Microsoft buoyant but Xbox takes a hit

Microsoft buoyant over profits but Xbox takes a hit
X no longer marking the spot?

Microsoft announced its fourth quarter earnings this week, posting nearly $17.4bn (£11 billion) in revenue.

The results were a surprise to analysts who were predicting a slump, but a strong quarter for Windows has managed to put some shine on the family silver – even wiping off the mucky fingerprints left by profit dips from both Bing and the entertainment division, which houses Xbox and Windows Phone.

Windows 7 still seems to be going strong managing a 4 per cent rise to $4.6 billion (£3 billion) - impressive, considering Microsoft was facing some rather negative financial folk predicting a 4 per cent decline.

Not doing so well is Bing, which is still a loss maker for the company. Revenues for the search engine dropped $784 million to $707 million (£440 million).

But the biggest surprise was the loss made by the entertainment division. Considering Xbox is always a money spinner, profits here dropped 16 per cent to $1.6 billion (£996 million).

On-going innovation

Given that overall Microsoft survived its fourth quarter intact, the company was upbeat about the figures, promising more to come in 2012, what with the launch of Windows 8.

"With an unprecedented refresh of the Windows product line... we expect to take share as businesses maximize IT infrastructure," said chief financial officer Peter Klein.

"Consumers will see on-going innovation in Xbox, Skype, Windows Phone and Bing. Our product portfolio is stronger than it has ever been."

When it comes to Windows Phone, Microsoft is promising "to bring Windows Phone to more people."

You can bring a horse to water…

Marc Chacksfield

Marc Chacksfield is the Editor In Chief, at DC Thomson. He started out life as a movie writer for numerous (now defunct) magazines and soon found himself online - editing a gaggle of gadget sites, including TechRadar, Digital Camera World and Tom's Guide UK. At Shortlist you'll find him mostly writing about movies and tech, so no change there then.