JB Hi-Fi Boxing Day sale 2024: what we're expecting from the year's last sales event

Assortment of tech products on a yellow background. Text beside it reads 'JB Hi-Fi Boxing Day sales'
(Image credit: Future)

Boxing Day sales are coming. With Black Friday and Prime Day in the rear-view mirror, the next best time to score a big discount on a piece of tech will be Boxing Day – and many brands, including JB Hi-Fi, are expected to slash prices.

TechRadar's Aussie team will be keeping an eye on the best deals. We'll be handpicking JB Hi-Fi's 2024 Boxing Day deals and listing the best ones in this article, so check back in now and again for a good discount.

But there's still a fair amount of time until Boxing Day, so it'd be a bit early to list off deals. For now, here's what you should know about the sales event.

JB Hi-Fi Boxing Day sales: key information

Does JB Hi-Fi price match?

Yes, JB Hi-Fi does price match its competitors on identically stocked items. JB Hi-Fi will price match competitors such as Amazon Australia, Bing Lee and The Good Guys, but it does not price match items from marketplaces such as eBay.

When will JB Hi-Fi’s Boxing Day sale start?

JB Hi-Fi typically starts its Boxing Day sale on Boxing Day itself – December 26. We think there’s a decent chance this will be the case again this year, but our eyes are peeled for early discounts.

JB Hi-Fi Boxing Day sales: our predictions

We’ve been covering Boxing Day sales in Australia for several years, so we’ve got a fair understanding of what to expect in terms of deals and products. We can also look at the much more recent Black Friday and Cyber Monday sales in order to get some idea of what JB Hi-Fi might offer this Boxing Day.

JB Hi-Fi TV deals

Call it a hunch, but we’re expecting to see some brilliant opportunities to save on TVs this Boxing Day via JB Hi-Fi. Recent huge discounts we saw from JB Hi-Fi during Black Friday were applied to the AirPods Pro (down to AU$289 from AU$399) and the LG C4 OLED 65-inch (down to AU$2,848 from AU$4,299!).

Elsewhere in home entertainment, some of the best soundbars also stand a good chance to be included in JB Hi-Fi’s Boxing Day sale. The pricey, but excellent Sonos Arc would be our pick to watch out for, as any discount that one might land could see it easily take the mantle of the best soundbar money can buy.

An LG G3 TV showing the movie Jurassic Park with a Sonos Sub nearby

(Image credit: Universal / Future)

JB Hi-Fi laptop deals

We know we can expect savings on laptops at JB Hi-Fi this Boxing Day, the only question is which models will receive the biggest discounts. We expect that Apple users and hopefuls alike will be able to look forward to opportunities to save on MacBooks, but we’ll likely only see the standard 10% discount that Apple’s premium tech tends to max out with.

Plenty of other laptop giants will also join the party, so we’re expecting big discounts on brands such as Dell, HP, Lenovo, MSI and possibly even Razer.

The 13-inch MacBook Pro 2022 open and facing forwards on a table

(Image credit: Future)
Zachariah Kelly
Staff Writer

Zac has been in the tech writing game for six years, having previously written for Gizmodo Australia, Canstar Blue, and The Daily Mail Australia (with articles on Nine, Junkee, Kotaku Australia and Lifehacker Australia). He’s a huge nerd with a deep passion for technology. While his main focus at TechRadar Australia is phones, monitors and peripherals, he also has a deep interest in the growing Australian EV landscape. Outside of Techradar, Zac’s a Headspace (a youth mental health organization) volunteer and an avid gamer. 

With contributions from