The best Black Friday AirPods alternatives still available now 2024

Sony WF-C500 on gray background
(Image credit: Sony)

Anyone who's been following our live coverage of the deals fest will know that while Black Friday is technically over, you can still get plenty of wireless in-ear headphones at incredible prices – because the Cyber Monday deals have landed!

And while myriad Black Friday deals are still live, some buyers have been left disappointed when it comes to AirPods, with "currently unavailable" notifications or a less-than amazing discount on their preferred 'Pods. 

When it comes to earbuds, for many, there's Apple's AirPods and then there's everything else. That said, the Black Friday Apple AirPods deals have varied depending on where you live (full disclosure: the US has seen the AirPods Pro 2 drop to just $199.99, a 20% saving. And the UK, er, hasn't… ) 

But what if you just want great noise-cancelling earbuds? Well, then Black Friday weekend is for you, friend. These are the best deals on AirPods alternatives in both the US and the UK that we want to steer you towards. If you'd prefer a Black Friday headphones deal, that's fine too – and our extensive roundup of Black Friday earbuds deals still live is also live – as is our five under 50 budget-buy page with US and UK-specific deals. 

The best US deals on AirPods alternatives, live now

Sony WF-1000XM4 earbuds: $279.99 $178 at Best Buy

Sony WF-1000XM4 earbuds: was $279.99 now $178 at Best Buy
Black Friday offers like this $101 saving don't last for long. Although we have seen them briefly at this price before, (a few weeks ago at Amazon, if you must know) the deal was over in a flash, leaving some of the TechRadar team disappointed. Thankfully, it's here again and this time it's at Best Buy. Sony's immersive LDAC, excellent ANC, eight hours of battery life from just the earbuds and stunning sound quality? Yes please. 

Beats Studio Buds149.99  $89.99 at Best Buy

Beats Studio Buds: was 149.99 now $89.99 at Best Buy
When they launched, we called these "the best-sounding earbuds Beats has ever made", and though they've now been surpassed by the Beats Fit Pro for that accolade, they're incredible value with this $60 saving. For well under $100 you're getting impressive sound quality and solid active noise cancellation, plus a suite of extra features on both iPhone and Android. The call quality isn't perfect, and the battery life is only reasonable at a total of 15 hours, but if you just want to disappear into your music, these sound and, importantly, feel great.  

Marshall Minor III earbuds: $129.99 $99.99 at Amazon

Marshall Minor III earbuds: was $129.99 now $99.99 at Amazon
They're back down to their lowest-seen price! If you want an AirPods-y design but more beautiful than AirPods (just look at that rubberised snake-skin effect case!) you might have just found them. We haven't reviewed this particular set of true wireless buds from Marshall, but you're getting 12mm drivers, Bluetooth 5.2, a 25-hour total battery life and on-ear touch controls – all of which are bang on for this money. No ANC, but for this price we don't mind. 

Samsung Galaxy Buds 2$149.99  $89.99 at Best Buy

Samsung Galaxy Buds 2: was $149.99 now $89.99 at Best Buy
Samsung's sequels are a significant upgrade over the original Galaxy Buds, making this an excellent reduction. This offer is just on the lavender model, though, so you'll have to pay full price to go monochrome – but if you're good with the color, these have active noise cancelling capabilities and a balanced sound profile. Calls sound great, but it's also worth noting that these are only IPX2 water-resistant, so they won't be your ideal workout partner. Day-to-day commutes with your Samsung phone, though, will be perfect.

Jabra Elite 7 Pro true wireless earbuds:  $199 $119.99 at Best Buy

Jabra Elite 7 Pro true wireless earbuds: was $199 now $119.99 at Best Buy
These Jabra earbuds have got a massive 40% price cut, making this an amazing time to buy these in-ear headphones, which boast 30 hours battery life, decent water resistance and some basic ANC support. In our review, we called the Elite 7 Pro buds “terrific value”, and this additional discount makes that truer than ever.

Google Pixel Buds A Series: $99 $64 at Amazon

Google Pixel Buds A Series: was $99 now $64 at Amazon
They're newer than the Pixel Buds (2020) although not as new as the Google Buds Pro, and although our dedicated review of these June 2021 earbuds wasn't glowing, the slick design and inbuilt Google Assistant is compelling for this new low price – and yes, this is the biggest discount they've ever seen. 

Sony WF-1000XM3$199.99$149.99 at Best Buy

Sony WF-1000XM3: was $199.99 now $149.99 at Best Buy
Just because the WF-1000XM4s have come muscling in doesn't mean that everything that came before should be ignored. The WF-1000XM3's are still truly exceptional noise-cancelling earbuds now that they're at a lower price, with a fun audio profile and excellent noise cancellation. There's 6 hours of charge in each bud, too. A vast variety of ear tips means you're always going to find the perfect fit and the Sony Headphones Connect app is an excellent companion for tweaking settings. A proximity sensor  understands when you've got your buds in and will pause your tunes when you take them out. 

The best UK deals on AirPods alternatives, live now


Sony LinkBuds S earbuds: was £180 now £119 at Amazon
Exceptionally small, light, comfortable earpieces with a great control app plus a slew of well-implemented on-ear control options. They're not the most dynamic or zealous listen we've ever heard, but for this money the sound is still up there with the best in show. They're currently 34% off, and although we briefly (very briefly) saw them dip to one penny below £100 in October, at this price they're a solid bet from a trusted name in audio – particularly if you have smaller ears.


Samsung Galaxy Buds 2 Pro: was £219 now £189 at Amazon
The Galaxy Buds 2 Pro only arrived in stores on August 26, and this is the first time we've seen them discounted. They're small, they're comfortable, the two-way speaker design provides impressive and detailed 24-bit audio and the ANC is seriously good for this level. The one downside is the battery life, at only 5 hours from the buds and up to 18 in the case. Our advice? If you're a Samsung Galaxy smartphone owner, they're a no-brainer at this new low price… 

Bose QuietComfort Earbuds: was £249.95 now £139.99 at Amazon

Bose QuietComfort Earbuds: was £249.95 now £139.99 at Amazon
And they're back to their lowest-seen price! Bose has long been the king of noise cancellation and the company's earbuds are no exception. In our extensive review, we said of these true wireless earbuds: "Noise cancellation in the true wireless market just got serious" and we stand by that statement. Yes, there's a newer, svelter set of Bose earbuds on the block now (the QuietComfort Earbuds 2) and they are also excellent – but they're a lot more expensive… 

1More Evo ANC earbuds: £159.99 £99.90 at Amazon

1More Evo ANC earbuds: was £159.99 now £99.90 at Amazon
At TechRadar, we want you to know what you're buying, which is why we'll nudge you towards our full, in-depth review if you need more info. In a nutshell though, you're getting 1More's best earbuds to date: dual drivers, adaptive active noise cancellation, LDAC hi-res audio support, six mics for calls/ANC duties plus a 28-hour total playtime. Again, they're not the cheapest earbuds in 1More's ouevre, but they are the best – and while we've seen them discounted to £120 or thereabouts before now, we've never seen them at this low price. 


LG Tone T90 wireless earbuds: was £200 now £134.99 at Amazon
LG’s top-tier buds are the first wireless earbuds to use Dolby Head Tracking, meaning they can track your head movements and alter the soundstage of the film or video game you’re playing to keep you immersed in the scene – yes, a clear rival to Apple's Spatial Audio with head-tracking but, where Apple's solution only works on certain AirPods and using an Apple source device, LG's earbuds are device agnostic. Cool, right? And the presentation as you turn your head is wild. They only launched at the end of August, and this is the first time they've been discounted, making this a deal not to be missed. 

Sony WF-C500 true wireless earbuds: £90  £49 at Amazon

Sony WF-C500 true wireless earbuds: was £90 now £49 at Amazon
Under intense review, we called these Sony earbuds "great value for money" – but that was at the full asking price. With 45% off, we think they're an absolute steal and then some. Yes, 20 hours of battery can be bettered – but 10 hours from the buds alone certainly can't at this new low price-point. They're also light and comfortable, providing an exciting, musical sound. Oh, and we've never seen them this cheap – until now. 

1More PistonBuds Pro ANC earbuds: £59.99£38 at Amazon

1More PistonBuds Pro ANC earbuds: was £59.99 now £38 at Amazon
Hybrid ANC, 12 EQ profiles to choose from, IPX5 water-resistance, a 30-hour total battery life and Bluetooth 5.2? It's an immense proposition for only £38! We can barely believe it, honestly. We've never seen them this cheap and although we weren't completely sold on the sound, our dedicated review is the place to go for clarification. At this price, we can forgive a few snafus… 

Echo Buds (2nd gen): £109.99  £59.99 at Amazon

Echo Buds (2nd gen): was £109.99 now £59.99 at Amazon
A 45% saving from Amazon on its own second-generation set of true wireless earbuds! The newest May 2021 Amazon Echo Buds are smaller, lighter, and boast double the ambient noise cancellation of the originals. As long as the five hour (plus 10 hours in the case) battery life doesn't put you off, there's an awful lot to like here for this kind of money – and to be clear, this deal represents an all-new lowest-ever price.

1More ComfoBuds Mini: £89.99 £65 at Amazon
Know anyone with small ears who wants ANC earbuds? Because

1More ComfoBuds Mini: was £89.99 now £65 at Amazon
Know anyone with small ears who wants ANC earbuds? Because in our in-depth review of the 1More Comfobuds Mini, we praised their tiny size (1More actually claims they're the smallest ANC earbuds in the world), dependable sound and good noise cancellation for the price – and that price is now as low as we've ever seen it! Our advice? As a first set of earbuds, you can't go wrong. 

Jabra Elite 85t earbuds: £219£143.31 at Amazon
Save £50.99 –

Jabra Elite 85t earbuds: was £219 now £143.31 at Amazon
Save £50.99 –
Amazon has slashed the price of the Jabra Elite 85t true wireless earbuds, thus bettering their lowest-ever price. Yes, ever! Available in five different colours and the recipient of a highly respectable four-star review from this publication, not only are the Jabra Elite 85t a stylish pair of earbuds, but they also provide excellent audio performance, effective noise cancellation and are a great alternative to Airpods.  

More US Black Friday deals

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Becky Scarrott
Audio Editor

Becky became Audio Editor at TechRadar in 2024, but joined the team in 2022 as Senior Staff Writer, focusing on all things hi-fi. Before this, she spent three years at What Hi-Fi? testing and reviewing everything from wallet-friendly wireless earbuds to huge high-end sound systems. Prior to gaining her MA in Journalism in 2018, Becky freelanced as an arts critic alongside a 22-year career as a professional dancer and aerialist – any love of dance starts with a love of music. Becky has previously contributed to Stuff, FourFourTwo and The Stage. When not writing, she can still be found throwing shapes in a dance studio, these days with varying degrees of success.