In a post on the official Google Reader blog - presumably the last one - the company has given ex-users until 12 p.m. PT (8 p.m. in the U.K.) on July 15 before everything you've ever favourited is slaughtered.
"All Google Reader subscription data (eg. lists of people that you follow, items you have starred, notes you have created, etc.) will be systematically deleted from Google servers," the post entitled 'A Final Farewell' read.
"You can download a copy of your Google Reader data via Google Takeout until 12 p.m. PT July 15, 2013."
Google Takeout is a service that allows users to download a copy of the data stored by Google's online products, be it Gmail, Google+, YouTube, Drive or, in this case Reader.
Downloading the zip file will allow users to access their subscription data, which can then be fed into one of the services hoping to provide adequate alternatives to the dearly departed RSS reader.
Google controversially decided to shutter the service in March, angering thousands who relied on the it to know what the heck was happening in the world.
Since that time, a number of alternatives have gained momentum, such as Feedly, or arrived on the scene sniffing an opportunity, like Digg Reader. Rumours also persist that Facebook could be planning to step into the void with its own RSS collation tool.
- Have you picked a new home for your RSS feeds yet? Check out our 10 Best Google Reader alternatives round-up
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A technology journalist, writer and videographer of many magazines and websites including T3, Gadget Magazine and TechRadar.com. He specializes in applications for smartphones, tablets and handheld devices, with bylines also at The Guardian, WIRED, Trusted Reviews and Wareable. Chris is also the podcast host for The Liverpool Way. As well as tech and football, Chris is a pop-punk fan and enjoys the art of wrasslin'.