Google's self-driving car gets closer with new hire

Ex-Hyundai boss joining Google

It was never a secret that Google was working hard to enter the competitive auto market with its self-driving car project. But things are starting to get a bit more real, with the hiring of ex-Ford and ex-Hyundai GM John Krafcik to lead the initiative.

Krafcik, whose resume lists 14 years at Ford followed by 10 years at Hyundai – including five years in the top job in the US – has turned to Twitter to confirm the news and express his excitement at the opportunity.

"Yes, true: I'm joining the Google Self-Driving Car project in late September," Krafcik tweeted. "This is a great opportunity to help Google develop the enormous potential of self-driving cars. I can't wait to get started," he added.

"Self-driving cars could save 1000s of lives, give people greater mobility & free us from things we find frustrating about driving today," Krafcik announced in a third tweet.

The news comes just two months after Apple also went on an automotive hiring spree (well, maybe not quite a spree), nabbing ex-Fiat-Chrysler exec Doug Betts in an undisclosed role.


Editor (Australia)

Nick (Twitter, Google+) is TechRadar's Australian editor, covering all the latest news and reviews from the Great Southern Land. Having spent the past decade editing some of Australia's leading technology publications, Nick's passion for the latest gadgetry is matched only by his love of watching Australia beat England in the rugby.