Brands such as Dyson, GHD and Shark have been harnessing advances in modern technology to make it easy for us to style our hair. From efficient hair dryers to straighteners that don’t burn the strands – beauty tech has come a long way since the days of hot curling irons. There are now so many products to choose from that it can get overwhelming to know which one best suits you.
So welcome to TechRadar’s coverage of the latest in hair care technology. This is where you’ll find everything you need to know about Dyson’s newest hair product or which company is giving it a run for its money. Want to understand how the Coanda Effect works on your hair? We’ll help you wrap your head around it. Want advice on which dryer best suits your hair type (and budget)? You’re in the right place.
Our beauty tech experts love to try out new hair care products – from the cheap, Airwrap dupes that (hopefully) won’t cause us grief to the premium ones that make big promises. And we’ll always give you our honest opinion.
Latest about Hair Care
This Prime Day, ignore the Airwrap deals and grab this bargain Shark FlexStyle instead – your bank account will thank you
I've tested a bunch of multi-styler tools, and the FlexStyle is the one I always recommend to styling enthusiasts on a tighter budget.
Dreame's new hair dryer will mist your locks with nourishing essence and give your roots a boost with red light – it's like a spa for your head
Dreame's new hair dryer is like a spa for your head, with red light therapy and a nourishing mister, as well as AI features.
Shark just launched two new gadgets designed to suck the gunk from your face and leave you glowing
The FacialPro Glow kit uses special formulas, a suction nozzle, and hot/cold plates to make your skin look good as new.
Dreame just launched a multi-styler that offers Airwrap-like features for less than half the price
I've been underwhelmed by some of Dreame's hair gadgets, but this latest addition looks like a winner.
Dyson Airwrap: the best Dyson Airwrap Styler sales and deals for August 2025
TechRadar deals See the best Dyson Airwrap Styler sales and deals that are available online.
Dreame AirStyle Pro review: this hair tool is all style, too little substance
I tested Dreame's answer to the Dyson Airwrap and ended up as deflated as my curls.
The Philips OneBlade 360 might be the perfect budget razor, if you can get over this one annoying design flaw
It's affordable, versatile and lightweight – just remember to pack the separate cable in your weekend bag.
Dyson's next-gen Airwrap is smaller, lighter, and more powerful, but it's the new straightening attachment that really turned my head
There's a new Airwrap in town, and it's not just for creating curls.
