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OLED TV in the UK - for 'just' £3,489

The Sony OLED TV - yours for £3,489
The Sony OLED TV - yours for £3,489

Sony's attempts to bring the world the first OLED TV will soon see an 11-inch set landing on UK shores.

The ground-breaking set is the new OLED XEL-1 TV, which comes in at 3mm at its thinnest point. It might be a delightful piece of kit, but it's set to cost $5,000, or £3,489 to us UK-dwellers.

And UK users might be a little bit aggrieved when they see that price, especially as US users have been able to buy the set for just a shade over £1,200 since August 2008.

The very same TV is also available for $2,500 on Sony's US website - half the price it's hoping to push onto customers over here.

Hands up for a tiny TV

But that hasn't stopped Sony announcing that it has received 'hundreds' of pre-orders for the 1,000,000:1 contrast-ratioed TVs, which are set to debut in Sony stores later this week.

If you're more of a mainstream consumer fiend, then you'll have to wait until March for it to hit the likes of and other high-street brands.

We imagine it would be cheaper to head on over to the US, spend a couple of nights in a fairly nice hotel and then pop on down to the local electronics retailer. You'd get a holiday that way, too.

TechRadar has put a call in to Sony to explain the massive price difference, so we'll update you as soon as it comes up with a reason.

Gareth Beavis

Global Editor-in-Chief

Gareth was in charge of phones, tablets and wearables at TechRadar for the best part of a decade and now runs the entire editorial team. He can instantly recommend the best phone for you, or can be found running around the nearest park with the latest fitness tech strapped to his wrist, head or any other applicable body part.