The big deal is on the Fitbit Sense, the brand’s big smartwatch and one of the best Fitbit wearables out there. It has an ECG sensor, stainless steel case, and up to six days of battery life. It ranks among the best fitness smartwatches, period.
The Fitbit Inspire 2, also discounted with these Amazon Prime Day Fitbit deals, is a great wearable that sits high on our best fitness tracker list. It has 20 workout modes, on-board GPS, and a responsive touchscreen, which is all great for an affordable fitness device. And kids aren’t left out, either, as the Fitbit Ace 2 is a great first fitness tracker for the young and active.
$249.95 $199.95 at Amazon
Save $50 We were hoping for a good deal on Fitbit's top-end smartwatch, and Amazon has delivered. The Sense typically hovers around $280 these days, so this is a very nice saving. If you've been thinking about splurging on the Versa 3, this is a great opportunity to upgrade to the next model up.
Fitbit Ace 2:
$59.19 $29.99 at Amazon
Save $29.20 Fitbit has just launched a new version of its kids' fitness tracker, the Fitbit Ace 3, but the Ace 2 is still an excellent way to encourage your kids to get more active. It's almost half price for Prime Day, and we've not seen it drop below $40 before.
Fitbit deals in your region
Not in the US or simply looking for a better deal? Here's the best deals for the Fitbit models above:
More Amazon Prime Day deals
- Amazon devices: up to 50% off for Prime Day
- Amazon Fire tablets: record low prices now starting at $44.99
- Amazon Fire TV stick: half price 4K streaming
- Amazon Echo (4th Gen):
$99.99$59.99 at Amazon
- Amazon Echo Dot (4th generation):
$49.99$24.99 at Amazon
- Adidas: up to 45% off footwear and apparel
- Audible Premium Plus: save 53% on your first 4 months
- AirPods: now starting at just $99
- Apple Watch Series 6 (40mm, GPS):
$399$329 at Amazon
- Calvin Klein: up to 45% off CK underwear and bras
- Camping: Zippo, Coleman and Sabre under $10
- Card and board games: Up to 30% off games for all ages
- Chromebooks: up to 25% off Lenovo, HP and Samsung
- Deals under $25: save on games, smart home, fashion and more
- Fashion: big name brands from $14
- Fitbit: up to 30% off Fitbit Sense, Inspire and more
- Fitness: workout gear from $6
- Garmin: save up to 30% on smartwatches
- Headphones: Sony, Beats, Bose and more starting at $10
- iPad (8th generation): was $329 now $299
- Keurig: up to 35% off K-Slim pod coffee maker
- Kitchen: save up to 42% on Cusimax, Cosori, Instant Pot and more
- Laptops: Chromebooks, MacBooks and gaming laptops discounted
- Lego Super Mario: sets from $11
- Levi's: up to 40% off Levi's jeans, shorts and jackets
- New Balance: up to 30% off shoes and sneakers
- Nike: save on NBA jerseys, sneakers, and more
- Monitors: displays from LG, Asus, and Alienware up to 38% off
- Nintendo Switch: save $10 on Pro Controller and select games
- Oral care: up to 50% off Oral B, Crest, Glide and more
- PS5: games now starting at $29.88
- Ray-Ban: up to 25% off adults and kids sunglasses
- Razer: PC gaming accessories up to 50% off
- Roomba: save up to $300 on robot vacuum cleaners
- Sony WH-1000XM4 headphones:
$348$248 at Amazon
- Smartwatches: Samsung Galaxy Watch from $159
- Subscription boxes: 65% off for Prime members
- Tommy Hilfiger: up to 50% off designer clothes and accessories
- TVs: Fire-enabled smart TVs starting at just $99.99
- Under Armour: up to 30% off sportswear, shoes and gym accessories
- Xbox Game Pass Ultimate: get three months for $29.99
TechRadar is rounding up all the top deals over the Prime Day sales period, and we’ve put all the best Prime Day deals in an easy-to-navigate article to help you find the bargains you’re looking for.
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David is now a mobile reporter at Cnet. Formerly Mobile Editor, US for TechRadar, he covered phones, tablets, and wearables. He still thinks the iPhone 4 is the best-looking smartphone ever made. He's most interested in technology, gaming and culture – and where they overlap and change our lives. His current beat explores how our on-the-go existence is affected by new gadgets, carrier coverage expansions, and corporate strategy shifts.