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The best broadband deals in March 2021

When it comes to broadband deals, much like a phone contract, you’ll want to make sure you’ve found the perfect option for you - you will be using it constantly for at least a year after all! But which plan should you choose?

It can be confusing with a massive pile of promotions, some odd jargon and endless discounts to work through. But you don’t need to worry about all of that - that’s where we come in to help you find the best broadband deals.

Of course, you could well be one step ahead of us and already know exactly what you’re after. In that case, simply use the price comparison chart above to locate your ideal option from all of the biggest names in internet.

Unsure what speeds you need for your household? Don’t know which provider is best in your area? Or maybe you want to know how much it will cost you to add a TV plan to your overall package? These are all questions we’ve answered below.

The great news is that no matter what you’re after, broadband deals have been looking especially affordable recently, with great prices on ADSL, fibre and even broadband and TV from the likes of BT, TalkTalk, Sky, Virgin, Vodafone and more.

Read on to learn more and find out our favourite choices from all of the biggest providers right now.

Broadband deals: The best of February 2021

The best fibre broadband deals this month:

BT Fibre 2 | 24 months | 67Mb average speed | £29.99 per month | FREE activation + £110 Mastercard
If it's BT you're after, the Fibre 2 plan looks like the best way to go right now. It only costs £29.99 a month while supplying you with speeds averaging 67Mb. That's a pretty significant discount from the usual price BT charges of £31.99. On top of that, BT is also including an £110 Mastercard, effectively bringing your costs down even further.
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Virgin M100 Fibre Broadband | 18 months | 108Mb average speed | £24 per month | FREE activation + £75 Amazon voucher
If you live in an area that can get Virgin broadband, this will be the option to go for. Virgin is out-doing the competition with speeds averaging 108Mb for just £24 a month! Virgin, like other providers, then goes the extra step with a cash incentive, offering up a £75 voucher to use at Amazon. However, Virgin isn't the most widely available provider so you might not be able to get it where you are.
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Vodafone Superfast 2 | 24 months | Avg speeds 63Mb | Line rental incl. | FREE activation | £22.95 a month + £80 voucher
Vodafone's Superfast 2 plan has sky-rocketed to become one of the best plans on the market right now. It costs just £22.95 a month while supplying you with speeds averaging 63Mb. That alone would be a fantastic offer but then Vodafone has two other great factors to consider. Firstly, existing Vodafone customers will get a £2 a month discount, only having to pay £20.95. Secondly, everyone who orders gets an £80 voucher to use at M&S, Tesco or Amazon.
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Plusnet Unlimited Fibre Broadband: 18 months | Avg speeds 36Mb | FREE activation | £22.50 per month + £65 Mastercard
This is the UK's cheapest fibre internet plan right now. While it starts with already low bills of £22.50 a month, there are cheaper plans than that. Where it gets it's really affordable price is in the Mastercard included on top. With this added, you're effectively paying just £18.88 a month.
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The best cheap broadband deals this month:

Plusnet Unlimited Broadband | 12 months | 10Mb avg speed | FREE upfront | £18.50 per month + £50 Mastercard
This Plusnet offer is easily the best cheap plan on the market. It only costs £18.50 per month and yet manages to supply you with speeds averaging 10Mb. While the price is already affordable, it gets cheaper thanks to the inclusion of a £50 Mastercard. That effectively gets your costs right down to £14.33.
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Onestream Jetstream Fibre Max | 18 months | Avg speeds 45Mb | Line rental incl. | FREE activation | £22.50 a month
Onestream is a brand that is all about trying to secure you the cheapest price possible. This plan offers speeds averaging 45Mb while only charging £22.50 a month and no upfront costs either. That is easily one of the cheapest fibre plans around and doesn't even scrimp on speeds!
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John Lewis Unlimited Broadband | 12 months | Avg speeds 10Mb | Line rental incl. | FREE activation | £19pm
Yes, John Lewis is best known as a household name, but it also does some excellent broadband deals! This cheap offer from John Lewis secures you speeds averaging 10Mb for just £19 a month with nothing to spend upfront. That all comes on a 12 month contract - perfect for those not wanting to get tied up.
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The best broadband and TV deals:

BT Sport + Fibre 2 | 24 months | Avg. speed 63Mb | Weekend calls | £9.99 upfront | £36.99 a month
Big fan of sports? BT's Sport + Fibre 2 plan will be an excellent way to go. Not only does it supply you with rapid speeds averaging 63Mb but it also offers all four BT Sport channels and BoxNation as well as Freeview TV and a recordable box with 300 hours of available space. All of that comes in at a very affordable £36.99 a month.
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Virgin Big Bundle | 18 months | 54Mb average speed | Weekend calls | 112+ channels | £35 activation | £33 a month
This offer from Virgin changes frequently, sometimes offering fast speed and low costs and then dropping in back to its normal price point. Currently it will cost you £33 a month for speeds averaging 54Mb. While that isn't the cheapest this plan has ever been, it is still one of the best broadband and TV deals around right now.
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TalkTalk Fibre 35 TV | 18 months | Avg. speed 38Mb | PAYG calls | FREE upfront | £25.50 a month
This TalkTalk plan provides you with speeds averaging 38Mb while only charging £25.50 a month. That alone would be impressive but then TalkTalk adds in over 88 channels and pay as  you go calls to really kick up the value to full notch.
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Which provider has the best broadband deals?

There is a lot of providers offering a wide range of broadband deals, making it difficult to know which plan is best for you. Some offer cheap bills, other fast speeds but each ISP has a unique aspect that makes it worth your time.

  • Virgin broadband:  best for super-fast speeds
  • Sky broadband: best quad-play provider
  • BT broadband: best all-round internet provider
  • Vodafone: affordable pricing for fibre internet
  • Plusnet: frequently the cheapest provider for both fibre and ADSL
  • TalkTalk: affordable internet across all categories
  • Now Broadband: cheapest for broadband and TV 

Can I order these broadband deals over the phone?

We understand that buying broadband is a big purchase that you're going to be committed to for at least a year. If you feel more comfortable ordering over the phone, we can offer a call centre service - but only for a selected few providers:

  • BT broadband: 0800-783-5462
  • TalkTalk broadband: 0808-783-5462
  • EE broadband: 0800-079-0075
  • Plusnet broadband: 0808-168-5438
  • Sky broadband: 0800-759-1470

Wi-Fi router on wooden table

(Image credit: Getty Images)

What is the absolute best broadband deal right now?

Competition is extremely hot right now, but we reckon that BT's Fibre 2 plan is the standout offer right now.

Not only does it supply you with speeds averaging 67Mb but it also throws in a massive £110 Mastercard to help offset the costs. For this package you're paying just £29.99 a month.

Who is the cheapest broadband deal in the UK?

Currently, the cheapest broadband price goes to Plusnet. It can secure you £18.99 a month bills for speeds averaging 10Mb. On top of that, Plusnet is throwing in £55 Mastercards, effectively bringing your costs down to £15.65 a month.


What broadband speed do I need?

Super fast fibre broadband deals may sound appetising, but they may not be necessary for your home - especially if you want to cut costs. It could be worth considering slower, cheaper ADSL internet instead.

Broadband speeds are represented in megabits per second, or Mb. Crudely speaking, the more Mbs, the faster the broadband speed. But remember that the advertised speed is the 'average' (more on which below) and doesn't necessarily represent the actual speed you'll end up getting. That varies depending where you live.

0-12Mb This entry-level broadband speed is transmitted via an ADSL connection to your nearest BT exchange. The equivalent to just over 1MB per second, It should be fast enough for small households where only one or two people are using the internet at once. Be aware that if you stream TV, you may experience the odd interruption.

25-50Mb Where Virgin led the way, the rest followed. Now every big provider offers rapid fibre broadband. This is the sweet spot between fast speeds and good value and just the ticket for a family household where four or five members are all streaming, downloading and surfing at once.

50-100Mb If you stream 4K TV or have loads of people trying to use your broadband connection at once, then it may be worth shelling out for the extra speed. It may cost you more, but you're pretty much guaranteed lag-free use - plus, the providers often sweeten the deal with added extras and rewards. 100Mb+ Now we're getting really fast. But we'll be honest, at this point you're only really getting value out of this if you're needing to enhance your upgrade speeds or living in a house with loads of devices connected.


What is 'average' speed for broadband?

Since May 2018, the Advertising Standards Authority changed the requirements for how internet providers promote the speed of their service. Instead of 'up to' speeds, they must now give an 'average'.

For these purposes, average means the speed in Mb received by over 50% of their users between the peak usage hours of 8pm and 10pm in the UK. You're not guaranteed that speed though, so double check with the provider exactly what their minimum speed provisions are.


Is fibre broadband available in my area?

There's one very easy way to find out...scroll to the top of this page and input your postcode. We'll tell you straight away whether you can get fast fibre broadband - alternatively head over to our best fibre deals guide for all your options and some handy buying advice.

Roughly speaking, 90% of UK homes now have the option of connecting to fibre broadband. But if you have your heart on Virgin Media fibre optic broadband deals, it's more like around 60%.

Broadband contracts and pricing:

What contract length should I go for?

Most broadband providers lock you in for at least 12 months, with one year plans being by far the most common.  That said, perhaps taking their cue from mobile phone contracts, we are now seeing some providers experimenting with longer plans, with 18 month contracts rearing their heads and becoming increasingly popular and brands like Vodafone and BT stretching to 24 months.

On the opposite side of the spectrum, some providers now offer short term rolling contracts. Virgin Media, for example, have 30 day plans for commitment-phobes. The downside is you'll be expected to play a larger setup fee.

When your contract comes to an end, be prepared for your monthly tariff to be hiked - especially if you were lucky enough to get a great introductory offer at the outset.


Will I have to pay anything upfront for broadband?

Possibly. Sometimes known as 'setup', 'upfront' or 'activation' fees, most of the major broadband providers ask for at least some payment when you kick off your contract, even if it's just to cover the cost of delivering your new router. The amount usually depends on what level of package you go for, but it will likely be somewhere between £10 and £60.

But plenty of providers now bucks the old trend and have scrapped their activation fee completely (TalkTalk for example), while others run frequent promotions where they temporarily scrap their upfront cost.

There may be other added extras, too, however. If you take a broadband and TV package, you might be charged for the TV set-top box - that could be totally worth it if you don't already have a device to pause and record live TV.


Do I have to pay more to have a phone line?

If you still use a home landline to make and receive calls, you're in luck - many broadband plans don't  just feature a landline, but they actually include it in your monthly price.

You will have to start paying more though when you have a personalised call plan. You'll see your standard monthly bill begin to escalate when you start adding unlimited evening, daytime or international calls to the mix.


Is Wi-Fi and broadband the same thing?

Yes and no. For the majority of broadband deals now available, you will be getting both Wi-Fi and broadband. 

Wi-Fi is what enables you to connect your laptop and phone...you guessed it, through wireless connections. This is achieved thanks to the routers that come with your broadband package.

Broadband however is the actual Ethernet, meaning having to connect your device via an Ethernet cable.


Can I cancel my internet plan early?

Cancelling your internet plan early is possible but usually it will cost you a decent amount to do so. Most ISPs carry early-cancellation fees with some asking you to pay per month that you have left, some a percentage or some a flat fee.

While you can cancel early, if you are able to ride it out, this will be the better option, saving you a large amount of money.


My contract has ended, should I change plans?

Yes...always yes! When broadband deals come to an end you end up rolling on but the costs sky-rocket up. This could leave you paying double or even more for the same plan.

When your internet package is coming to an end, take a look at what is available and see if you could get better speeds, prices or freebies somewhere else.


4G and 5G home broadband: what are they?

In recent years, many alternatives have been proposed to broadband, offering more flexible solutions, cheaper plans and other options.

Of all of those alternatives, 4G home broadband has been the most popular and effective. This works by placing a SIM card inside a router, amplifying its connection out to a room/house.

This offers a few key benefits that normal broadband deals can't quite achieve. Most obviously, it doesn't need a set-up process, it can be taken anywhere there is electricity for it to be powered and it offers much more flexible contracts.

Yes, it isn't as powerful as regular broadband but if you can't get fibre where you live, are in need of a temporary solution or any other factor or any other factor that applies, this could be the perfect way to go.


Can I get free gifts with my broadband deals?

The ISPs out there love a good freebie! The likes of BT, Plusnet, Virgin and more will frequently throw in cashback, TV or other top-tier gift. However, these tend to be thrown in quite randomly and we wouldn't rely on them too much.

What we can more reliably predict is cashback. BT and Plusnet almost always throw in some money off or a tasty Mastercard.