A Christmas idea to help cut your parents' cord, Roku devices are at the lowest prices ever

Roku Ultra box and remote with headphones attached
(Image credit: Future)

I've been a big fan of Roku's service ever since I bought a TCL 6-series TV with Roku on board. When my Dad started asking me whether it was worth keeping his cable service, I bought him a Roku Ultra box loaded up with all of my subscriptions to try. He loved it so much that he cut the cord from expensive cable service. That Roku Ultra is now on sale for $66.99 at Amazon, the lowest price I've ever seen, and it's so good I'm buying one for my other smart TV. 

There are lots of streaming boxes, like Google's Chromecast or Apple TV, but Roku wins with the simplest, most unfussy design that is incredibly easy to use. It doesn't make a ton of suggestions or try to sell you services you don't need. It just gives you the TV that you want and pay for. You can subscribe to new services through the Roku box, or you can just log in to your favorite streamers. 

If you want a serious upgrade, there's also an amazing deal on the Roku Streambar with a wireless subwoofer. For $149.99 you can get a Roku Streambar at Amazon, plus the subwoofer and that's the lowest price we've ever seen for that bundle. You get the same 4K streaming from the normal Roku, plus a small soundbar that punches above its weight, and a subwoofer. An amazing deal that will be an instant upgrade to whatever you're using.  

If you want to cut the cord yourself or cut the cord for someone else, I highly recommend Roku for its ease of use and reliability. Even if you just hate the 'smart TV' software that comes with your Samsung or Sony TV, Roku boxes make a nice addition to simplify and just focus on watching some great shows. 

Today's best Roku deals:

Roku Ultra: $99.99now $66.99 at Amazon
Save $33:

Roku Ultra: was $99.99 now $66.99 at Amazon
Save $33:
This is the lowest price we've ever seen on Roku's excellent Roku Ultra 4K streaming box. This device has been around for almost two years, but it's still one of the best streaming boxes you can get, with great features like a remote finder and a headphone port on the remote so you can hear your shows without disturbing the house. It also works with Apple AirPlay to stream iPhone content. 

Roku Streambar and Roku Wireless Bass: $249.99now $149.99 at Amazon
Save $100:

Roku Streambar and Roku Wireless Bass: was $249.99 now $149.99 at Amazon
Save $100:
You can buy the Roku Streambar on its own, but this bundle includes the Roku Wireless Bass subwoofer, and having a subwoofer makes a huge difference in watching movies and action shows. This is the best price we've ever seen on this bundle, making a steal compared to just buying the Streambar alone.  

For more holiday and Christmas gift ideas, check out our guides to the best Christmas sales in the US and Boxing Day sales in the UK. Oh, and be sure to follow TechRadar on TikTok for news, reviews, unboxings, and unmissable deals!

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Philip Berne
US Mobiles Editor

Phil Berne is a preeminent voice in consumer electronics reviews, having reviewed his first device (the Sony D-EJ01 Discman) more than 20 years ago for eTown.com. He has been writing about phones and mobile technology, since before the iPhone, for a variety of sites including PCMag, infoSync, PhoneScoop, and Slashgear. He holds an M.A. in Cultural Theory from Carnegie Mellon University. 


Phil was the internal reviewer for Samsung Mobile, writing opinions and review predictions about top secret new devices months before launch. He left in 2017. He worked at an Apple Store near Boston, MA, at the height of iPod popularity. He has been a High School English teacher at Title I schools, and is a certified Lifeguard. His passion is smartphones and wearables, and he is sure that the next big thing will be phones we wear on our faces.