BlackBerry Bold 9780 review

Will the addition of BlackBerry 6 operating system breathe new life into RIM's flagship phone?

TODO alt text

The most obvious comparison for the BlackBerry Bold 9780 is the Bold 9700. The new Bold flagship is almost physically identical to its little brother, save for the improved camera, increased on-board memory and lightly tweaked exterior.

Blackberry bold 9780

The real upgrade is the new BlackBerry 6 operating system, and we'd say any BB owners will find a significant evolutionary step from their current system. The new Home screen is very well thought-out, and the new browser could be worth the price of admission alone.

With its new Social Feeds application, the BlackBerry Bold 9780 brought to mind the Friend Stream feature on HTC phones such as the HTC Desire HD, HTC Desire Z, HTC Desire and HTC Wildfire.

While three of these are touchscreen, and so offer a different experience to the Bold 9780, the HTC Desire Z features a landscape QWERTY keyboard.

htc desire z

However, our review found the build quality occasionally suspect and the battery life fairly disappointing. For those reasons, we doubt it will win over BB purists, but Android is extremely capable when it comes to messaging, so remains a viable alternative.

There is also, of course, the iPhone 4. While the slick nature of the iPhone's internet and media experience won many BB users over previously, BlackBerry 6's huge strides in these areas have narrowed the gap considerably.

However, BlackBerry App World is still far behind Apple's App Store when it comes to diversity and sheer quality in third-party applications.

It's also worth looking at the Nokia E5, which is the closest to the Bold 9780 in terms of form-factor (though is a generation behind in terms of software).

nokia e5

Tech Specs

Product TypeSmartphone
Network BandQuad Band
Wireless LANYes
Contract TypeSIM-free
Maximum Memory Card Size Supported32 GB
Built-in Memory512 MB
Built-in FlashYes
Memory Card SlotYes
Cellular Data Connectivity TechnologyGPRS, EDGE, HSDPA
SAR Value1.15 W/kg
GPS ReceiverYes
Product FamilyBold
Rear Camera Resolution5 Megapixel
Memory Card SupportedmicroSD
Phone StyleBar
Operating SystemBlackBerry
Brand NameBlackBerry
Battery Talk Time6 Hour
Product Model9780
Screen Size6.2 cm (2.4")
Weight (Approximate)122 g
Bluetooth StandardBluetooth 2.1
Operating System VersionBlackBerry OS 6.0
Messaging TypeEmail, Instant Messaging
USB StandardUSB 2.0
Height109 mm
Width60 mm
Depth14 mm
Battery Standby Time528 Hour
Product NameBold 9780 Smartphone
Processor Speed624 MHz
Product LineBold
Screen TypeLCD
Manufacturer Part NumberPRD-33291-020
Manufacturer Website Address
Marketing Information

Business email integration

BlackBerry Bold smartphones integrate up to 10 email accounts into one easy-to-access place, along with your calendar, contacts and other important data - so you can conduct business almost anywhere.

Productivity and multitasking

Open apps are always connected on your BlackBerry Bold smartphone, so you can easily switch back and forth. And with BlackBerry 6 on the BlackBerry Bold 9780, there's a new application switcher that makes jumping between apps even faster.