Qualcomm doesn't see Nvidia's Tegra 3 chipset as a threat, saying that it isn't concerned about the quad-core processor because it's just a single instance product.
Speaking at a media briefing that TechRadar attended, Rob Chandhok, senior vice President of Software Strategy at Qualcomm, said:
"Tegra 3 isn't concerning us. We're going to continue to focus on driving a family of products, not single instance products which is what Tegra 3 is going to be.
"You're going to see hundreds of S4 devices in the market place. How many are going to have Tegra 3?" Zing!
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The company is certainly in a strong position, boasting over 300 Snapdragon-toting mobile devices already in the market with 350 more in development.
Its quad-core capable S4 chip is capable of up to 1.7GHz and can run a 20MP camera and handle LTE networks and more efficient power management on a chip the same size as its predecessor, the S3.