BT and Google looking to boost online video?

New service poised to speed up delivery

BT is in talks with Google to provide a new way to host online video, which could see content transported to a digital delivery network created solely for ISPs.

The Guardian is reporting that BT Wholesale is working with two other ISPs to create a network for video called Content Connect.

Using this sort of video delivery service would mean that the internet wouldn't buckle under the pressure of hosting video, something that will become much more prevalent when Project Canvas launches in the UK.

Content delivery

The new service would mean that broadcasters could cut out the middle man when it comes to hosting video content.

As the Guardian points out, companies like the BBC, Apple and Google (for YouTube) currently pay content delivery networks to make sure their videos are available on the web.

The new system would mean ISPs could store content within their own networks and get paid by the media companies – something which does not happen at present.

BT is hoping that the service will begin running in the spring, and will stop things like the BBC iPlayer from slowing down, which it does at the moment when viewed at peak times.

Via the Guardian

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Marc (Twitter, Google+) is the content team lead for Future Technology, where he is in charge of a 14-strong team of journalists who write many of the wonderful stories that end up on TechRadar, T3.com and T3 magazine. Prior to this he was deputy editor of TechRadar, had a 10-month stint editing a weekly iPad magazine, written film reviews for a whole host of publications and has been an integral part of many magazines that are no longer with us.