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Apple willing to take hit on iPhone 8 3D Touch sensors that are double the price

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Multiple rumors are pointing towards an expensive iPhone 8 handset this year, and one of the reasons for Apple’s hotly tipped anniversary edition iPhone getting a price hike could be the difficulty it's facing with 3D Touch.

Chinese site, the Economic Daily News (opens in new tab) has information from sources at TPK Holdings (the firm that supplies Apple with 3D Touch sensors) claiming the price of the sensors will double for the iPhone 8.

The sensors used in the likes of the iPhone 7 and 7 Plus apparently cost around $7 to $8 a pop, but the iPhone 8 units are tipped to set Apple back $18 to $22 a time.

The reason is apparently due to the complexity involved in attaching them to the AMOLED display the iPhone 8 is tipped to pack – with previous iPhone handsets using LCD displays which are easier to bond with the 3D Touch technology.

The bank of Apple

However, the source goes on to claim that Apple is willing to take a hit on the 3D Touch sensors, absorbing the costs rather than passing them onto consumers.

It’s no surprise that if the 10th anniversary iPhone is launched later this year that it will cost a significant amount, but as rumors continue to flow regarding the technology Apple is seeking to squeeze inside we could end up with an eye watering price tag. 

We're hoping that Apple is willing to absorb so more of the additional costs, to keep its special edition iPhone 8 within reach of more people.

Via PocketNow (opens in new tab)

John McCann
John McCann

John joined TechRadar over a decade ago as Staff Writer for Phones, and over the years has built up a vast knowledge of the tech industry. He's interviewed CEOs from some of the world's biggest tech firms, visited their HQs and has appeared on live TV and radio, including Sky News, BBC News, BBC World News, Al Jazeera, LBC and BBC Radio 4. Originally specializing in phones, tablets and wearables, John is now TechRadar's resident automotive expert, reviewing the latest and greatest EVs and PHEVs on the market. John also looks after the day-to-day running of the site.