What makes a world-class designer? It's a simple question and yet once we started compiling this list we realised it's not at all simple to answer.
Is it about pushing boundaries or holding fast to traditional principles? Should the body of work be judged on aesthetics or usability? Is fame or notoriety important, or just a distraction?
JASON SANTA MARIA: Jason Santa Maria's site is part portfolio, part blog and part playground. If you read it via RSS, you're missing most of the fun
On the other hand, my creative process is a rollercoaster of determination, self-doubt, sweat and procrastination." The best advice he's ever been given? "Don't be afraid to say no to a client. You're not a pair of hands. Stand up for your work."
Larissa Meek
It's the same old story: you're on a reality TV programme, you start a blog, you fall in love with WordPress and before long you're creative director with AgencyNet, picking up awards for your antismoking site OwnYourC.com (which, thanks to a recent and dramatic revamp, should mean more gongs).
Larissa Meek's story isn't quite that simple, however: she was a 3D animator long before anyone pointed a TV camera at her, and moving to Flash and CSS was a natural progression. So what inspires her? "I love playing with new visuals, but the most important aspect of inspiration is having an organising thought," she says.
LARISSA MEEK: The only real downside to revamping OwnYourC lies in the loss of the original website, which is a wonderfully quirky and warm piece of work
"An organising thought helps me focus my designs so they have meaning and purpose. We're really big on this at AgencyNet: it's a simple statement that you use as a benchmark for your creative decisions. It's more than just designing for design's sake."
When it comes to other designers, "I have to admit I can't pick just one," Meek says. "I am, however, addicted to www.behance.net. I visit daily for new bits of inspiration. I love the gamut of creative fields it covers. It shows you can find beauty in everything."
Andy Rutledge
The chief design strategist of Unit Interactive points out that the secret of successful design has more to do with perspiration than inspiration; that said, he's "inspired by anything and everything – just not every time. A game, a conversation, a book, packaging on a product at the grocery store, the layout of a restaurant; I never know what might inspire me or why inspiration strikes. But I tend not to rely on inspiration as a necessary component to good work."
Rutledge is particularly proud of redesigning Woot.com, which meant "launching a complete surprise redesign of a site with more than two million opinionated users, on whom Woot relies to make daily purchases – no pressure!". It could have been a $165m mistake; it wasn't. "It's become an ongoing project with many moving parts and additional components added regularly," Rutledge says.
"Every one of my staff have and are working with Woot designers and developers every week … It's an all-round team success in my book." What other designers does Rutledge rate? "How much room do you have here?" he says.
"This is a hard one, as my jaw drops quite frequently due to the design efforts of all sorts of people. Doug Bowman has been pretty darned consistent in producing jaw-dropping work that spans quite the breadth of context and application. That's nearly impossible to do impossibly well, and yet he's been doing it for quite a while."
Dan Cederholm
The founder of SimpleBits and co-founder of Cork'd is famed for his expertise in standards-based design, attracting clients including Google, MTV and ESPN. He also "plays a mean ukelele and occasionally wears a baseball cap".
From turning MTV's Flash extravaganza into clean XHTML/CSS to the stunning redesign of Mac audio firm Rogue Amoeba, Cederholm practises what he preaches in his books Handcrafted CSS, Bulletproof Web Design and Web Standards Solutions.
