Black Friday itself may be over, but the deals carry on rolling all the way towards Cyber Monday now. You can check out our Cyber Monday deals here, and meanwhile Amazon's Cyber Monday sale just went live. Most of the best Black Friday Fitbit deals are still live now, and we're seeing savings on the entire range, both fitness trackers and smartwatches, with the lowest-ever prices on every model.
There are cheap deals on the Charge 6 and Inspire 3 fitness trackers, as well as lowe prices on the Versa 4 and Sense 2 smartwatches. The latter is particularly noteworthy because Google has plans to sunset Fitbit's smartwatches in favor of its own Pixel Watch lineup, making this year the last chance to score a great deal.
Fitbit is owned by Google, and Google's Pixel Watch is powered by many of Fitbit's health and fitness tracking smarts. As such we're also tracking some great deals across the Pixel Watch range here too. Scroll down for the best Black Friday Fitbit deals.
Today's best Fitbit deals in the US
- Amazon: Fitbits from $69, 40% off Versa 4
- Best Buy: Up to $80 off Fitbit
- Target: Up to $80 off the Fitbit Versa 4
- Walmart: Big savings across the range
Today's best Fitbit deals in the UK
- Amazon: Up to 38% off Fitbit
- Argos: £50 off the Versa 4
- Currys: From £59
- John Lewis: Models from £58
As TechRadar's Senior Fitness and Wearables writer, I have more than a decade's experience testing the latest smartwatches and fitness trackers. I've worked every online sales event you can think of since 2019. 2024 will be my sixth Black Friday, so you can count on me to find you the best deals and the right Fitbit for you.
Black Friday Fitbit deals: FAQs
When will the Black Friday Fitbit deals end in 2024?
Black Friday officially took place on November 29, but many deals will last all through the weekend and through Cyber Monday, December 2. By midnight on Tuesday, December 3, you can expect most of the deals above to be gone.
Is Black Friday the best time to buy a Fitbit?
Absolutely, Fitbit and other fitness trackers and smartwatches are ripe for big discounts during the Black Friday period. Specifically for 2024, this could be the last year we see some big Fitbit discounts, as Google is sunsetting some of Fitbit's smartwatch brands.
There are lots of older models floating around that are still really useful for tracking fitness, exercise, and sleep, and we'd expect to see the best prices yet on a range of devices. The Amazon US deal on the Google Pixel Watch 2 ($145 for the WiFi-only model) is our pick of the deals so far, despite being last year's watch.
What Black Friday Fitbit deals should I expect?
Now Black Friday is live, there are major savings on every single Fitbit model in the lineup this year. That means big discounts on the Charge 6 and Inspire 3 fitness trackers, as well as the Sense 2 and Versa 4 smartwatches.
Why trust TechRadar this Black Friday
We've covered Black Friday for over a decade here at TechRadar and we've learned when all the best sales start and how to uncover all of the top deals. We also monitor sales throughout the year and track the lowest prices of dozens of the most popular products so we know a bargain when we see it.
We track Fitbit prices all year round and know exactly which prices to look out for on which models. We've tried and tested every Fitbit on the market too, so we know exactly which models to recommend.
Combined, we'll bring you the best Black Friday deals on all the top-rated and well-reviewed products available to buy right now so you come away with some excellent tech at a great price.