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'We developed a new muscle': Tim Cook on celebrating the past and why Alicia Keys 50th Anniversary concert at Grand Central was authentically Apple
By Lance Ulanoff published
Apple kicked off global, in-person 50th Anniversary celebrations with a surprise Alicia Keys concert at its iconic Grand Central store — and Tim Cook is embracing celebrating Apple's past.

I love the MacBook Neo and its wild colors — but Apple missed a big trick with the iPhone 17e
By Axel Metz published
Apple ripped up the budget rulebook with the MacBook Neo, but I think it missed a trick in the color department.

MacBook Neo teardown video reveals a surprisingly repairable laptop
By Alex Blake published
Apple’s MacBook Neo is incredibly easy to disassemble and repair, a new teardown video suggests.

Someone tested the MacBook Neo’s gaming performance with surprising results
By Alex Blake published
The MacBook Neo performs surprisingly well in some Mac games, while others remain ‘completely unplayable.’

‘Incredibly meaningful’: Apple reacts to the iPhone 17 Pro's addition to the Baseball Hall of Fame
By Jacob Krol published
The National Baseball Hall of Fame has added an iPhone used in Apple TV’s Friday Night Baseball broadcast to its collection, and Apple TV will look to use the iPhone again in the 2026 season.

Sonos' CEO reveals what's 'holding us back' from music streaming innovation
By Matt Bolton published
'No one is motivated by making an innovative music discovery experience'

Apple toasts 'the crazy ones' in 50-year celebration — we hope it's a sign
By Lance Ulanoff published
Tim Cook shares a letter celebrating 50 years of Apple while the company prepares milestone events — but we're hoping for more.

The best 13-inch MacBook Air cases and bags to keep your new laptop protected
By Ruth Hamilton published
Cases, covers and bags to keep your swanky new MacBook safe from bumps and scratches.
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