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Why it's now so hip to go analog and how AI is the antithesis of that
By Eric Hal Schwartz published
As AI makes everything too perfect to feel real, a new wave of analog love is rising in rebellion.

AI video commercials are starting to spread, but people won't trust uncanny valley endorsements
By Eric Hal Schwartz published
As AI-generated avatars replace real people in commercials, brands risk losing consumer trust to an uncanny, emotionally hollow marketing strategy.

Gemini may be the only way we get the Siri we want, and I'm actually fine with that
By Lance Ulanoff published
Apple reportedly wants to swap its Siri model work for Gemini's 1 trillion parameter model – and it might be the right move.

Google Maps is getting a big Gemini upgrade for drivers – here are 4 new features coming soon
By Mark Wilson published
Google has announced several new Gemini-powered features that are coming to the Google Maps app – here's what they do and when they roll out.

ChatGPT memories are disappearing for some users – here’s what you can do to protect yours
By Graham Barlow published
Some ChatGPT users are reporting losing their saved memories – here’s how to back yours up before they’re gone.

Android lovers finally get their taste of the Sora app, and now we'll see twice as much AI slop
By Eric Hal Schwartz published
OpenAI’s viral AI video app hits billions of Android phones, bringing cinematic selfies, AI cameos, and copyright chaos with it.

Kim Kardashian blames ChatGPT for low law class test scores – even as OpenAI dismisses a rumored ban of legal and medical advice from ChatGPT
By Eric Hal Schwartz published
Kim Kardashian’s confession that ChatGPT led to flunking law tests arrives amid confusion over AI’s legal and medical advice policies.

ChatGPT Go is now free in India – and U.S. users are wondering if they’re next
By Graham Barlow published
ChatGPT Go is free for a year in India – here’s why this could matter to U.S. users.

Coca-Cola faces backlash again for missing the spirit of the holidays with another AI-slop ad
By John-Anthony Disotto published
Coca-Cola is using generative AI to create its 2025 festive ad, and it's a shame the brand hasn't learnt from last year's disaster.

Microsoft's AI boss is right: sentient AI fantasies aren't just impossible, they're irrelevant
By Eric Hal Schwartz published
Microsoft’s AI boss is pushing back against the illusion of sentient machines, arguing that chasing consciousness is a distraction from building truly helpful AI.
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