Prime Day Early Access sale: 30+ of the best deals
The most deliciously discounts deals available so far
Amazon's next big Prime Day-level sale is here, and as usual it's full of more deals than any one person could possible hope to browse in their lifetime. But that's okay, because TechRadar has a whole team of people combing through to find the very best deals for you.
You can see a huge selection of them in our big Prime Day deals round-up – and we'll keep highlighting more as we find them in our Prime Day in October live blog.
But here we're highlight the deals that are the peak of temptation – excellent discounts on top-tier products we think you absolutely cannot miss. In most cases, it's the lowest price that these products have ever been – you'll see that theme a lot – in both the US and UK.
If you want to do more exploring of Amazon's deals on your own, you'll find some quick links below to Amazon's biggest sales categories, and below that we've got our specific deals for the UK and US – you can skip straight to them using the links at the side.
Many of these deals are open to everyone, but a lot of the best buys are just for Prime members, so so if that's not you, sign up for a free 30-day Prime trial to get access. Just remember to cancel it before the trial ends and you can avoid the on-going monthly fee, but still get the next-day delivery and discount benefits right now.
US Prime Day Early Access Quick Links
- Amazon devices: 50% off Echo Dot and Fire TV sticks
- Beauty: up to 60% off make-up, skincare, and fragrances
- Coffee makers: Keurig from $49 - half price
- Fashion: tops, tees, coats, and footwear from $4.50
- Headphones: Samsung Galaxy Buds Live - now $99.99
- Home: up to 70% off cordless vacs and home essentials
- Kindle: save 30% on Paperwhite and Oasis ereaders
- Kitchen: 25% off Instant Pot, air fryers and more
- Security: over $100 off Ring Video Doorbell bundles
- Smart home: Echo Show 5 for $34.99 - lowest price ever
- Tablets: all-new Fire 7 tablet for $44.99
- TVs: smart TVs from $99.99
- Vacuums: up to $200 off iRobot Roomba and Shark
UK Prime Day Early Access Quick Links
- Amazon devices: up to 60% off Echo Dot and Fire TV sticks
- Beauty: up to 50% off make-up, skin and hair care
- Coffee makers: Magimix Nespresso coffee maker at half price
- Fashion: tops, sneakers and jeans for under £50
- Headphones: up to 40% off many different kinds of Bluetooth headphones
- Home: up to 40% off cordless vacs and home essentials
- Kindle: save up to £40 on on Paperwhite and Oasis ereaders
- Kitchen: 30% off blenders, steamers, air fryers and more
- Smart home: Echo Show 4 for £19.99 - lowest price ever
- TVs: 20% off TV accessories and projectors
- Vacuums: up to £80 off iRobot Roomba and Shark
- World cup: up to £300 off TVs, soundbars and more
US Prime Day Early Access deals
Amazon devices
Amazon Smart Plug: $24.99 $12.99 at Amazon
There's a $12 discount on this handy little gadget from Amazon, which works with Alexa to add voice control to your devices - even if you don't have a smart home hub. You can schedule lights and appliances to turn on and off automatically or control them remotely when you’re away. At half price it's a bargain. (Or get four Treatlife-branded Alexa smart plugs for $34.99, down from $45.99.)
Echo Dot (4th Gen): $49.99 $24.99 at Amazon
Amazon's latest Echo Dot smart speaker is back on sale at half price - that's the cheapest we've seen it. In our Echo Dot review, we found it to be reasonably loud and a cheap way to get some smart home tech. You can use it to control your smart home setup, as well as play music, check the weather, set timers, and more, all with simple voice commands.
Fire TV Stick 4K: $49.99 $24.99 at Amazon
You can save $25 on the popular Fire TV Stick 4K - it's half-price in the Amazon sale. It gives you 4K streaming, HDR video support, voice control and access to a huge range of content via Prime Video, Netflix and more. We found the interface to be super responsive when we tested it,a and gave the device 4.5/5 stars in our review.
Amazon Echo Show 5 (2nd Gen): $84.99 $34.99 at Amazon
If you're on the hunt for an affordable smart display, look no further than the Amazon Echo Show 5. It's now back to its cheapest price ever, with a hefty 59% discount - we last saw this price on Prime Day earlier in the year, and it makes this popular smart display even better value. Use it to stream music, watch TV shows, display your photos, or even make and receive video calls.
Kindle Paperwhite (8GB): $139.99 $99.99 at Amazon
The Kindle Paperwhite is a great choice for the discerning reader who wants a quality device for all their favorite titles. Its 6.8-inch display is sharp, bright, and now comes with an adjustable warm light filter that's particularly handy for those late-night sessions in the dark. This particular listing is for the slightly cheaper 8GB version, although you can also find the expanded 16GB model also on sale for $104.99 (was $149).
TVs
Insignia 55-inch F30 Series LED 4K UHD Smart Fire TV: $449.99 $279.99 at Amazon
Save $180 - Here's a great Amazon deal on a decently sized and fully-featured 4K TV that won't break the bank. This Insignia F30 features Amazon Fire TV built-in so you don't have to pair it with a streaming stick to get access to Netflix, Amazon Video, or any number of your favorite streaming services. It'll also work great with other Alexa devices, such an Echo Dot or Echo Show.
LG C1 65-inch OLED 4K TV: $2,499 $1,496 at Amazon
Save $1,003 - This LG OLED was the best TV of last year, and at this price, it might the best value TV of 2022. You get a stunning OLED screen with ultra-rich HDR depth, stunningly sharp and natural 4K pictures, a great smart TV platform with all the key streaming apps, and every gaming feature possible – including 4K 120Hz and VRR support for PS5 and Xbox Series X.
LG A1 48-inch OLED 4K TV: $1,199 $646 at Amazon
Save $553 - This is the cheapest ever OLED TV we've seen (at least, that's actually worth buying). You get the infinite contrast ratio that OLED is famed for, and excellent image processing from LG to make sure that it looks great no matter what you're watching. And the smart TV software is great too, with all your favorite services on board. This size is ideal for a bedroom, office or smaller home/apartment – if you want the most cinematic pictures possible for this price, you won't do better.
Sony A80J 77-inch OLED TV: $3,499 $1,999 at Amazon
Save $2,500 - To get any 77-inch OLED TV for such a low price is nearly unheard of – but especially one with Sony's high-end picture, audio and gaming tech in. The A80J delivers stunning HDR with ultra-deep black levels, while Sony's Cognitive Processor XR does a better job than anything else on the market for making SDR footage look HDR, and for upscaling from HD to 4K. The built-in sound is better than most TVs, and it's a "Perfect for PS5" TV, so it supports 4K 120Hz, VRR, and Sony's unique Auto HDR Tone Mapping tech for PS5. This deal surely won't last long – don't miss it! The 55-inch model is also a great deal at $970.
Roku Express 4K+: $39.99 $24.99 at Amazon
Save $15 - Want a low-cost device that provides loads of great streaming services in 4K HDR, and is – most importantly – really easy to use? Get yourself one of these little boxes, which gave four stars in our review. And if you don't need 4K support, the HD-only Roku Express is just $19.99 instead of $29.99 today.
Apple TV 4K (32GB): $179 $109 at Amazon
Save $70 - This is the cheapest the Apple TV 4K has ever been! It reached this low a price once before, but that's it. We rate this as the best streaming box on the planet, thanks to its fantastic image quality, plus support for Dolby Vision and Dolby Atmos. And Apple's movie store is the best in the world, offering the biggest range of 4K HDR/Dolby Atmos movies, with regular sales offering big movies for just a few bucks. And there are apps for all the big streaming platforms. You can also get the 64GB version for $129 instead of $199, but if you just watch movies and TV, you only need the 32GB version.
Laptops
Samsung Galaxy Chromebook 14: $249.99 $169.99 at Amazon
Save $80 - If you're looking for a super-affordable laptop for a younger student (or just some simple working-from-home tasks), the Galaxy Chromebook 14 is a compact, durable little laptop. Just bear in mind that it uses ChromeOS rather than Windows, so you might not be able to install some apps.
Lenovo IdeaPad 1i (2022): $449.99 $329.99 at Amazon
Save $120 - It's a lower-powered machine than many of the laptops on sale right now, but if you just want to browse the web and maybe watch some Netflix, the IdeaPad 1i is perfectly sufficient. At $330, it's great value for a 14-inch Windows laptop.
HP 15.6-inch Laptop, AMD Ryzen 7, 8GB RAM, 256GB: $619.99 $469 at Amazon
Save $150 - If you're looking for a solid and dependable laptop for less than $600, then this is an excellent choice. The screen is large enough to work on comfortably, and the specs mean day-to-day tasks and document creation is a breeze.
Asus VivoBook S14 S433, Intel Core i5, 8GB RAM, 512GB: $729.99 $589.99 at Amazon
Save $140 - This gorgeous thin and light laptop proves you don't have to spend a fortune to get a stylish device. Not only does it look great, but with an 11th gen Intel processor and 8GB of RAM, this will run Windows 11 with ease.
Asus Zenbook 13 OLED: $909.99 $799.99 at Amazon
Save $110 - A sleek little ultrabook with a vibrant OLED display, the Zenbook 13 is perfect for traveling professionals or remote workers. An Intel Core i7 CPU, 512GB of storage, and Thunderbolt 4 connectivity all serve to create a speedy and lightweight Windows laptop.
Microsoft Surface Laptop 4: $1199.99 $899 at Amazon
Save $301 - It wasn't a revolution when it arrived, but we have to admit that the Surface Laptop 4 is still one of the best multipurpose Windows laptops you can buy. With the Surface Laptop 5 on the way, you can snap up a deal on this AMD Ryzen-powered model today!
MacBook Air (M1, 2020), 8GB RAM, 256GB: $1,198 $998 at Amazon
Save $200: The MacBook Air with M1 chip remains one of the best laptops ever made, offering excellent performance and battery life in a thin and light design. This deal knocks $200 off, plus you get AppleCare+ which protects the laptop with an extended warranty.
Headphones
Bose QuietComfort 45: $329 $229 at Amazon
Save $100 - Bose's newest flagship headphones are back down to their lowest-ever price for Prime Early Access! They boast very good noise cancellation (just see our review on the matter), and although they're perhaps a tad light through the bass, at 30% off, they're well worth considering.
Sony WF-C500: $99.99 $58 at Amazon
Save $42 - This 42% saving matches the lowest price we've ever seen these wireless earbuds. And while the words 'Sony' and 'budget-friendly' don't always go together, for $58 you're getting compact and comfortable earbuds (at only 5.4g per bud) and sound that is "peppy and well-organized", as we said in our review. Also, the on-ear controls work well – and yes, they can control volume.
Beats Fit Pro: $199.95 $159.95 at Amazon
Save $40 - Get 20% off Beats' sports earbuds that already deliver an AirPods Pro-like experience at a lower price – and with an added wingtip for security. This discount matches their lowest-ever price, and they give you active noise cancellation, spatial audio support and hands-free Siri on iOS, although it's worth noting that Android owners won’t get the full experience. In our review, we praised the fit and comfort, and sound that delivers the beats you need for a workout, with noise cancellation that really cuts out the traffic or the gym.
Phones & Tablets
Samsung Galaxy S22 Ultra (12GB RAM, 256GB): $1,299.99 $989.99 at Amazon
Save $320 - One of our favorite phones of 2022, the Galaxy S22 Ultra is not only a powerful flagship but offers unique functionality with its S Pen stylus and a superbly versatile camera. Our biggest criticism was its high price, which this Deal of the Day takes a sizeable bite out of, on the 256GB model.
Samsung Galaxy Z Flip 4 (8GB RAM, 256GB): $1,059.99 $859.99 at Amazon
Save $200 - While it doesn't rewrite the rulebook, the Z Flip 4 does all that it needs to 'for the company to hold onto its foldable crown', as we said in our Galaxy Z Flip 4 review. This deal offers a small saving in the grand scheme of things but it brings the 256GB model of one of the most desirable flagship folding phones under $1,000.
OnePlus 10 Pro (12GB RAM, 256GB): $969.99 $749.99 at Amazon
Save $220 - In our review of this phone, we praised it for offering more for less than most other 'pro' branded rivals – and now you get this great all-rounder for a much lower price.
Samsung Galaxy Tab A8 (128GB, Dark Gray): $329.99 $219.99 at Amazon
Save $110 - Samsung's highly capable Galaxy Tab A8 from 2021 still serves up a great experience, with a pleasing 10.5-inch HD screen, a sizeable battery and Samsung's optimized Android tablet experience that sets it apart from rivals. It also delivers good speaker quality, making it a great media slate for streaming video.
Amazon Fire HD 8 (2020, 32GB) with Fire TV Stick: $129.99 $44.99 at Amazon
Save $70 - The Amazon Fire HD 8 (2020) isn't the newest model anymore but this price still makes it an absolute bargain. This is a basic tablet but our review praised it as a great affordable way to watch TV and shows on the go, and an excellent tablet for kids. Even full price it's superb value, but with this Prime Day deal you can get it at more than 50% off - and with a Fire TV Stick included.
Health & Beauty
Waterpik Aquarius Water Flosser: $99.99 $45.99 at Amazon
Save $55 - Forget disposable floss: blast bits of food away with jets of pressurized water. The enhanced pressure with 10 settings includes massage mode for gum stimulation, plus a built-in timer and pacer. Nine out of ten dentists (of course) allegedly recommend.
Withings Body+ Smart Wi-Fi bathroom scale: $99.95 $69.99 at Amazon
Save $30 - One of our best smart scale offerings is now cheaper at Amazon. It's got preganancy and baby modes, allows you to have multiple profiles for all the family, and offers metrics on BMI, body fat percentage and more with Bioelectric Impedence Analysis.
Oral-B Pro 5000 Smartseries Electric Toothbrush: $99.99 $59.99 at Amazon
Save $50 - With five cleaning modes said to remove double the plaque of a manual toothbrush, the Pro 5000 is the slightly cheaper version of Oral-B's Genius X above. Ordinarily half the price, there's less of a gap thanks to the sales, but still worth picking one up should you want a cheaper alternative.
Home & Kitchen
iRobot Roomba 671 Robot Vacuum: $349.99 $179.99 at Amazon
Save $170 – Amazon has knocked an almighty $170 off the normal retail price of the iRobot Roomba 671 robot vacuum as part of its Prime Early Access sale. Perfect for removing debris (including pet hair) from carpets and hard floors, this particular vacuum model is compatible with Alexa devices, and boasts a full suite of advanced sensors to independently navigate under and around furniture.
Keurig K-Mini Coffee Maker: $99.99 $49.99 at Amazon
There's a 50% discount on Keurig’s entry-level coffee at Amazon at the moment, taking the price back to $49.99 - which is the lowest we've seen it over the last few years (including on Black Friday). This compact single-serve coffee machine uses K-Cup pods, and it's just 5 inches wide, making it a great fit for space-tight kitchens. It has an average score of 4.6/5 from over 70,000 user reviews on Amazon.
Instant Vortex 5.7QT Air Fryer Oven Combo: $139.99 $69.99 at Amazon
Save $70 – From the makers of Instant Pot comes the Instant Vortex, a smart air fryer that boasts super fast pre-heating, one-touch functionality and easy clean-up. You'll be able to air fry, bake, roast and reheat food items using this all-in-one appliance, which Amazon has reduced to almost half price as part of the its Prime Early Access sale.
Instant Pot Duo Crisp 13-in-1 Air Fryer and Pressure Cooker: $229.99 $169.99 at Amazon
Save $60 – Pressure cookers and air fryers are undeniably useful bits of kitchen kit, but it can be a pain to make space for both items on your counter-top. Luckily, Amazon has knocked $60 off the price of this 13-in-1 Instant Pot, which gives you the option to air fry, pressure cook, sauté, slow cook, steam, warm, roast, bake, broil, dehydrate or prove your food. Seriously, what more could you want from a kitchen appliance?
UK Prime Day Early Access deals
Echo Dot (4th Gen): £49.99 £19.99 at Amazon
Save £30 - Amazon's Echo Dot smart speaker is back to its lowest-ever price. In our Echo Dot review, we found it to be reasonably loud and a cheap way to get some smart home tech. You can use it to control your smart home setup, as well as play music, check the weather, set timers, and more, all with simple voice commands. A new version is coming soon… but not for this cheap, obviously.
Sony X90S 55-inch 4K TV: £1,049 £899 at Amazon
Save £150 - This is a stunning set of features for the money. You get a bright direct backlight with local dimming for strong HDR performance, Sony's smart Cognitive XR processing, 4K 120Hz support for next-gen gaming, Google TV smart features, and Sony's Acoustic Multi-Audio tech so you won't need to splash out on a soundbar. It's one of the best mid-range, mid-size deals we've seen so far!
Anker Soundcore Q30 noise cancelling headphones: £79.99 £55.99 at Amazon
Save 30% - These are incredible-value travel headphones. You get active noise cancellation with multiple modes, including one for transport, plus a 40-hour battery life for long trips, and they fold down small in a handy travel case. They're comfortable for long periods of wearing them too, and there's an aux-in for connecting to plane viewing systems, as well as Bluetooth 5 for everyday use.
Google Pixel 6: £599 £448 at Amazon
Save £151 - This deal started before Prime Day, but it's still one you don't want to miss out on – this is the lowest ever price on the Google Pixel 6. This Android flagship was already one of the best-value phones on the market but today's discount makes it an absolute bargain. It's got plenty of clever features thanks to the smart Tensor chip, a good screen, and all the camera excellence you expect from a Google device (which is a lot).
Sony WF-C500: £99.99 £49 at Amazon
Save £50 - Sony's cheaper earbuds got an enthusiastic review from us at full price – for half price, they're just fantastic. It's the cheapest we've ever seen then, and you're getting very light and comfortable buds for this price, that still pack in the accurate and balanced sound you expect from Sony.
LG C2 42-inch OLED TV: £1399 £929 at Amazon
Save £470 - This is the lowest price that any 42-inch OLED 4K TV has ever been. It's the best small TV on the planet, giving you high-end levels of contrast and processing, and with full HDMI 2.1 support for PS5 and Xbox (including 4K 120Hz and VRR). If you need to go bigger, the 65-inch LG C2 has also just hit its lowest-ever price at £1,779.
Lenovo Tab M10 Plus (4GB RAM, 64GB): £199.99 £129.99 at Amazon
Save £70 - This tablet gives you Android in a sleek metal-backed design, with dual front-facing speakers that are ideal for streaming media. It's a great multimedia slate that's already good value has just been made better.
Anker Soundcore 2 Bluetooth speaker: £39.99 £27.99 at Amazon
Save 30% - Want punchy and clear music anywhere for under £30? You won't find much better than this – you get 24 hours of power, IPX7 waterproofing so it can withstand accidents, and a pocketable design. Its cheapest-ever price is £26, so this is basically as low as it goes for this small speaker. If you can spend a bit more, the Anker Soundcore 3 is the upgraded version of this, and is £37.99 (32% off) today too.
Nespresso Vertuo Next 11719 Coffee Machine by Magimix: £147 £68 at Amazon
Save £79 – This Amazon-exclusive Nespresso coffee machine is a whopping 54% off for Prime Early Access. For just £68, you'll get simple one-button operation, automatic capsule ejection and a five-size cup tray. Bear in mind, though, that the Next 11719 only works with Nespresso Vertuo coffee pods.
Fitbit Inspire 2: £89.99 £37.99 at Amazon
Save £52 – The Fitbit Inspire 2 is a simple yet effective fitness tracker for casual athletes and people that want to be nudged towards a healthier lifestyle. It's a shame that the best premium features are locked behind a paid subscription (which you get a one-year trial of with purchase) but it'll still count your steps, prompt you to get active, and track your sleeping habits for free.
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Matt is TechRadar's Managing Editor for Entertainment, meaning he's in charge of persuading our team of writers and reviewers to watch the latest TV shows and movies on gorgeous TVs and listen to fantastic speakers and headphones. It's a tough task, as you can imagine. Matt has over a decade of experience in tech publishing, and previously ran the TV & audio coverage for our colleagues at T3.com, and before that he edited T3 magazine. During his career, he's also contributed to places as varied as Creative Bloq, PC Gamer, PetsRadar, MacLife, and Edge. TV and movie nerdism is his speciality, and he goes to the cinema three times a week. He's always happy to explain the virtues of Dolby Vision over a drink, but he might need to use props, like he's explaining the offside rule.