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Best logo designer in 2021: Free and paid logo maker for Windows, Mac, Linux, and online

A person using an iPad, using one of the best logo designer tools.
(Image credit: Pixabay)

The best logo designer tools make it simple and easy to create, make and generate logo designs for your business.

The best logo designers

Click the links below to go to the provider's website:


1. Tailor Brands

2. Canva

3. Squarespace Logo Creator

4. Hatchful

5. Fiverrr

A logo defines your business in the eyes of your customers, and potential customers, so having a striking and recognizable image to front your brand makes good business sense.

It's not just that you need it online when you build a website, preferably using one of the best website builder, but also on the business stationary that you print as well as on any real world store graphics if required.

So whether you're just running and ecommerce website or have your own bricks and mortar store, you'll want a logo that's eye-catching.

The best advise is to hire a professional graphic designer to do the work, as they are trained to have an excellent understanding of how graphics can be used to the greatest effect.

However, many people these days are happy to try most things for themselves, and to be honest there are some great tools out there to enable you to make simple but effective logos for every use.

Many of these tools can be used for free, but come with a price if you want to download a high-quality version for business use. Alternatively, there are graphic design software packages you can use yourself if you want to design everything from scratch rather than use a template.

Here then are what we think are the best logo designer websites for logo generators, makers and creators.

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(Image credit: Tailor Brands)

1. Tailor Brands

The best logo designer for novices

Reasons to buy
+Easy to use+Built for beginners+Very fast logo generator

Tailor Brands offers a logo maker that's incredibly simple and easy to use, and perfect for novices to design to try out.

Unlike design software packages, all you're asked to do is provide your company name and a simple tagline. After that, you're asked for different branding options - ie, if you'd prefer to brand with text, an initial, or an icon, and there are plenty of different icon options to choose one.

Once you've gone through the logo design wizard, which is really quick, you're then presented with a range of different branding suggestions as a logo for your business. Of course, you have to sign up to see what all of the different options are - however, it's free to sign up and you'll only pay for what you actually use.

The wizard itself makes the whole logo design process a breeze and you can easily come up with design options in less than a minute. The whole interface is really easy to use so users won't be overwhelmed by the process or options, and there's a wide variety of actual logo suggestions at the end of the process to look at.

Overall, this is definitely aimed at newbies and novices who lack confidence in their design skills and probably don't have the money to hire a professional logo design company. Tailor Brands therefore works well in serving an alternative that's accessible and won't break the bank.


(Image credit: Canva)

2. Canva

Professional-level photo editing and templates in your browser

Reasons to buy
+Great selection of templates+Includes free cloud storage+Mobile app available
Reasons to avoid
-No fine manual editing tools

Canva is a photo editor that runs in your web browser, and is ideal for turning your favorite snaps into cards, posters, invitations and social media posts. If you're interested in maintaining a polished online presence, it's the perfect tool for you.

Canva has two tiers, free and paid, but the free level is perfect for home users. Just sign up with your email address and you'll get free cloud storage for your snaps and designs, thousands of templates to use and edit, and folders to keep your work organized.

You won't find advanced tools like clone brushes and smart selectors here, but there's a set of handy sliders for applying tints, vignette effects, sharpening, adjusting brightness, saturation and contrast, and much more. The text editing tools are intuitive, and there's a great selection of backgrounds and other graphics to complete your designs.


(Image credit: Squarespace)

3. Squarespace Logo Creator

The best basic logo creator

Reasons to buy
+Easy to use+Free low res files
Reasons to avoid
-Limited styles

If you want a really simple, easy and quick tool for coming up with a logo for your business, then Squarespace Logo Creator is a good choice. Squarespace is better known as a company that provides web hosting and website builder tools, which are well known for their simple-to-use interfaces. 

Its logo creation tool is similar, and you can make a good looking logo for your company in a matter of seconds. 

You can tweak your logo using the web-based editor, though it's a bit limited in what it can do. You can download your logo in a low res form for free (and it's watermarked), or you can buy a high-res non-watermarked version if you're a Squarespace customer). 

If you've built your company's website with Squarespace, then its logo creation tool is definitely worth using.


(Image credit: Hatchful)

4. Hatchful

A great logo designer for mobile devices

Reasons to buy
+Easy to use+Android and iOS apps
Reasons to avoid
-Limited choices

You don't need an expensive image editing application and powerful PC to design your own logos, as Hatchful from Shopify proves. It's a free service that makes it incredibly easy to design your own logos, and there's also versions for your Android smartphone or iPhone. 

It's incredibly easy to design your logo, just choose what sort of industry your business is in, your company's name and slogan and choose from what sort of artwork you're after. 

Hatchful then creates several potential logos for you, and you can then edit them using the app or through your web browser, then download them. Best of all, the service is completely free.


(Image credit: Fiverr)

5. Fiverr

The marketplace for designers

Reasons to buy
+Wide range of freelancers+Very price-competitive+Verified ratings

Fiverr is a platform for freelancers to offer their services, and logo design is one of the key areas they feature. While logo generators and design software can provide options for you to work with, you may not always be happy with the results.

However, while hiring professional designers locally might prove expensive, the logo designers on Fiverr are really price competitive, and don't be surprised to find that there are logo designers on there offering custom designs from anything from $10 to thousands of dollars.

That doesn't necessarily mean that cheap logo designs are going to be worthless, though, as a number of the cheaper options are new designers looking to build up a portfolio and client list just to introduce them to the industry.

And, as above, you can expect to be able to get a custom logo that is specific to you, so you shouldn't have to worry about any other business having a similar design to you at all.

As with most marketplaces, though, do use common sense and due diligence. While there are designers with few or any ratings because they are starting out, Fiverrr does provide verified customer ratings to featured designers to help reassure you of the professionalism of the freelancers you might choose to work with.

Overall, Fiverr is a great option is you want something different and personal, without the expense of employing a full-design company.


Also consider these logo designer tools

If you're a complete beginner and don't have the time to learn how to use complex software for designing a logo, then Looka Logo Maker(previously known as Logojoy) is a great choice for you. It's a web based service that can auto generate logos - all you need to do is input your company's name, as well as provide information on what sort of company it is, as well as picking a few color choices. Looka Logo Maker will do the rest and will automatically generate a variety of logos. Although they are quite simplistic, they look good, and you can customize them further. You can use the logos Looka Logo Maker creates for you, or simply use it as inspiration to create your own logo using another service. You need to subscribe to see the logos and to use them in marketing materials.

Xara Designer Pro X, is a comprehensive design tool that can work with both bitmaps and vectors with equal aplomb. That means it can handle DTP (desktop publishing), graphic design, illustration and photo manipulation tasks in a single tool. For those wanting to mock something up rapidly, a license gives you access to over a million archive photos and illustrations to incorporate, along with hundreds of template layouts and thousands of design elements.

Adobe Illustrator is is the software most professionals use, and with it you can create truly unique and impressive logos, and other marketing material. It comes with a huge amount of features to help you create your logo. This does mean the software can be overwhelming at first, and for beginners and smaller businesses, this may be overkill. However, if you (or an employee) have digital art and design experience, then Adobe Illustrator will be an essential tool. It's expensive, but with an Adobe Creative Cloud subscription you can pay monthly and get the very latest features as they are released.

Affinity Designer is an illustration software package for Windows, Mac, and Linux published by Serif. Although it's something of a new kid on the block, it's a powerful platform that is extremely cheap by comparison to rivals, retailing for around $39.99 for a one-time license. Don't let the price fool you though as this is a very accomplished piece of software, and if our review of Affinity Publisher is anything to go by, you'll probably be hearing a lot more about Affinity in future.

The CorelDRAW Graphics Suite is actually a software bundle rather than a single application. The package includes Photo-Paint for photo manipulation, AfterShot to handle RAW files, PowerTRACE to convert bitmap images into vectors, and FontManager for organizing the text styles you do actually use. The main star, of course, is CorelDRAW itself, which isn't just a vector-drawing package but also includes a desktop publishing feature as well, so you can design projects with a multi-page layout.