Amazon UK sale has dozens of great deals from £19.99 - here are 15 of the best

Various Amazon devices on a red background
(Image credit: Future)

Amazon continues to offer dozens of discounts across its most popular devices and has expanded its latest sale to include top tech from the biggest manufacturers such as Asus, Ninja and Microsoft. I've looked through all the deals and picked out X of the best I think are worth buying today.

Browse all the latest deals at Amazon UK

There may not be a major sales event on right now, but Amazon still has some genuinely good offers that equal – or get close to – some previous record-low prices. 

The standout offer for book lovers is this Kindle Oasis for £159.99 (was £229.99). It's the first time one of Amazon's premium ereaders has been down to this price for non-Prime members – and the cheapest it's been in almost two years.

You can also find many other best-selling Amazon products in this sale. There are super-cheap smart speakers and smart displays with the handy Echo Dot for £19.99 (was £44.99) and a low price for the Echo Show 5 at £49.99 (was £89.99). And while many of the streaming stick prices aren't that exciting, you can still pick up a decent bargain with the Fire TV Stick 4K for £39.99 (was £59.99).

And while many of these deals are great, it could be worth waiting if you don't need one immediately and are a member of Amazon Prime. The retailer's huge Amazon Prime Day sale will take place in July where we're guaranteed to see record-low prices for members.

Today's 15 best Amazon deals

Fire TV Stick 4K: £59.99£39.99 at Amazon

Fire TV Stick 4K: was £59.99 now £39.99 at Amazon
As the name suggests, the all-new Fire TV Stick 4K streams shows and movies on your TV in ultra-high 4K resolution. It's a good offer for a solid streaming stick that comes with access to all the major apps and supports voice controls through Alexa. Be aware, though, that the previous generation model has been as low as £22.99 before - but that was well over a year ago. Chances of seeing that price again are slim given the upgrades in this new version and the fact that the older one has been discontinued.

Kindle Oasis: £229.99 £159.99 at Amazon

Kindle Oasis: was £229.99 now £159.99 at Amazon
This is a return to the record-low price for the Kindle Oasis - one which had only been available to Prime members in the past. Dedicated readers who want a larger 7-inch display, a thin waterproof design and dedicated page-turn buttons will want to jump on this offer for the device we awarded four stars in our Amazon Kindle Oasis review.

Echo Pop: £44.99£19.99 at Amazon

Echo Pop: was £44.99 now £19.99 at Amazon
Looking to buy a smart speaker for a small space? The straightforward and easy-to-use Echo Pop is back down to £19.99. It's the cheapest Echo device you can buy right now that we found was a fun (if basic) option in our Echo Pop review. For the money, you get a compact smart speaker with Alexa built-in, so you can play music, ask questions and check the weather completely hands-free.

Blink Video Doorbell:  £59.99 £38.99 at Amazon

Blink Video Doorbell: was £59.99 now £38.99 at Amazon
Amazon's latest sale features the top-rated Blink Video Doorbell on sale for £38.99 - that's just £4 more than the record-low price from last year's Black Friday. The Blink Video Doorbell can be set up with batteries or wired, it alerts you when motion is detected, and features infrared night video and two-way audio. A good choice if you want a basic and budget smart doorbell.

Echo Dot (5th Gen):£54.99£29.99 at Amazon

Echo Dot (5th Gen): was £54.99 now £29.99 at Amazon
Amazon's best-selling Echo Dot has been as low as £21.99 in the past so there will be opportunities to grab it for less later in the year - especially if you're a Prime member. But, this is still a decent discount if you want to buy the smart speaker today. Amazon's latest model got four stars in our Echo Dot (5th Gen) review for its improved audio experience, new temperature sensor and all the handy Alexa features like playing music, answering questions, and checking the weather completely hands-free.

Amazon Echo Show 5 (3rd Gen): £89.99£49.99 at Amazon

Amazon Echo Show 5 (3rd Gen): was £89.99 now £49.99 at Amazon
If you're looking for a deal on a smart home display, then the cheapest offer today at Amazon is the latest generation Echo Show 5 on sale for £49.99. That's £5 more than the record low but still a solid deal for a feature-rich smart home display that's packed with features and includes the Amazon Alexa voice assistant. Best of all? You don't need to be a Prime member to buy it at the offer price.

Echo Show 8 (3rd Generation): £149.99£99.99 at Amazon

Echo Show 8 (3rd Generation): was £149.99 now £99.99 at Amazon
This brand-new version of Amazon's mid-range smart home hub offers all the same useful features you'd expect but with a refreshed design and a few technical upgrades to audio quality and the camera to improve the overall experience. You can use the eight-inch HD display to make calls, watch videos, check the weather, play music, display photos and control compatible smart home devices completely hands-free thanks to Alexa compatibility. This offer is a return to the historic low price we first saw last month.

Amazon Echo Auto (2nd Gen): £59.99£29.99 at Amazon

Amazon Echo Auto (2nd Gen): was £59.99 now £29.99 at Amazon
Add the safety and convenience of voice controls to your car with this latest iteration of the Amazon Echo Auto for its cheapest price ever. As well as playing music, checking traffic reports and making calls, the Echo Auto can also control smart devices in your home so you can turn up the heating or turn on lights so they're ready for when you get home. An aux cable and a fast in-car charger are also included.

Echo Show 10 (3rd Gen): was £259.99 £199.99 at Amazon

Echo Show 10 (3rd Gen): was £259.99 now £199.99 at Amazon
For the most hi-tech option, this Echo Show 10 has the most advanced features of Amazon's smart displays. It includes an HD screen that can rotate 360 degrees to follow you as you move, a high-res camera that has been enhanced with auto-framing, and richer audio. While it's more expensive than other models (and has been £30 cheaper in the past) we still gave it 4 stars out of 5 in our Amazon Echo Show 10 review.

Amazon Fire 7: £64.99 £42.99 at Amazon

Amazon Fire 7: was £64.99 now £42.99 at Amazon
The cheapest Fire tablet deal in today's sale at Amazon is the Fire 7 for £42.99. That's £2 cheaper than last year's Black Friday price. The basic no-frills tablet – which we scored a respectable three stars in our Amazon Fire 7 review – features a seven-inch display, 16GB of storage, and up to seven hours of battery life. It has been as low as £31.99 for Prime members in the past, but we likely won't see an offer like that ever again.

Amazon Fire HD 8: £99.99 £64.99 at Amazon

Amazon Fire HD 8: was £99.99 now £64.99 at Amazon
The Amazon Fire HD 8 is another cheap and cheerful tablet that gets the job done if you need a slate for general everyday use, media streaming and even a bit of light gaming. It's another Amazon device that's been stung by inflation-led price increases, so it's been closer to £40 in the past, but that was over a year ago so unlikely to be seen again. We found it serviceable in our Amazon Fire HD 8 review so it's an OK enough buy at this price for those that want a basic tablet with a slightly larger display.

Amazon Fire 7 Kids Edition Tablet: £114.99  £64.99 at Amazon

Amazon Fire 7 Kids Edition Tablet: was £114.99 now £64.99 at Amazon
Amazon's cheapest Kids Edition tablet is the Fire 7 and it's now on sale for £64.99 - that's £20 more than the lowest price ever. We said in our Fire 7 Kids Edition review that it's one of the best devices for small hands and surprisingly capable for the cost. It features up to 10 hours of battery life and includes a kid-proof case with a built-in stand and access to over 20,000 apps, games, books, videos, audiobooks, and educational content.

Kindle Paperwhite: £149.99 £119.99 at Amazon

Kindle Paperwhite: was £149.99 now £119.99 at Amazon
There was a time when you could get the Kindle Paperwhite for under £100. Unfortunately, that's not the case any more outside of limited Prime member-only deals. Still, this is a decent-enough price and one of the better offers for the popular ereader I've seen outside of the major sales. We found in our Kindle Paperwhite review that it's packed with features to suit all avid readers, including a 10-week battery life, glare-free 6.8-inch screen, adjustable warm light and storage space for thousands of books.

Amazon Fire TV 32-inch 2-Series HD Smart TV: £249.99 £159.99 at Amazon

Amazon Fire TV 32-inch 2-Series HD Smart TV: was £249.99 now £159.99 at Amazon
Amazon's latest round of device deals also includes Fire TVs, like this 32-inch display on sale for £159.99. While the Amazon 2-Series TV is just a basic HD display, you get smart capabilities with the Fire TV experience and Amazon Alexa on board for hands-free control at a bargain price. A bargain if you need a TV for a smaller room like the bedroom or kitchen.

Amazon Fire TV 55-inch 4-Series 4K TV: £549.99£369.99 at Amazon

Amazon Fire TV 55-inch 4-Series 4K TV: was £549.99 now £369.99 at Amazon
An extremely popular invite-only deal at Amazon over Black Friday dropped this TV to £149 but there's no chance of that coming back soon. For now, then, this is a good price outside of that extreme scenario. The picture quality on this 55-inch Fire TV is solid overall, with support for ultra-HD resolution and HDR 10 for better lighting and colours. Plus, access to all major streaming apps is just a button press or voice command away.

Amazon Fire TV 55-inch Omni QLED Series: £749.99£479.99 at Amazon

Amazon Fire TV 55-inch Omni QLED Series: was £749.99 now £479.99 at Amazon
Amazon's Fire TV Omni QLED Series is a big step up in the otherwise cheap and cheerful range of smart TVs. This set boasts premium features including a QLED display, HDR, Dolby Vision, local array dimming and HDMI 2.1 support to deliver a top-quality picture for all-around viewing and gaming. It's not always easy to find a TV of this size and with these high-end features anywhere close to under £500, so it's an excellent buy for the budget-conscious without compromising on quality. 

James Pickard
Senior Deals Editor

James Pickard is a Deals Editor at TechRadar. After many years of scouring the net for the cheapest games and tech for his personal use, he decided to make it his job to share all the best bargains and coupon codes with you. James also has almost a decade of experience covering some of the biggest sales events of the year at Eurogamer and VG247, including Black Friday, Cyber Monday and Amazon Prime Day. When not deals hunting or stacking coupon codes to get the biggest savings, James can be found on the PS5, watching a classic film noir or cheering on the Tampa Bay Buccaneers.