especially since Amazon usually discounts its own Echo devices.
It’s also worth watching cheaper options like Laser and TP-Link Tapo smart bulbs. They’re affordable even at full price, but a few dollars off is still great – especially if buying more than one.
Kitchen appliances are usually a key area for bargains, with air fryers, coffee machines and blenders often seeing large price drops. And if you’ve had your eye on the Ninja Slushi, we suspect Boxing Day might deliver a new all-time low price.
Beyond that, expect deals on everything from vacuums to heating and cooling, with robot vacuums often among the biggest price drops.
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