Update: DC Universe goes live on September 15, which DC has dubbed Batman Day. Here's everything you need to know about the service before you sign your name on the dotted line.
We've seen a wave of streaming services based on individual channels or network families, from HBO Now to CBS All Access and even ESPN+, but soon we'll be seeing more content and company-centric offerings - Disney's long-teased streaming service that will arrive in 2019, packing exclusive Star Wars shows and more, is a prime example.
Now, DC has announced its own subscription-based service for fans of the legendary comic book company, and this one has a twist: it's not only a streaming video service for movies and TV shows based on their comics, but also a comic-reading app along the lines of Marvel Unlimited or comiXology Unlimited.
DC Universe will arrive this fall, but the company announced most of the key details at San Diego Comic-Con (SDCC) 2018. Here's what to expect, how much it'll cost you, and how it varies from other services already on the market today.
What content will it have?
DC Universe will debut five brand new, exclusive TV shows during its first year of existence, beginning with Titans. The first trailer was revealed at Comic-Con, and depicts an intensely dark and gritty adaptation, complete with rampant gore and a shot of Robin saying "F--- Batman" while laying into a gang of street thugs.
Later in that first year, we'll see live-action shows Doom Patrol and Swamp Thing (not the 1990-93 version), as well as exclusive animated series Young Justice: Outsiders and Harley Quinn.
The service will also house new HD versions of Batman: The Animated Series and the Wonder Woman TV series, along with animated movies like Justice League: The Flashpoint Paradox, Watchmen: Tales of the Black Freighter, and Batman: The Dark Knight Returns. Live-action films like Batman, Superman: The Movie, Batman Returns, and Batman Forever have also been spotted on the website and in the first trailer.
Unfortunately, there's no sight of newer flicks like Wonder Woman and Justice League, let alone The Dark Knight Trilogy, while TV series like the current Arrow, The Flash, and Legends of Tomorrow seem to be MIA. Those ongoing series are all on Netflix, however.
As far as comic books go, The Verge reports that DC Universe will include some 2,000-3,000 digital comics, with images suggesting a scattered mix of books old and new highlighting well-known characters. The site's report claims that you'll be able to zoom into a single panel on a 4K TV set to view the artwork with incredible clarity.
How much does it cost?
When DC Universe goes live this fall, the service will set you back $7.99 per month. If you choose to go big and commit to a full year, you'll save a solid chunk of change: the annual fee is $74.99, which saves you 20% over the month-to-month approach.
Already sold on the service? If you pre-order an annual subscription now, they'll toss on three free months to sweeten the deal, plus you'll be entered into a contest to win two tickets to the Aquaman movie premiere later this year.
And if you'd rather wait, DC Universe will offer a free 7-day trial once it's live.
How does it differ from other streaming services?
The hybrid nature makes it distinct from other services. There are plenty of streaming video services, of course, but Netflix and CBS All Access don't feature comic books. Likewise, there are all-you-can-read comic book services like Marvel Unlimited and comiXology Unlimited, but those apps don't have a lick of video on them.
It always seemed surprising that DC didn't launch its own take on Marvel Unlimited and open up the vault for a monthly fee, but now we know why. That said, the comics selection in DC Universe is much, much smaller: its expected haul of 2,000-3,000 books is a fraction of Marvel Unlimited's 20,000+ comics.
But you're getting half of one service and half of another, essentially. Netflix starts at $7.99 and Marvel Unlimited goes for $9.99 a month, whereas DC Universe sort of splits the difference.
Ultimately, we suspect that DC Universe won't be viewed primarily as a streaming video app or a comics app. Instead, it's the quintessential, all-in DC experience app for serious fans, offering movies, TV shows, comics, conversation, info, and merch on demand.
Should I subscribe to DC Universe?
Do you absolutely love Batman, Wonder Woman, Superman, and the rest of DC's top-tier heroes and villains? Do you follow the myriad DC TV series airing these days and still wish there was more to watch each week? Are you eager to loop back on old-school DC animated and live-action series?
If you answered "yes" to any of those points, then indeed, you will most likely want to subscribe to DC Universe. Granted, we haven't used the app yet and we don't know how well it'll perform as a streaming service or comic-reading experience, but assuming the technical benchmarks are cleared and it delivers the amount of content that's been promised so far, then we have to imagine that DC fans are going to eat it up.
The potential downside of such a focused service is the possibility of running out of compelling content at some point. Is DC prepared to to continue these original shows for multiple seasons? Will the company bring the more recent films to the service as well? And will the curated comics selection grow, or at least see frequent turnover?
It's too early to know for sure, but with five potentially compelling shows anchoring the service and plenty of other past content alongside, DC Universe looks like the real deal for the DC faithful.