Every Christmas I see these 'laptop deals' pop up on Amazon - please don't buy them, these deals are much better

Laptop recommendations - SGIN X15 crossed out in red, Asus Vivobook 15 ticked in green.
(Image credit: Asus, SGIN)

Are you in search of a new laptop for your loved ones this holiday season? As Christmas approaches, there will be numerous holiday laptop deals available, which makes it challenging to navigate through all the sales and find the right device. While some of the best laptop deals will feature significant price reductions, it's important to be cautious, as not every deal is trustworthy and deserving of a spot on our 'nice list.'

Picture this: You're scrolling through the online jungle of deals, and suddenly, you stumble upon this unheard-of brand with mind-blowing discounts. Tempting, right? Well, here's the catch – not every deal out there is as genuine as it seems.

Too good to be true?

As you scroll through Amazon's laptop page, you may find a brand of laptops known as SGIN, which offers some impressive discounts on fairly decent devices. For example, there's a 17.3-inch laptop with 24GB of RAM, 1024GB of SSD storage, and a Celeron N5095A processor, currently at a 49% discount, reduced from £899.99 to £459.99. If you were approaching this deal head one with not a lot of computing background or just looking for a laptop that looks good for cheap you may be pretty enticed by it - but don't be swayed solely by the numbers on the discount tags.

It may be a jaw-dropping price,  from a brand called 'SGIN' that you've never heard of.  You'll find several SGIN laptops with a pretty random collection of specifications enjoying 58% and even 71% off their 'original price'. It's like finding a hidden treasure - but you've got to make sure it's not fool's gold!

I wouldn't recommend giving the brand the chance, regardless of how good the deal might seem. I only ever see these laptops pop up around the sales season (from Black Friday through to Christmas) but they seem to disappear once sales are done. If you're looking for good but inexpensive laptops, there are a lot of deals on Amazon right now from brands you know and trust, that match or even beat SGIN's discounts. 

Don't fret - there are still plenty of deals 

Of course, I'm not trying to put you off your Christmas shopping. If you're not sure where to start, our best laptop deals gift guide will help you find a deal for every budget. Plus, if you want a bit more information about each product before you make a purchase, that page will be your best bet.

I'll get more into the details of why you should be careful with suspicious laptop brands on Amazon, but if you're looking for a laptop you should buy, here are my favorite deals right now - specifically those that are around the 'sale price' of the SGIN laptops except, you know... actually worth buying. 

Lenovo Chromebook Duet 3: £399£249 at Argos

Lenovo Chromebook Duet 3: was £399 now £249 at Argos
We're big fans of the Lenovo Chromebook Duet at TechRadar so definitely want to share this significant reduction on the flexible 11-inch laptop that brings it down to a record-low price for this configuration. In our very positive Lenovo Chromebook Duet review, we thought the original version offered an excellent balance between tablet portability and Chromebook flexibility. This version boasts 8GB of RAM for good performance and a healthy 128GB of storage. Plus, the day-long battery life is a huge boost for those who are always on the go.

Asus VivoBook 15: £649.99£399.99 at Amazon

Asus VivoBook 15: was £649.99 now £399.99 at Amazon
This Asus VivoBook 15 is an excellent value mid-range laptop if you need an all-around device and have a decent budget. You get a solid and well-performing laptop for the money thanks to the Intel i5 processor, 16GB of RAM and a large 512GB SSD. Get this if you need a device to keep up with all your computing needs: be that work, browsing, media streaming, video calls, or multitasking between many of the above at once.

Acer 14-inch Vero Laptop: was £749 £549 at Currys

Acer 14-inch Vero Laptop: was £749 now £549 at Currys
Get a £200 saving on this Acer Vero laptop with an Intel Core i5 processor, 16GB RAM and 512GB of storage. This neat laptop is made with an impressive 30% recycled material and it's designed to be easy to repair or upgrade. This is a great choice for a great price to get work done and to kick back watch your favourite show. It makes a great laptop for everyday use, as well as work, and has an all-day battery life.

Asus Chromebook 14: £249 £139 at Amazon

Asus Chromebook 14: was £249 now £139 at Amazon
This Asus Chromebook 14 is a basic device but it's great value for money if you need a cheap laptop for light use such as general browsing and schoolwork. It sports a 14-inch display, full-day battery life and the lean Chrome OS that make it a great buy for students or those always on the move with around £150 to spend.

The brands to avoid

If you're planning to drop a good chunk of change on a new device for you or your loved one, you want your laptop to be worthwhile and have some longevity. When I was younger my family would always cheap out on school laptops and invest in brands that no one had ever heard of, and without fail every year we'd have to spend more money on another laptop. 

Geviar and GEO Computers are two other laptop brands that will pop up as you scroll through Amazon for deals, and they follow the same pattern that SGIN's deals do - big discounts, suspiciously identical laptop pictures, and of course, bad reviews. Some further digging reveals that SGIN is actually just a brand name owned by a Chinese manufacturer called Shenzhen Oraako Electronic Technology - and it's got other brands like Bmax and KUU for pulling the same stunts in different regions.

In fact, when you try to look for Geviar's or SGIN's official websites, you get a long list of sales links and then several YouTube videos of people urging you not to buy these laptops from Amazon!

Youtuber Dayo Aworunse actually purchased one of SGIN's laptops, and the unboxing goes... as you'd expect. There's actual grease from another person's hand on the laptop Aworunse unboxes, hinting at the laptop being used by someone else before being delivered. 

The comments on the above video by  Dayo Aworunse all echo the same sentiment of 'do not buy', with some users making note that Amazon should be doing more to weed the site of these 'scammers'. So take care this festive season - don't gift someone a dud!

More Christmas sales

Muskaan Saxena
Computing Staff Writer

Muskaan is TechRadar’s UK-based Computing writer. She has always been a passionate writer and has had her creative work published in several literary journals and magazines. Her debut into the writing world was a poem published in The Times of Zambia, on the subject of sunflowers and the insignificance of human existence in comparison.

Growing up in Zambia, Muskaan was fascinated with technology, especially computers, and she's joined TechRadar to write about the latest GPUs, laptops and recently anything AI related. If you've got questions, moral concerns or just an interest in anything ChatGPT or general AI, you're in the right place.

Muskaan also somehow managed to install a game on her work MacBook's Touch Bar, without the IT department finding out (yet).