Pedro Varela

Head of AI at Slalom UK & Ireland.

Articles by: Pedro Varela

The letters AI in a box in the middle of a vast digital room divided by beams of line

Measuring AI ROI at tool level is missing the point

By Pedro Varela published

The AI winners in 2026 start with a defined problem and work towards a solution.

Other versions of this page are available with specific content for the following regions: