Singapore 12.12 2025: top retailers to shop in the end-of-year sales
The final deals bonanza in Singapore of 2025 has arrived!
We've barely recovered from Black Friday in Singapore, but the deals train hasn't stopped yet, as we've now arrived at the annual 12.12 sales.
The 12.12 sales in Singapore officially kick off today, but some retailers such as Amazon SG jumped the gun early.
Admittedly, the 12.12 sales aren't the biggest of the same-day sales in Singapore, that title tends to belong to the 11.11 Singles Day sales, but we still expect to see some great bargains from some of Singapore's biggest retailers.
Below you can view a list of retailers in Singapore that are participating in the 12.12 sales, including our top deal recommendations.
12.12 sales Singapore: top retailers
- Amazon: epic 12.12 deals across tech, home appliances and more
- Dyson SG: gifts and savings worth up to SG$691
- Ergotune: save on ergonomic office chairs
- Harvey Norman SG: save big on TVs, audio and more
- HP SG: exclusive offers on laptops and PCs
- Lazada: flash sales and extra coupon savings
- Lenovo: save on laptops, PCs and more
- Robinsons: discounts on tech and homewares
- Samsung: discounts on TVs, phones and more
- Secretlab: big savings in the Christmas sale
- Shopee: plenty of daily deals and discounts
12.12 sales Singapore: top 10 deals
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We said this Roborock robovac was "highly recommended" in our review, and heaped praised on its navigations system, exceptional vacuum and mopping performance and its low profile, to name a few. The only real drawback we had was its high RRP, but this huge 40% discount more than takes care of that.
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They only launched in May this year, but you can already nab a huge saving on the Sony XM6s. We rate them as the best noise-cancelling headphones, which is no mean feat considering the Bose Ultras are also on the scene. Add on a clear, balanced sound packed with detail and you're left with the headphones to buy right now. They did go much lower during the Black Friday sales, but this is still an excellent price in my opinion.
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Arguably one of the best headphones we've tested with Dolby Atmos support, the Sonos Ace is also one of the better-looking and more comfortable cans. If you've been eying them for a while, there's a decent saving available here for a limited time, although be warned that stock levels are low!
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We said in our Google Pixel 10 Pro XL review that this is the "most satisfying, refined Android phone you can buy today" thanks to an incredible display, superb battery life and plenty of AI features and excellent photography skills. Now that it's discounted, it's even easier to recommend. The deal price here is for the Porcelain (pictured) and Jade colours. Other colours get their own individual discounts.
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This isn't the biggest saving we've ever seen on the Switch 2 + Mario Kart World bundle, but if you've been keen to nab the much-hyped console for yourself, this is still a great opportunity.
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Sennheiser's most compact Ambeo soundbar kicks out a impressively large sound considering its size. It's packed with detail too and delivers a decent amount of bass weight (an optional Ambeo Subwoofer is available for true bass heads).
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If you do want the latest LG has to offer, then this is a good saving on the 55-inch OLED. It isn't a monumental upgrade over the C4 above, but it is still LG's best picture to date for the C-series. It serves up superb colours, brightness and contrast, resulting in a TV that's perfect for most homes. It's a good-looking TV and it has a wealth of gaming features.
Also available in 48-inch for SG$2,099 with extra savings available at the checkout.
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The OM-5 MKII is a fantastic camera for travel, offering weather sealing, high-quality EVF and a fast, responsive performance. Throw in a great selection of lenses (this kit includes a 14-150mm zoom lens) and you have yourself a perfect photography package.
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This Dyson floor washer is a great addition to your home if it has predominantly hard floors. It does an excellent job of cleaning and certainly makes things easier than using a manual mop and bucket. That said, in our Dyson WashG1 review, we found it can have issues if the floor is uneven (like on grouting between tiles), but it effectively cleaned up a whole lot of messes.
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Looking to whip up your own frozen desserts at home? Then look no further! While we have seen it go lower in price before, any saving on this cult-like gadget is worth shouting about.
12.12 sales Singapore: all you need to know
When are the 12.12 sales?
The 12.12 sales are a yearly event that officially kick off from 12am SGT time on December 12, and typically finish up at 11.59pm that same day. Some retailers might start the sales a little early and keep them running for a few days after the official date, however this isn’t guaranteed.
What are the 12.12 sales?
As the final matching date in the calendar, the 12.12 sales close out the year as the final shopping event in a series of sales. Singapore has one of these sales just about every month, though the big ones to watch out for are the 9.9 sales in September, the 10.10 sales in October and especially the 11.11 Singles Day sales in November which kick off the holiday shopping season.
The 11.11 Singles Day shopping event is the original matching dates sale, with the other monthly sales having been spearheaded by the online marketplace Shopee throughout Singapore.
Is 12.12 bigger than 11.11?
The 11.11 Singles Day sales tend to be the biggest matching dates sale, as that shopping event is the one that kicks off a big shopping season that includes Black Friday and Cyber Monday. Meanwhile, the 12.12 sales are typically smaller, but you can still find a large number of retailers, including marketplaces such as Shopee, Lazada and Amazon, jumping into the event with some exclusive discounts.
What retailers participate in the 12.12 sales?
Despite coming off Cyber Monday, many retailers are already advertising 12.12 sales in Singapore. Such retailers include Amazon, Lazada and Robinsons.
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Max is a senior staff writer for TechRadar who covers home entertainment and audio first, NBN second and virtually anything else that falls under the consumer electronics umbrella third. He's also a bit of an ecommerce fiend, particularly when it comes to finding the latest coupon codes for a variety of publications. He has written for TechRadar's sister publication What Hi-Fi? as well as Pocket-lint, and he's also the editor of Australian Hi-Fi and Audio Esoterica magazines. Max also dabbled in the men's lifestyle publication space, but is now firmly rooted in his first passion of technology.
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