Google has silently rolled out a new version of the Google Play store, giving users the option to require a password every time an in-app purchase is made on their Android devices.
The changes gives parents the option of restricting in-app purchases made by children playing freemium games, while preventing those accidental purchases of new content for media apps.
The current system allows in-app purchases to be made within a 30 minute window of the last time the password was entered.
That system was the subject of a recent lawsuit brought by a woman in New York, whose son racked up $65.95 playing the Marvel Jump Smash game without having to enter a password.
As well as the password tweak, which remains optional for users, Google is also identifying which apps have in-app purchases available within the product description.
Google's change comes after Apple, which is now refunding 'accidental' purchases, has taken the brunt of the fury over in-app purchases so far.
Following a Federal Trade Commission ruling in January, the firm forked over $32.5m in refunds to customers who'd been unwittingly charged for in-app purchases.
Are these the first ramifications of the recent talks with European regulators? Are more to come? Let us know your thoughts below.
Via The Verge
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A technology journalist, writer and videographer of many magazines and websites including T3, Gadget Magazine and TechRadar.com. He specializes in applications for smartphones, tablets and handheld devices, with bylines also at The Guardian, WIRED, Trusted Reviews and Wareable. Chris is also the podcast host for The Liverpool Way. As well as tech and football, Chris is a pop-punk fan and enjoys the art of wrasslin'.