I’ve finally found a Black Friday instant camera deal that’s worth it – 35% off Polaroid’s tiny Go Gen 2

Polaroid Go Generation 2 instant camera in black on a yellow background with 'Big Saving's text overlay
(Image credit: Polaroid)

Polaroid is the legendary name in instant photography, making some of the best instant cameras, especially the small and simple Go Generation 2. It's the world's smallest instant camera, made from 30% recycled materials, and is available now for a super-low price – the Go Gen 2 is just £84.99 at Amazon (was £129.99) when bundled with a twin pack of film and two accessories. You'll pay more for a bundle that doesn't include additional accessories!

The only potential sticking point is that the deal is for the camera in black. If you've got your heart set on something more colourful – the Go 2 is also available in blue, red and white with various trims – then you'll be paying more. Still, this bundle is the first decent Black Friday instant camera deal I've found this year – it's otherwise slim pickings for instant photography fans.

This saving is part of the Black Friday camera deals 2024. If you're interested in our wider deals coverage, check out our Black Friday deals live hub where the very best deals are regularly being posted.

Today's best Polaroid Go Gen 2 deal

Polaroid Go Generation 2
Polaroid Go Generation 2: was £129.99 now £84.99 at Amazon

This best value deal is for the Go Generation 2 camera in black, together with a twin pack of film (each pack gives you 8 prints), wrist strap and photo album, all for just £84.99 at Amazon. The picture in the deal shows a case too. That's a lower price than the bundle which only includes the film pack. You can buy the Polaroid Go Gen 2 in a variety of colors; red, blue, white with various colored trims, but if you want the best value then you'll have to settle for the black version (see above).

Polaroid Go 2 being held to show the small size

We've reviewed the Hero (2024) and found it fulfills its brief by being a small, cheap and easy-to-use action camera (Image credit: James Abbott)

In our Polaroid Go Generation 2 review, we gave the world's smallest instant camera a four star rating, calling it a super simple and small retro-inspired snapper, complete with self-timer and creative double exposure mode.

It uses Polaroid's Go film, which is smaller than other types, but packs the same retro charm for a different feel to Fujifilm Instax cameras.

Film isn't cheap, especially Polaorid film, and you'll need to factor in that ongoing cost – we've put together a handy guide for getting the most out of your instant camera and every photo you make. Still, this bundle is a good starting point with a twin pack of film included.

I've been searching for instant camera Black Friday deals, and this is hands-down the one that stood out the most, and would make a great festive holiday gift especially as it includes Polaroid purpose-made photo album for Go-sized prints.

More of today's Black Friday sales in the UK

Timothy Coleman
Cameras Editor

Tim joined the TechRadar team as Cameras Editor in 2023 and has enjoyed more than 15 years as a tech journalist specializing in camera gear. He's previously worked at Amateur Photographer, for a photo accessory manufacturer and as a freelance photographer and video producer, with clients including Studio 44 and Canon. He also started a media team in Nairobi, Kenya, where he lived for a few years volunteering for a faith-based organisation. Tim is married, father of three children, and loves being active, primarily running since hanging up his football boots.