Anyone who buys a new Chromecast between now and April 19 get what's being described as $80 worth of free stuff.
This includes a three-month subscription to Google Play Music, a month of Qello Concerts, three months of DramaFever, another three of Sesame Street GO, and one movie rental from Google Play Movies.
Luring you in
Perhaps similarly, Apple slashed Apple TV's price recently. It would be hard to go down from Chromecast's already low cost, though, so these offers may be Google's equivalent.
There's nothing here to suggest that this is the case, but it's entirely possible that Google has some big content-related announcement(s) in store for Google IO 2015, and this could be their way of luring in some extra users before then.
- The Roku Streaming Stick is a worthy competitor