Singles' Day (or Guanggun Jie) – not to be confused with Singles Appreciation Day – had its humble beginnings in China to celebrate the pride of being single. It started in 1993 as Bachelor’s Day at Nanjing University, quickly spreading to other universities during the next few years.
November 11 (11/11) was chosen as the day for celebrating single-dom as the number 1 best represents someone sailing solo. Despite its origins in China, the day has become a huge online sales event for the likes of Singapore as well, and is an excellent chance to grab the latest tech on sale.
With huge retailers and stores like Microsoft, Lenovo, Lazada, Banggood and more joining in, you'll have a good chance to get a discounted laptop, bargain ultrabook, or maybe even a cheap console or affordable smartphone.
Here at TechRadar, we've scanned all these online stores to see what the best Singles' Day offers on tech are, and have updated the page with the remaining offers left over after the initial rush.
Singles' Day offers in Singapore
Microsoft Surface Laptop 2 (i7 / 16GB / 512GB) | SG$2,287 (was SG$3,268 – save SG$981)
Microsoft, like Lenovo, is putting on some sweet discounts for 11.11, and you can score a variety of configurations of the Surface Laptop 2 on sale right now. The largest saving comes from choosing this particular configuration, and we think it's certainly worth it – Intel Core i7 CPU with 16GB of RAM and a 512GB SSD makes for a very potent laptop.
Microsoft Surface Pro 6 | from SG$1,188 (save up to 35%)
For designers, creatives and anyone seeking a portable and powerful computing solution, now's your chance to get a discounted Surface Pro 6 from Microsoft. All configurations are discounted, so you can save up to SG$1,230 if you go for the top model, plus, bundling it with a Type Cover and Surface Pen discounts the whole package even further.
Lenovo ThinkPad X1 Extreme Gen 2 (GTX 1650 / i5 / 8GB / 256GB) | from SG$2,338 (was SG$3,449 – save SG$1,111)
This ultra portable powerhouse from Lenovo packs some serious punch. There are four configurations for you to choose from with the base model containing an Intel Core i5 processor, 8GB of RAM, a 256GB SSD, 15.6-inch display, and a dedicated Nvidia GeForce GTX 1650 GPU. Lenovo's current deal saves you big on the whole range of configurations, just be sure to enter the code DOUBLE11 at checkout to get the full discount.
HP Spectre x360 13-inch 2-in-1 (i5 / 8GB / 512GB) | SG$1,999 (was SG$2,499 – save SG$500)
the HP Spectre x360 is giving Dell's XPS 13 a serious run for its money as one of TechRadar's favourite laptop lines. With a Core i5 CPU, 8GB of RAM, a 512GB SSD, and a 13.3-inch FHD touch display, this 2-in-1 comes packing enough to satisfy creatives and professionals alike.
Lenovo Legion Y540 15-inch gaming laptop (GTX 1660 Ti / i7 / 8GB / 256GB + 1TB) | SG$1,816 (was SG$2,299 – save SG$483)
This Legion gaming laptop should hit the spot if you're not so keen on the more business- and creative-oriented models above. It comes loaded with an impressive 1TB HDD, 256GB SSD, 8GB of RAM, a 9th-gen Intel Core i7 CPU, and a dedicated Nvidia GeForce GTX 1660 Ti GPU with 6GB of its own RAM. Use the code DOUBLE11 at checkout to knock off the extra dosh on this portable gaming beast from Lenovo's store direct.
Smartphones & Personal Audio
OnePlus 7 smartphone | SG$595 (was SG$970 – save SG$194)
This flagship device from OnePlus is a real powerhouse of a handset, and is already affordable as it is, but when you knock 20% off from Banggood, and then another 25% with a coupon, it becomes a total catch. Featuring a 6.41-inch FHD+ AMOLED display with a waterdrop notch, a Snapdragon 855 chipset, 8GB RAM, a 3,700mAh battery, and a whopping 48MP camera array, this smartphone packs some serious specs. Be sure to use the code bgop7b8 at checkout to get the extra 25%, although you'll need an account to do this.
Sony WH-1000XM3 Noise-Cancelling headphones | SG$449 (was SG$549 – save SG$100)
This isn't the biggest saving we've seen on these cans, but they are still the best noise-cancelling headphones available right now and any discount can be worthwhile! The WH-1000XM3 are available in either black or silver from Harvey Norman Singapore.
Jaybird Tarah wireless sports in-ears | SG$89 (was SG$145 – save SG$56)
For a lightweight, yet rugged pair of wireless in-ears, Jaybird offers some of the best around, and the affordable Tarah are no exception. The IPX7 rating will protect your earbuds from sweat and rain, and a fast-charging 6-hour battery life will get your through any workout, but the best part is the uncompromising sound that you can equalise via the Jaybird app. Check them out at Amazon Singapore.
Plantronics Backbeat Fit 2100 wireless sports in-ears | SG$69 (was SG$129 – save SG$60)
For an even more affordable option than the Jaybird above, you can try out the Plantronics Backbeat Fit 2100 from Amazon for almost half price. They feature a similar IP57 weather-resistant rating and 7 hours of battery life but have an ear-tip design that allows in environmental sounds, so you can be aware while you jog or work out. They're available in Black, Blue or Grey.
- Here's the best tech deals in Singapore in the meantime